Product Code: ETC12262542 | Publication Date: Apr 2025 | Updated Date: May 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
The fresh fish market in India is experiencing steady growth due to increasing consumer awareness about the health benefits of consuming fish as a source of lean protein. The market is highly fragmented, with a mix of traditional fish markets, fishmongers, and modern retail chains catering to the diverse preferences of consumers across different regions. Key factors driving market growth include rising disposable incomes, changing dietary preferences, and an expanding middle-class population. The demand for fresh fish is particularly high in coastal regions and metropolitan cities, where consumers prioritize freshness and quality. However, challenges such as inconsistent supply chain infrastructure, lack of cold storage facilities, and concerns about sustainability and pollution in fishing practices pose hurdles to market expansion. Overall, the India fresh fish market presents opportunities for market players to innovate and address evolving consumer needs in this dynamic sector.
The fresh fish market in India is witnessing several key trends. One of the prominent trends is the increasing demand for premium and exotic seafood varieties among urban consumers, driven by rising disposable incomes and a growing interest in international cuisines. Additionally, there is a growing preference for sustainably sourced and organic seafood products as consumers become more conscious of environmental issues and food safety. E-commerce platforms are also playing a significant role in the market, offering convenient access to a wide range of fresh fish products for consumers across the country. Furthermore, the trend of value-added seafood products such as ready-to-cook marinades and pre-seasoned fillets is gaining traction as consumers seek convenience in meal preparation. Overall, the fresh fish market in India is evolving to meet the changing preferences and demands of consumers.
In the India fresh fish market, several challenges are faced by industry players. These include issues related to inconsistent quality and availability of fresh fish due to inadequate infrastructure and storage facilities, leading to high levels of post-harvest losses. Additionally, the market is highly fragmented with a large number of small-scale fish vendors, making it difficult to ensure standardization and traceability. Regulatory challenges such as complex licensing procedures and compliance requirements further hinder the growth of the market. Moreover, fluctuating demand patterns, seasonality, and price volatility present challenges for market players in terms of planning and managing their supply chains effectively. Overall, addressing these challenges will be crucial for the sustainable growth and development of the fresh fish market in India.
The India fresh fish market presents numerous investment opportunities due to the growing demand for seafood driven by increasing disposable incomes and changing dietary preferences. Potential areas for investment include modernizing and expanding aquaculture operations to boost production efficiency, investing in cold chain infrastructure to improve post-harvest handling and storage facilities, and developing value-added fish products to cater to evolving consumer tastes. Additionally, opportunities exist in establishing online fish delivery platforms to capitalize on the growing trend of e-commerce in the food industry. Collaborating with local fishermen and fish farmers to ensure a sustainable and responsible supply chain can also be a profitable investment strategy in the India fresh fish market.
The Indian government has implemented various policies aimed at regulating and promoting the fresh fish market in the country. Key policies include the Marine Fishing Regulation Act which governs fishing activities in Indian waters, the National Fisheries Policy which aims to promote sustainable fisheries development, and the National Mission on Protein Supplements which focuses on increasing fish production to address malnutrition. Additionally, the government has introduced schemes such as the Blue Revolution to boost fish production and create employment opportunities in the fisheries sector. These policies also emphasize the importance of aquaculture practices and the use of modern technology to enhance productivity and ensure food safety standards in the fresh fish market.
The future outlook for the India fresh fish market appears promising due to growing consumer awareness about the health benefits of consuming seafood, increasing disposable income levels, and the rising demand for high-quality protein sources. With a large coastal area and an extensive network of rivers and inland water bodies, India has significant potential for fish production and consumption. The government`s initiatives to promote aquaculture and modernize the fishing industry are expected to drive further growth in the market. Additionally, the shift towards online purchasing and the convenience of home delivery services are likely to boost market accessibility and sales. Overall, the India fresh fish market is projected to experience steady growth in the coming years, presenting opportunities for both domestic producers and international exporters to capitalize on the growing demand.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Fresh Fish Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Fresh Fish Market Revenues & Volume, 2021 & 2031F |
3.3 India Fresh Fish Market - Industry Life Cycle |
3.4 India Fresh Fish Market - Porter's Five Forces |
3.5 India Fresh Fish Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 India Fresh Fish Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 India Fresh Fish Market Revenues & Volume Share, By End-Use, 2021 & 2031F |
3.8 India Fresh Fish Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
4 India Fresh Fish Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 India Fresh Fish Market Trends |
6 India Fresh Fish Market, By Types |
6.1 India Fresh Fish Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 India Fresh Fish Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 India Fresh Fish Market Revenues & Volume, By Salmon, 2021 - 2031F |
6.1.4 India Fresh Fish Market Revenues & Volume, By Tuna, 2021 - 2031F |
6.1.5 India Fresh Fish Market Revenues & Volume, By Cod, 2021 - 2031F |
6.1.6 India Fresh Fish Market Revenues & Volume, By Mackerel, 2021 - 2031F |
6.2 India Fresh Fish Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Fresh Fish Market Revenues & Volume, By Supermarkets & Hypermarkets, 2021 - 2031F |
6.2.3 India Fresh Fish Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.2.4 India Fresh Fish Market Revenues & Volume, By Fish Markets, 2021 - 2031F |
6.3 India Fresh Fish Market, By End-Use |
6.3.1 Overview and Analysis |
6.3.2 India Fresh Fish Market Revenues & Volume, By Direct Consumption, 2021 - 2031F |
6.3.3 India Fresh Fish Market Revenues & Volume, By Food Processing (Frozen Fish, Canned Fish), 2021 - 2031F |
6.4 India Fresh Fish Market, By Packaging Type |
6.4.1 Overview and Analysis |
6.4.2 India Fresh Fish Market Revenues & Volume, By Whole Fish, 2021 - 2031F |
6.4.3 India Fresh Fish Market Revenues & Volume, By Filleted, 2021 - 2031F |
6.4.4 India Fresh Fish Market Revenues & Volume, By Vacuum-Packed, 2021 - 2031F |
7 India Fresh Fish Market Import-Export Trade Statistics |
7.1 India Fresh Fish Market Export to Major Countries |
7.2 India Fresh Fish Market Imports from Major Countries |
8 India Fresh Fish Market Key Performance Indicators |
9 India Fresh Fish Market - Opportunity Assessment |
9.1 India Fresh Fish Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 India Fresh Fish Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 India Fresh Fish Market Opportunity Assessment, By End-Use, 2021 & 2031F |
9.4 India Fresh Fish Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
10 India Fresh Fish Market - Competitive Landscape |
10.1 India Fresh Fish Market Revenue Share, By Companies, 2024 |
10.2 India Fresh Fish Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |