Market Forecast By Product Type (Satchel, Bucket Bag, Clutch, Tote Bag, Other Product Types), By Distribution Channel (Online Retail Stores, Offline Retail Stores) And Competitive Landscape
Product Code: ETC277768 | Publication Date: Aug 2023 | Updated Date: May 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Indonesia Handbag Market is poised for steady growth rate improvements from 2025 to 2029. The growth rate starts at 13.15% in 2025 and reaches 15.68% by 2029.
By 2027, the Handbag market in Indonesia is anticipated to reach a growth rate of 14.52%, as part of an increasingly competitive Asia region, where China remains at the forefront, supported by India, Japan, Australia and South Korea, driving innovations and market adoption across sectors.
Report Name | Indonesia Handbag Market |
Forecast period | 2025-2031 |
CAGR | 5.8% |
Growing Sector | Shoulder Bags |
The Indonesia Handbag Market report presents a detailed evaluation segmented by Product Type, and Distribution Channel. It delivers impartial insights into current market dynamics, trends, and challenges, empowering businesses to refine strategies and capitalize on emerging opportunities for sustainable growth.
Indonesia's handbag market is slowly getting bigger. This is because people are getting better, moving to cities, and changing what they like to wear. More and more people are becoming middle-class and aware of names, which means they want handbags that look good and are useful. People are also changing how they buy things because of social media and celebrity marketing, especially young people.
According to 6Wresearch, the Indonesia Handbag Market is projected to grow at a CAGR of 5.8% during 2025–2031. Asia's handbag market has grown a great deal in the last few years. The reason for this is that middle-class people are interested in living and fashion trends and want to buy more things. Consumer habits have also changed a lot because more people live in cities and use social media. More and more people want both local and international handbag names.
There are some good things about this market and some bad things. Different names compete with each other a lot, both in the US and other places. They can't give better quality, style, or prices because of this. Also, fake goods are a big problem because they make real names look bad and value lessen.
There is a clear trend in Indonesia towards bag materials that are better for the earth and don't hurt animals. There are more and more wallets made from eco-friendly materials, such as fake leather, recycled plastics, and materials made from plants. Young people who care about the world are especially likely to follow this trend.
You can make a lot of money investing in handbags in Indonesia because it has a lot of young people and is expanding its fashion store infrastructure. Making companies close to where the goods are bought can help keep costs down and meet the design needs of people in the area. It's also a good idea to put money into omnichannel strategies and e-commerce sites, since more and more people like shopping online because it's easy and gives them more choices.
The handbag market in Indonesia has both local designers and fashion brands from around the world. Charles & Keith, Sophie Martin, Elizabeth, and foreign luxury brands like Michael Kors and Coach are some of the big names in this market. To get more people to buy their products, these brands focus on having a wide range of styles at different price points.
The Indonesian government has rules about bringing in leather goods and fashion items. These rules are meant to protect local businesses and keep product standards high. The goal of import taxes and customs rules is to keep quality standards high while encouraging local output. All goods must follow the rules set by the Ministry of Trade for labelling and safety.
The handbag market in Indonesia is likely to do very well as more people move to cities, get better jobs, and learn more about fashion. You can expect more people to want unique bags that work well. Tech-connected items and smart bags are also likely to become popular. It will be easy for brands to stand out if they use cultural features, care about the environment, and offer smooth omnichannel experiences.
The report provides a detailed analysis of the following market segments
According to Ravi, Research Head at 6Wresearch, People in Indonesia still like satchels the most because they can be worn with casual or dressy clothes. They are stylish, practical, and comfortable, making them good for people who work in cities, go to school, or stay at home with their kids. Since fashion changes all the time, companies are always making new shoulder bag styles in different colours, shapes, and materials to appeal to a wider audience.
Most things are still bought in real stores, like department stores, brand outlets, and boutiques, even though more and more people are buying online. People still like to see handbags in person to get a sense of how well they look, feel, and fit.
The report offers a comprehensive study of the subsequent market segments
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Handbag Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Handbag Market Revenues & Volume, 2021 & 2031F |
3.3 Indonesia Handbag Market - Industry Life Cycle |
3.4 Indonesia Handbag Market - Porter's Five Forces |
3.5 Indonesia Handbag Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Indonesia Handbag Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Indonesia Handbag Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Indonesia Handbag Market Trends |
6 Indonesia Handbag Market, By Types |
6.1 Indonesia Handbag Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Handbag Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Indonesia Handbag Market Revenues & Volume, By Satchel, 2021-2031F |
6.1.4 Indonesia Handbag Market Revenues & Volume, By Bucket Bag, 2021-2031F |
6.1.5 Indonesia Handbag Market Revenues & Volume, By Clutch, 2021-2031F |
6.1.6 Indonesia Handbag Market Revenues & Volume, By Tote Bag, 2021-2031F |
6.1.7 Indonesia Handbag Market Revenues & Volume, By Other Product Types, 2021-2031F |
6.2 Indonesia Handbag Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Handbag Market Revenues & Volume, By Online Retail Stores, 2021-2031F |
6.2.3 Indonesia Handbag Market Revenues & Volume, By Offline Retail Stores, 2021-2031F |
7 Indonesia Handbag Market Import-Export Trade Statistics |
7.1 Indonesia Handbag Market Export to Major Countries |
7.2 Indonesia Handbag Market Imports from Major Countries |
8 Indonesia Handbag Market Key Performance Indicators |
9 Indonesia Handbag Market - Opportunity Assessment |
9.1 Indonesia Handbag Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Indonesia Handbag Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Indonesia Handbag Market - Competitive Landscape |
10.1 Indonesia Handbag Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Handbag Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |