Indonesia Bread Market (2025-2031) | Size, Share, Revenue, Outlook, Growth, Industry, Analysis, Forecast, Trends & Value

Market Forecast By Loaves (Baguettes, Rolls, Burger Buns, Ciabatta, Others), By Convenience Stores (Specialist Retailers, Supermarkets and Hypermarkets, Online Retail, Variety Stores, Others) And Competitive Landscape

Product Code: ETC023868 Publication Date: Oct 2022 Updated Date: Apr 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Indonesia Bread MarketHighlights

Report Name Indonesia Bread Market
Forecast period 2025-2031
CAGR 6.6%
Growing Sector Processed Food

Topics Covered in the Indonesia Bread Market Report

The Indonesia Bread Market report thoroughly covers the market by Loaves, and by Convenience Stores. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Indonesia Bread Market Synopsis

The Indonesia bread market is growing steadily, driven by the evolving consumer preferences and increasing demand for ready-to-eat food products. The market includes a variety of loaves such as Baguettes, Rolls, Burger Buns, Ciabatta, among others and sales through Multiple channels such as Specialist Retailers, Supermarkets and Hypermarkets, Online Retail, Variety Stores. As Indonesia's economy continues to expand, bread consumption has become a staple food for local and international culinary operations, supporting a vibrant food ecosystem. Innovation and variety remain at the forefront, positioning the sector for significant growth in the coming years.

According to 6Wresearch, the Indonesia Bread Market revenue is projected to grow at a significant CAGR of 6.6% during the forecast period 2025-2031. The Bread market in Indonesia is expanding due to increasing demand across various Convenience stores, driven by the need for efficient, easy meal options. Advances in baking technology and the rising preference for healthy and cost-effective modes of nutrition are fueling this growth. As different sectors seek versatile, high-quality bread types, the market is seeing a steady increase in demand for various types of loaves like Baguettes, Rolls, Burger Buns, Ciabatta. This trend highlights the critical role of ongoing innovation to meet the evolving needs of diverse sectors, further boosting the Indonesia Bread Market growth. Despite the positive outlook, the market faces challenges such as high cost of premium bakery goods and a lack of awareness about the latest dietary trends. However, with the growing need for efficient food options, and government initiatives promoting healthy eating, there are ample growth opportunities for players in this market.

Indonesia Bread Market Trends

The bread market in Indonesia is experiencing notable growth, driven by health consciousness, increased demand for quick meal options, and evolving culinary trends. Consumers are demanding high-quality bread types that balance nutrition with flavor, especially in urban food hubs. This includes a preference for organic and gluten-free options that cater to dietary restrictions and health consciousness among consumers.

Investment Opportunities in the Indonesia Bread Market

  • Organic and Gluten-Free Options: The rise of health consciousness presents a significant growth opportunity. Organic and gluten-free bread options resonate with the health-conscious base of consumers.

  • Local and Regional Bread Producers: Indonesia's evolving food industry is witnessing increased interest in localized options. Investing in regional bread producers that cater to specific dietary needs can resonate with consumers and food sectors.

Leading Players of the Indonesia Bread Market

In the Indonesia bread market, leading players include both international and regional companies that cater to diverse food needs. International brands such as Bimbo, Danone, and Kellogg's are popular in the bread sector, offering varied and well-loved products. Meanwhile, regional providers like Sari Roti, Roti Tugu, and Bogasari flour mills are gaining traction by providing localized flavors and tailored bread products suited to the Indonesian market. These providers appeal to consumers seeking reliable, cost-effective, and high-quality bread options.

Government Regulations in the Indonesia Bread Market

Government regulations significantly shape the landscape of the Indonesia bread market. Food safety and quality standards are strictly enforced to ensure all bread products meet health requirements, which enhances consumer trust and protects public health. Policies mandating the use of fortified ingredients, such as flour enriched with essential vitamins and minerals, aim to address nutritional deficiencies within the population.

Additionally, import regulations and tariffs on key raw materials, such as wheat, impact production costs and influence pricing strategies for local manufacturers. Government initiatives promoting small and medium enterprises (SMEs) in the food sector have also contributed to market growth by supporting artisanal bakery operations and fostering innovation. These regulatory measures create a balanced framework for market players, driving both competition and consumer confidence in the industry. 

Future Insights of the Indonesia Bread Market

The future of Indonesia bread industry looks promising, with continued growth driven by increased consumer consciousness of health and dietary needs, urban lifestyle trends, and the proliferation of innovative products. Bakeries and institutions are focusing on unique, nutritious, and flavorful bread options, creating opportunities for companies that align with these demands. Organic and gluten-free options will play a significant role in shaping the market, with a focus on health and wellness expected to expand. Additionally, bread options tailored to sectors such as catering, hospitality, and education are gaining popularity.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories

Baguettes to Dominate the Market - By Loaves

According to Ravi Bhandari, Research Head, 6Wresearch, Baguettes are projected to dominate due to their widespread use and versatility in various dishes. However, other types like Rolls, Burger Buns, and Ciabatta are also gaining traction due to high demand for variety and adaptability.

Supermarkets and Hypermarkets to Dominate the Market - By Convenience Stores

In Indonesia’s bread market, the Supermarkets and Hypermarkets dominate. This is due to the high demand from consumers for a broad range of options and convenient shopping experience. However, online retail is gaining momentum with increasing internet penetration and the growing preference for e-commerce. This trend has benefitted smaller players in the market by providing a platform to reach consumers directly.

Key Attractiveness of the Report

  • 10 Years of Market Numbers.
  • Historical Data Starting from 2021 to 2024
  • Base Year: 2024
  • Forecast Data until 2031.
  • Key Performance Indicators Impacting the market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • Indonesia Bread Market Outlook
  • Market Size of Indonesia Bread Market, 2024
  • Forecast of Indonesia Bread Market, 2031
  • Historical Data and Forecast of Indonesia Bread Revenues & Volume for the Period 2021-2031.
  • Indonesia Bread Market Trend Evolution
  • Indonesia Bread Market Drivers and Challenges
  • Indonesia Bread Price Trends
  • Indonesia Bread Porter's Five Forces
  • Indonesia Bread Industry Life Cycle
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Loaves for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Baguettes for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Rolls for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Burger Buns for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Ciabatta for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Others for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Convenience Stores for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Specialist Retailers for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Supermarkets and Hypermarkets for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Online Retail for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Variety Stores for the Period 2021-2031.
  • Historical Data and Forecast of Indonesia Bread Market Revenues & Volume By Others for the Period 2021-2031.
  • Indonesia Bread Import Export Trade Statistics
  • Market Opportunity Assessment By Loaves
  • Market Opportunity Assessment By Convenience Stores
  • Indonesia Bread Top Companies Market Share
  • Indonesia Bread Competitive Benchmarking By Technical and Operational Parameters
  • Indonesia Bread Company Profiles
  • Indonesia Bread Key Strategic Recommendations

Market Covered

The market report has been segmented and sub segmented into the following categories:

By Loaves

  • Baguettes
  • Rolls
  • Burger Buns
  • Ciabatta
  • Others

By Convenience Stores

  • Specialist Retailers
  • Supermarkets and Hypermarkets
  • Online Retail
  • Variety Stores
  • Others

Indonesia Bread Market (2025-2031): FAQs

The market faces several challenges, including maintaining food quality standards, high operational costs, and the complexity of catering to diverse consumer demands.
Key players in the Indonesia Bread Market include international brands such as Bimbo, Danone, and Kellogg's, as well as regional providers like Sari Roti, Roti Tugu, and Bogasari flour mills.
Key growth drivers include increased health consciousness, rising demand for ready-to-eat food options, and evolving culinary trends.
The Indonesian government is actively supporting the market through initiatives that ensure food safety, promote food industry growth, and encourage the adoption of high-quality bread options.
6Wresearch actively monitors the Indonesia Bread Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Indonesia Bread Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Indonesia Bread Market Overview
3.1 Indonesia Country Macro Economic Indicators
3.2 Indonesia Bread Market Revenues & Volume, 2021 & 2031F
3.3 Indonesia Bread Market - Industry Life Cycle
3.4 Indonesia Bread Market - Porter's Five Forces
3.5 Indonesia Bread Market Revenues & Volume Share, By Loaves, 2021 & 2031F
3.6 Indonesia Bread Market Revenues & Volume Share, By Convenience Stores, 2021 & 2031F
4 Indonesia Bread Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Indonesia Bread Market Trends
6 Indonesia Bread Market, By Types
6.1 Indonesia Bread Market, By Loaves
6.1.1 Overview and Analysis
6.1.2 Indonesia Bread Market Revenues & Volume, By Loaves, 2021 - 2031F
6.1.3 Indonesia Bread Market Revenues & Volume, By Baguettes, 2021 - 2031F
6.1.4 Indonesia Bread Market Revenues & Volume, By Rolls, 2021 - 2031F
6.1.5 Indonesia Bread Market Revenues & Volume, By Burger Buns, 2021 - 2031F
6.1.6 Indonesia Bread Market Revenues & Volume, By Ciabatta, 2021 - 2031F
6.1.7 Indonesia Bread Market Revenues & Volume, By Others, 2021 - 2031F
6.2 Indonesia Bread Market, By Convenience Stores
6.2.1 Overview and Analysis
6.2.2 Indonesia Bread Market Revenues & Volume, By Specialist Retailers, 2021 - 2031F
6.2.3 Indonesia Bread Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021 - 2031F
6.2.4 Indonesia Bread Market Revenues & Volume, By Online Retail, 2021 - 2031F
6.2.5 Indonesia Bread Market Revenues & Volume, By Variety Stores, 2021 - 2031F
6.2.6 Indonesia Bread Market Revenues & Volume, By Others, 2021 - 2031F
7 Indonesia Bread Market Import-Export Trade Statistics
7.1 Indonesia Bread Market Export to Major Countries
7.2 Indonesia Bread Market Imports from Major Countries
8 Indonesia Bread Market Key Performance Indicators
9 Indonesia Bread Market - Opportunity Assessment
9.1 Indonesia Bread Market Opportunity Assessment, By Loaves, 2021 & 2031F
9.2 Indonesia Bread Market Opportunity Assessment, By Convenience Stores, 2021 & 2031F
10 Indonesia Bread Market - Competitive Landscape
10.1 Indonesia Bread Market Revenue Share, By Companies, 2024
10.2 Indonesia Bread Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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