Market Forecast By Components (Display Screens, Content Player, Software), By Display Screen Types (Single Screen, Multi-Screen or Video Wall, Digital Signage Kiosk), By Display Screen Technologies (LED, OLED, QLED), By Display Screen Sizes (Below 40”, 40’’-55’’, Above 55’’), By End-User Applications (Government & Transportation, Retail, Hospitality, Healthcare, Education, Entertainment, Banks & Financial Institutions, Commercial Offices & Buildings), Regions(North America, Latin America, Europe, Asia-Pacific & Middle East & Africa), By Key Countries and Competitive Landscape.
Product Code: ETC001251 | Publication Date: Jul 2022 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 300 | No. of Figures: 90 | No. of Tables: 30 |
The global digital signage market is witnessing steady growth due to the increasing adoption of 4K resolution displays. As 4K resolution becomes more affordable, many companies are upgrading their digital signage displays to provide a more immersive viewing experience. Additionally, digital signage is increasingly being integrated with Internet of Things (IoT) technology, allowing for more personalized and interactive experiences for customers. Further, cloud-based digital signage solutions are becoming more popular as they offer more flexibility, scalability, and cost-effectiveness than traditional on-premise solutions. Moreover, the global digital signage industry is also experiencing the use of AI and machine learning in recent years. AI and machine learning technologies are being used to analyze customer data and behaviour, enabling companies to deliver more targeted and personalized content.
Digital signage has become increasingly popular in recent years, as businesses and organizations have recognized the benefits of using digital displays to communicate with customers, employees, and visitors. Further, as consumers become more accustomed to interacting with digital content, businesses are investing in interactive displays that allow customers to engage with brands and products in new and innovative ways. Moreover, as digital signage becomes more sophisticated, businesses are using data analytics to gain insights into customer behaviour and preferences, allowing them to tailor their messaging and improve the effectiveness of their displays. These efforts will help the players to increase their market share over the long run.
Global digital signage market report thoroughly covers the market by its components, display screen types, display screen technologies, display screen sizes, end-user applications, and regions including North America, Europe, APAC, Middle East & Africa, and the rest of the global and key countries. Global digital signage market outlook report provides an unbiased and detailed analysis of the global digital signage market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their strategies according to the future and current market dynamics.
Global Digital Signage Market is driven by growing advertisement spending by the commercial sector, increasing retail outlets coupled with rising infrastructure projects globally. Digital signage systems find widespread applications in transportation systems, educational facilities, the retail sector, the advertising field, corporate buildings, etc. Furthermore, various government initiatives to boost digitization and upcoming global events have given a tremendous boost to large-scale commercial establishments which would lead to the high installation of digital signage globally.
According to 6Wresearch, the Global Digital Signage Market size is expected to register significant growth during 2019-2025. The rising advancement of technology coupled with the growing usage of the internet is driving the development of the market. Surging expenditure by consumers owing to rising disposable income is proliferating the Digital Signage Market Growth. The rising number of cloud-based platforms and the surging cost of displays triggers the potential growth of the market.
Digital Signage Market is based on the global level to reach out to a large audience. The anticipated spur adoption of digital marketing signage for the hospitality and corporate sector. Digital technology is 4k growing in the demand for sharp images. Digital signage decreases the demand for paper advertising. The Global Digital Signage market is anticipated to register sound revenues throughout the forecast period 2020-26F backed by the rising adoption of digital signage across varied sectors such as commercial, entertainment, and education. Moreover, affordable printing and time-efficient features of the product coupled with the usage of a Control management system that allows controlling screen networks remotely and gives time for productive work.
Based on applications, retail, transportation, and banking sectors are anticipated to hold a prominent share over the forecast period. Digital media is an effective way of promoting products and services to attract the attention of consumers in retail sectors. In the transportation sector, commercial displays are extensively used in metro stations, railway stations, airports, bus stands, etc. The banking segment is gaining prominence on account of the widespread presence of ATMs, e-banking centres, etc.
North America is anticipated to dominate the market owing to the advancements in display technologies. The Asia Pacific is considered one of the potential markets for the growth of digital signage over the forecast period due to the increasing infrastructural development projects in the region, especially in the public sector.
The Global Digital Signage Market report provides a detailed analysis of the following market segments:
1. Executive Summary |
2. Introduction |
2.1 Report Description |
2.2 Key Highlights of The Report |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3. Global Digital Signage Market Overview |
3.1 Global Region Indicators |
3.2 Global Digital Signage Market Revenues and Volume, 2015-2025F |
3.3 Global Digital Signage Market Revenue Share, By Components, 2018 & 2025F |
3.4 Global Digital Signage Market Revenue Share, By Display Screen Types, 2018 & 2025F |
3.5 Global Digital Signage Market Revenue Share, By Display Screen Technologies, 2018 & 2025F |
3.6 Global Digital Signage Market Revenue Share, By Display Screen Sizes, 2018 & 2025F |
3.7 Global Digital Signage Market Revenue Share, By End-User Applications, 2018 & 2025F |
3.8 Global Digital Signage Market Revenue Share, By Regions, 2018 & 2025F |
3.9 Global Digital Signage Market - Industry Life Cycle |
3.10 Global Digital Signage Market - Porter’s Five Forces |
4. Global Digital Signage Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5. Global Digital Signage Market Trends |
6. Global Digital Signage Market Overview, By Components |
6.1 Global Digital Signage Market Revenues & Volume, By Display Screens, 2015-2025F |
6.2 Global Digital Signage Market Revenues & Volume, By Content Player, 2015-2025F |
6.3 Global Digital Signage Market Revenues & Volume, By Software, 2015-2025F |
7. Global Digital Signage Market Overview, By Display Screen Types |
7.1 Global Digital Signage Market Revenues & Volume, By Single Screen, 2015-2025F |
7.2 Global Digital Signage Market Revenues & Volume, By Multi Screen/Video Wall, 2015-2025F |
7.3 Global Digital Signage Market Revenues & Volume, By Digital Signage Kiosk, 2015-2025F |
8. Global Digital Signage Market Overview, By Display Screen Technologies |
8.1 Global Digital Signage Market Revenues & Volume, By LED, 2015-2025F |
8.2 Global Digital Signage Market Revenues & Volume, By OLED, 2015-2025F |
8.3 Global Digital Signage Market Revenues & Volume, By QLED, 2015-2025F |
9. Global Digital Signage Market Overview, By Display Screen Sizes |
9.1 Global Digital Signage Market Revenues & Volume, By Below 40'', 2015-2025F |
9.2 Global Digital Signage Market Revenues & Volume, By 40''-55'', 2015-2025F |
9.3 Global Digital Signage Market Revenues & Volume, By Above 55'', 2015-2025F |
10. Global Digital Signage Market Overview, By End-User Applications |
10.1 Global Digital Signage Market Revenues & Volume, By Government & Transportation, 2015-2025F |
10.2 Global Digital Signage Market Revenues & Volume, By Retail, 2015-2025F |
10.3 Global Digital Signage Market Revenues & Volume, By Hospitality, 2015-2025F |
10.4 Global Digital Signage Market Revenues & Volume, By Healthcare, 2015-2025F |
10.5 Global Digital Signage Market Revenues & Volume, By Education, 2015-2025F |
10.6 Global Digital Signage Market Revenues & Volume, By Entertainment, 2015-2025F |
10.7 Global Digital Signage Market Revenues & Volume, By Banks & Financial Institutions, 2015-2025F |
10.8 Global Digital Signage Market Revenues & Volume, By Commercial Offices & Buildings, 2015-2025F |
11. North America Digital Signage Market Overview |
11.1 North America Digital Signage Market Revenues and Volume, 2015-2025F |
11.2 North America Digital Signage Market Revenues and Volume, By Components, 2015-2025F |
11.3 North America Digital Signage Market Revenues and Volume, By Display Screen Types, 2015-2025F |
