Product Code: ETC213538 | Publication Date: May 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Shubham Deep | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 |
Jordan Men`S Underwear market currently, in 2023, has witnessed an HHI of 4361, Which has increased moderately as compared to the HHI of 2470 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The Jordan Men`s Underwear Market is a rapidly growing segment within the overall apparel industry. With a focus on quality, comfort, and style, Jordan men`s underwear brands are gaining popularity among consumers. Key players in the market include international brands such as Calvin Klein, Tommy Hilfiger, and Jockey, as well as local brands catering to the specific preferences of Jordanian men. The market is characterized by a wide range of products including boxers, briefs, trunks, and boxer briefs in various fabrics such as cotton, modal, and microfiber. Marketing strategies often emphasize durability, innovative designs, and a perfect fit to attract and retain customers. As consumer preferences shift towards more premium and sustainable options, there is a growing opportunity for brands to differentiate themselves through eco-friendly materials and ethical production practices in the Jordanian men`s underwear market.
In the Jordan Men`s Underwear Market, current trends include a growing demand for eco-friendly and sustainable materials, such as organic cotton and bamboo fabric, reflecting a shift towards more environmentally conscious consumer choices. Performance-enhancing features like moisture-wicking properties and seamless designs are also gaining popularity among active consumers looking for comfort and functionality in their underwear. Additionally, there is a rise in the preference for bold and unique designs, with vibrant colors and graphic prints becoming increasingly sought after, showcasing a shift towards more fashion-forward styles in men`s underwear. Overall, the market is witnessing a convergence of comfort, sustainability, and style as key driving forces shaping consumer preferences in Jordan`s men`s underwear segment.
In the Jordan men`s underwear market, challenges include increasing competition from both domestic and international brands, leading to a crowded marketplace with a wide range of options for consumers. Additionally, economic fluctuations and consumer spending habits can impact the demand for premium underwear products. Cultural and religious norms in Jordan may also influence the type of designs and styles that are acceptable in the market. Distribution and retail infrastructure may present challenges in reaching target consumers efficiently. Moreover, shifting fashion trends and evolving consumer preferences require brands to constantly innovate and adapt to stay relevant in the market. Overall, navigating these challenges requires a deep understanding of the local market dynamics and a strategic approach to product positioning and marketing efforts.
The Jordan men`s underwear market presents promising investment opportunities due to the growing demand for high-quality and fashionable undergarments among men. The market is witnessing a shift towards premium and innovative products, offering potential for investors to introduce new brands or expand existing ones. Additionally, with an increasing focus on comfort, durability, and sustainability in the apparel industry, there is a niche for eco-friendly and organic men`s underwear in Jordan. Investing in marketing strategies that target the younger demographic who are more conscious about style and comfort can also be a lucrative opportunity. Overall, the Jordan men`s underwear market is ripe for investment, especially for companies willing to differentiate themselves through product innovation, sustainability, and targeted marketing campaigns.
The Jordanian government does not have specific policies targeting the men`s underwear market. However, the country`s regulatory framework for consumer goods, including textiles, is overseen by the Ministry of Industry, Trade, and Supply. Manufacturers and importers in the men`s underwear market must comply with general product quality and safety standards set by the government. Additionally, Jordan benefits from free trade agreements with several countries, which can impact the import and export of men`s underwear products. Overall, the government`s focus on trade facilitation and consumer protection indirectly influences the operations and market dynamics of the men`s underwear industry in Jordan.
The future outlook for the Jordan Men`s Underwear Market appears promising as the demand for comfortable and stylish undergarments continues to rise. With increasing disposable incomes and a growing emphasis on personal grooming and fashion, consumers are seeking higher quality and more innovative underwear options. This trend is likely to drive market growth, with a shift towards premium and technologically advanced materials such as moisture-wicking fabrics and seamless designs. Additionally, the rise of e-commerce platforms and online shopping convenience is expected to further boost market accessibility and reach. To capitalize on these opportunities, industry players may focus on product differentiation, sustainable practices, and targeted marketing strategies to cater to the evolving preferences of male consumers in Jordan.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Jordan Men's Underwear Market Overview |
