| Product Code: ETC7536785 | Publication Date: Sep 2024 | Updated Date: Apr 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, India continued to rely on imports for antiperspirants and deodorants, with top exporters including Australia, Germany, UK, Metropolitan France, and the USA. The market exhibited high concentration with a very high HHI, indicating limited competition among suppliers. However, the sector experienced a negative CAGR of -9.85% from 2020 to 2024, with a further decline in growth rate of -11.95% from 2023 to 2024. This suggests a challenging environment for importers and underscores the need for strategic adjustments to drive growth in the Indian market for antiperspirants and deodorants.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Antiperspirants and Deodorants Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Antiperspirants and Deodorants Market Revenues & Volume, 2022 & 2032F |
3.3 India Antiperspirants and Deodorants Market - Industry Life Cycle |
3.4 India Antiperspirants and Deodorants Market - Porter's Five Forces |
3.5 India Antiperspirants and Deodorants Market Revenues & Volume Share, By Function, 2022 & 2032F |
3.6 India Antiperspirants and Deodorants Market Revenues & Volume Share, By Ingredient, 2022 & 2032F |
3.7 India Antiperspirants and Deodorants Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 India Antiperspirants and Deodorants Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of the Indian population leading to higher spending on personal care products. |
4.2.2 Growing awareness about personal hygiene and grooming practices among Indian consumers. |
4.2.3 Rising urbanization and changing lifestyle preferences driving the demand for antiperspirants and deodorants. |
4.3 Market Restraints |
4.3.1 Intense competition among existing market players leading to pricing pressures. |
4.3.2 Concerns regarding the use of chemicals in antiperspirants and deodorants impacting consumer preferences. |
4.3.3 Seasonal fluctuations in demand due to varying weather conditions across different regions of India. |
5 India Antiperspirants and Deodorants Market Trends |
6 India Antiperspirants and Deodorants Market, By Types |
6.1 India Antiperspirants and Deodorants Market, By Function |
6.1.1 Overview and Analysis |
6.1.2 India Antiperspirants and Deodorants Market Revenues & Volume, By Function, 2022 - 2032F |
6.1.3 India Antiperspirants and Deodorants Market Revenues & Volume, By Aerosol Spray, 2022 - 2032F |
6.1.4 India Antiperspirants and Deodorants Market Revenues & Volume, By Cream, 2022 - 2032F |
6.1.5 India Antiperspirants and Deodorants Market Revenues & Volume, By Roll-On, 2022 - 2032F |
6.1.6 India Antiperspirants and Deodorants Market Revenues & Volume, By Gel, 2022 - 2032F |
6.1.7 India Antiperspirants and Deodorants Market Revenues & Volume, By Others, 2022 - 2032F |
6.2 India Antiperspirants and Deodorants Market, By Ingredient |
6.2.1 Overview and Analysis |
6.2.2 India Antiperspirants and Deodorants Market Revenues & Volume, By Alcohol, 2022 - 2032F |
6.2.3 India Antiperspirants and Deodorants Market Revenues & Volume, By Antimicrobials, 2022 - 2032F |
6.2.4 India Antiperspirants and Deodorants Market Revenues & Volume, By Conditioner and Moisturizer, 2022 - 2032F |
6.2.5 India Antiperspirants and Deodorants Market Revenues & Volume, By Fragrances, 2022 - 2032F |
6.2.6 India Antiperspirants and Deodorants Market Revenues & Volume, By Paraben and Propellants, 2022 - 2032F |
6.2.7 India Antiperspirants and Deodorants Market Revenues & Volume, By Others, 2022 - 2032F |
6.3 India Antiperspirants and Deodorants Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 India Antiperspirants and Deodorants Market Revenues & Volume, By Store Based, 2022 - 2032F |
6.3.3 India Antiperspirants and Deodorants Market Revenues & Volume, By Non-Store Based, 2022 - 2032F |
7 India Antiperspirants and Deodorants Market Import-Export Trade Statistics |
7.1 India Antiperspirants and Deodorants Market Export to Major Countries |
7.2 India Antiperspirants and Deodorants Market Imports from Major Countries |
8 India Antiperspirants and Deodorants Market Key Performance Indicators |
8.1 Number of new product launches in the antiperspirants and deodorants segment. |
8.2 Consumer satisfaction scores and feedback on product effectiveness and fragrance. |
8.3 Growth in the usage of natural and organic ingredients in antiperspirants and deodorants formulations. |
8.4 Increase in the number of retail outlets and online platforms offering a wide range of antiperspirants and deodorants options. |
8.5 Trends in the adoption of sustainable and eco-friendly packaging solutions in the antiperspirants and deodorants market. |
9 India Antiperspirants and Deodorants Market - Opportunity Assessment |
9.1 India Antiperspirants and Deodorants Market Opportunity Assessment, By Function, 2022 & 2032F |
9.2 India Antiperspirants and Deodorants Market Opportunity Assessment, By Ingredient, 2022 & 2032F |
9.3 India Antiperspirants and Deodorants Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 India Antiperspirants and Deodorants Market - Competitive Landscape |
10.1 India Antiperspirants and Deodorants Market Revenue Share, By Companies, 2025 |
10.2 India Antiperspirants and Deodorants Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
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