11.4 North America Digital Signage Market Revenues and Volume, By Display Screen Technologies, 2015-2025F |
11.5 North America Digital Signage Market Revenues and Volume, By Display Screen Sizes, 2015-2025F |
11.6 North America Digital Signage Market Revenues and Volume, By End-User Applications, 2015-2025F |
11.7 North America Digital Signage Market Revenues and Volume, By Countries, 2015-2025F |
12. Europe Digital Signage Market Overview |
12.1 Europe Digital Signage Market Revenues and Volume, 2015-2025F |
12.2 Europe Digital Signage Market Revenues and Volume, By Components, 2015-2025F |
12.3 Europe Digital Signage Market Revenues and Volume, By Display Screen Types, 2015-2025F |
12.4 Europe Digital Signage market Revenues and Volume, By Display Screen Technologies, 2015-2025F |
12.5 Europe Digital Signage Market Revenues and Volume, By Display Screen Sizes, 2015-2025F |
12.6 Europe Digital Signage Market Revenues and Volume, By End-User Applications, 2015-2025F |
12.7 Europe Digital Signage Market Revenues and Volume, By Countries, 2015-2025F |
13. APAC Digital Signage Market Overview |
13.1 APAC Digital Signage Market Revenues and Volume, 2015-2025F |
13.2 APAC Digital Signage Market Revenues and Volume, By Components, 2015-2025F |
13.3 APAC Digital Signage Market Revenues and Volume, By Display Screen Types, 2015-2025F |
13.4 APAC Digital Signage market Revenues and Volume, By Display Screen Technologies, 2015-2025F |
13.5 APAC Digital Signage Market Revenues and Volume, By Display Screen Sizes, 2015-2025F |
13.6 APAC Digital Signage Market Revenues and Volume, By End-User Applications, 2015-2025F |
13.7 APAC Digital Signage Market Revenues and Volume, By Countries, 2015-2025F |
14. MEA Digital Signage Market Overview |
14.1 MEA Digital Signage Market Revenues and Volume, 2015-2025F |
14.2 MEA Digital Signage Market Revenues and Volume, By Components, 2015-2025F |
14.3 MEA Digital Signage Market Revenues and Volume, By Display Screen Types, 2015-2025F |
14.4 MEA Digital Signage market Revenues and Volume, By Display Screen Technologies, 2015-2025F |
14.5 MEA Digital Signage Market Revenues and Volume, By Display Screen Sizes, 2015-2025F |
14.6 MEA Digital Signage Market Revenues and Volume, By End-User Applications, 2015-2025F |
14.7 MEA Digital Signage Market Revenues and Volume, By Countries, 2015-2025F |
15. Rest of World Digital Signage Systems Market Overview |
15.1 Rest of World Digital Signage Systems Market Revenues and Volume, 2015-2025F |
16. Global Digital Signage Market - Key Performance Indicators |
17. Global Digital Signage Market Opportunity Assessment |
17.1 Global Digital Signage Market Opportunity Assessment, By Components, 2025F |
17.2 Global Digital Signage Market Opportunity Assessment, By Display Screen Types, 2025F |
17.3 Global Digital Signage Market Opportunity Assessment, By Display Screen Technologies, 2025F |
17.4 Global Digital Signage Market Opportunity Assessment, By Display Screen Sizes, 2025F |
17.5 Global Digital Signage Market Opportunity Assessment, By End-User Applications, 2025F |
17.6 Global Digital Signage Market Opportunity Assessment, By Regions, 2025F |
18. Global Digital Signage Market Competitive Landscape |
18.1 Global Digital Signage Market Revenue Share, By Companies, 2018 |
18.1.1 North America Digital Signage Market Revenue Share, By Companies, 2018 |
18.1.2 Europe Digital Signage Market Revenue Share, By Companies, 2018 |
18.1.3 Asia-Pacific Digital Signage Market Revenue Share, By Companies, 2018 |
18.1.4 MEA Digital Signage Market Revenue Share, By Companies, 2018 |
18.2 Global Digital Signage Market Competitive Benchmarking, By Operating Parameters |
19. Company Profiles |
20. Strategic Recommendations |
21. Disclaimer |