3.1 Jordan Country Macro Economic Indicators |
3.2 Jordan Men's Underwear Market Revenues & Volume, 2021 & 2031F |
3.3 Jordan Men's Underwear Market - Industry Life Cycle |
3.4 Jordan Men's Underwear Market - Porter's Five Forces |
3.5 Jordan Men's Underwear Market Revenues & Volume Share, By Material Type, 2021 & 2031F |
3.6 Jordan Men's Underwear Market Revenues & Volume Share, By Category, 2021 & 2031F |
3.7 Jordan Men's Underwear Market Revenues & Volume Share, By Size, 2021 & 2031F |
3.8 Jordan Men's Underwear Market Revenues & Volume Share, By Age Group, 2021 & 2031F |
3.9 Jordan Men's Underwear Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F |
4 Jordan Men's Underwear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness and acceptance of premium and designer men's underwear brands among consumers |
4.2.2 Growing focus on comfort, fit, and style in men's fashion trends |
4.2.3 Rising disposable income and changing lifestyle preferences driving demand for high-quality men's underwear |
4.3 Market Restraints |
4.3.1 Intense competition from established and emerging brands in the men's underwear market |
4.3.2 Price sensitivity of consumers, especially in the face of economic uncertainties |
5 Jordan Men's Underwear Market Trends |
6 Jordan Men's Underwear Market, By Types |
6.1 Jordan Men's Underwear Market, By Material Type |
6.1.1 Overview and Analysis |
6.1.2 Jordan Men's Underwear Market Revenues & Volume, By Material Type, 2021 - 2031F |
6.1.3 Jordan Men's Underwear Market Revenues & Volume, By Cotton, 2021 - 2031F |
6.1.4 Jordan Men's Underwear Market Revenues & Volume, By Wool, 2021 - 2031F |
6.1.5 Jordan Men's Underwear Market Revenues & Volume, By Silk, 2021 - 2031F |
6.1.6 Jordan Men's Underwear Market Revenues & Volume, By Polyester, 2021 - 2031F |
6.1.7 Jordan Men's Underwear Market Revenues & Volume, By Rayon, 2021 - 2031F |
6.1.8 Jordan Men's Underwear Market Revenues & Volume, By Linen, 2021 - 2031F |
6.1.9 Jordan Men's Underwear Market Revenues & Volume, By Others, 2021 - 2031F |
6.1.10 Jordan Men's Underwear Market Revenues & Volume, By Others, 2021 - 2031F |
6.2 Jordan Men's Underwear Market, By Category |
6.2.1 Overview and Analysis |
6.2.2 Jordan Men's Underwear Market Revenues & Volume, By Regular Brief, 2021 - 2031F |
6.2.3 Jordan Men's Underwear Market Revenues & Volume, By Boxer Brief, 2021 - 2031F |
6.2.4 Jordan Men's Underwear Market Revenues & Volume, By Boxer Shorts, 2021 - 2031F |
6.2.5 Jordan Men's Underwear Market Revenues & Volume, By Trunks, 2021 - 2031F |
6.2.6 Jordan Men's Underwear Market Revenues & Volume, By Thongs, 2021 - 2031F |
6.3 Jordan Men's Underwear Market, By Size |
6.3.1 Overview and Analysis |
6.3.2 Jordan Men's Underwear Market Revenues & Volume, By XS, 2021 - 2031F |
6.3.3 Jordan Men's Underwear Market Revenues & Volume, By S, 2021 - 2031F |
6.3.4 Jordan Men's Underwear Market Revenues & Volume, By M, 2021 - 2031F |
6.3.5 Jordan Men's Underwear Market Revenues & Volume, By L, 2021 - 2031F |
6.3.6 Jordan Men's Underwear Market Revenues & Volume, By XL, 2021 - 2031F |
6.3.7 Jordan Men's Underwear Market Revenues & Volume, By XXL, 2021 - 2031F |
6.4 Jordan Men's Underwear Market, By Age Group |
6.4.1 Overview and Analysis |
6.4.2 Jordan Men's Underwear Market Revenues & Volume, By 15-25, 2021 - 2031F |
6.4.3 Jordan Men's Underwear Market Revenues & Volume, By 26-35, 2021 - 2031F |
6.4.4 Jordan Men's Underwear Market Revenues & Volume, By 46-55, 2021 - 2031F |
6.4.5 Jordan Men's Underwear Market Revenues & Volume, By 56-65, 2021 - 2031F |
6.4.6 Jordan Men's Underwear Market Revenues & Volume, By 65+, 2021 - 2031F |
6.5 Jordan Men's Underwear Market, By Sales Channel |
6.5.1 Overview and Analysis |
6.5.2 Jordan Men's Underwear Market Revenues & Volume, By Wholesalers/ Distributors, 2021 - 2031F |
6.5.3 Jordan Men's Underwear Market Revenues & Volume, By Hypermarkets/ Supermarkets, 2021 - 2031F |
6.5.4 Jordan Men's Underwear Market Revenues & Volume, By Specialty Stores, 2021 - 2031F |
6.5.5 Jordan Men's Underwear Market Revenues & Volume, By Multi-brand Stores, 2021 - 2031F |
6.5.6 Jordan Men's Underwear Market Revenues & Volume, By Online Retailers, 2021 - 2031F |
6.5.7 Jordan Men's Underwear Market Revenues & Volume, By Others, 2021 - 2031F |
7 Jordan Men's Underwear Market Import-Export Trade Statistics |
7.1 Jordan Men's Underwear Market Export to Major Countries |
7.2 Jordan Men's Underwear Market Imports from Major Countries |
8 Jordan Men's Underwear Market Key Performance Indicators |
8.1 Average selling price (ASP) of premium men's underwear in the market |
8.2 Number of new product launches and collaborations with fashion designers |
8.3 Growth in online sales and digital marketing engagement for men's underwear brands |
9 Jordan Men's Underwear Market - Opportunity Assessment |
9.1 Jordan Men's Underwear Market Opportunity Assessment, By Material Type, 2021 & 2031F |
9.2 Jordan Men's Underwear Market Opportunity Assessment, By Category, 2021 & 2031F |
9.3 Jordan Men's Underwear Market Opportunity Assessment, By Size, 2021 & 2031F |
9.4 Jordan Men's Underwear Market Opportunity Assessment, By Age Group, 2021 & 2031F |
9.5 Jordan Men's Underwear Market Opportunity Assessment, By Sales Channel, 2021 & 2031F |
10 Jordan Men's Underwear Market - Competitive Landscape |
10.1 Jordan Men's Underwear Market Revenue Share, By Companies, 2024 |
10.2 Jordan Men's Underwear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |