Market Forecast By Form (Pellets, Crumbles, Mash, Others), By Species (Poultry, Ruminants, Aqua, Swine, Others), By Type (Acidifiers, Probiotics, Enzyme, Antioxidants, Antibiotics, Vitamins, Minerals, Others) And Competitive Landscape
| Product Code: ETC018490 | Publication Date: Oct 2020 | Updated Date: Oct 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
According to 6Wresearch internal database and industry insights, the Kenya Animal Feed Market is projected to grow at a compound annual growth rate (CAGR) of 7.68% during the forecast period (2025–2031).
| Report Name | Kenya Animal Feed Market |
| Forecast period | 2025-2031 |
| CAGR | 7.68% |
| Growing Sector | Poultry & Dairy Value Chains |
Below mentioned are the evaluation of year-wise growth rate along with key drivers:
| Years | Est. Annual Growth (%) | Growth Drivers |
| 2020 | 0.018 | Feed grain supply tightness, FX pressure, and cautious farming budgets kept baseline demand intact. |
| 2021 | 0.029 | Poultry consumption recovery, dairy cooperative expansion, and mill modernization supported volumes. |
| 2022 | 0.044 | Import duty adjustments on yellow maize and aquaculture programs improved raw material availability and demand. |
| 2023 | 0.056 | Fodder cultivation initiatives and hatchery upgrades lifted poultry and ruminant feed throughput. |
| 2024 | 0.064 | Capacity additions in pellet mills, enzymes/probiotics adoption, and regional orders from EAC neighbors. |
The Kenya Animal Feed Market report thoroughly covers the market by form, species, and type. The report provides an unbiased and detailed analysis of ongoing market trends, opportunities, high-growth areas, and key drivers that will help stakeholders devise and align strategies according to current and future market dynamics.
Kenya Animal Feed Market is expected to witness stable growth due to increasing commercialization in poultry and dairy sectors and growing investments in aquaculture. The market benefits from the rising use of pellets, crumbles, and fortified mash that improve animal health and productivity. Enhanced biosecurity, quality control (aflatoxin management), and improved cold-chain logistics are contributing to higher feed uptake. Rising consumer preference for quality animal protein and balanced rations continues to drive Kenya Animal Feed Market Growth.
Below mentioned are some prominent drivers and their influence on the Kenya Animal Feed Market dynamics:
| Drivers | Primary Segments Affected | Why it Matters (Evidence) |
| Rising Poultry Protein Consumption | Pellets, Poultry | Quick-cycle broiler and layer expansion boosts compound feed demand and formal mill capacity utilization. |
| Dairy Sector Modernization | Pellets/Mash, Ruminants | Cooperative-led breeding and ration balancing increase demand for mineral-vitamin premixes and total mixed rations. |
| Aquaculture Promotion Programs | Crumbles/Pellets, Aqua | Public projects and private ponds drive floating/sinking feed uptake, supporting local extrusion lines. |
| Feed Safety & Quality Standards | All Forms/Types | Stricter aflatoxin limits and KEBS-aligned specs spur adoption of tested inputs, enzymes, and antioxidants. |
| Raw Material Policy Support | All Forms/Species | Duty/VAT adjustments and input facilitation for yellow maize/soy substitutes stabilize costs and availability. |
Kenya Animal Feed Market is expected to grow steadily at 7.68% CAGR between 2025 and 2031. Growth is attributed to the expansion of integrated feed mills, poultry industrialization, and adoption of value-added additives. Pellets will dominate as the preferred form due to better feed efficiency, while minerals lead the additive type for balancing livestock nutrition.
Below mentioned are some major restraints and their influence on the Kenya Animal Feed Market dynamics:
| Restraints | Primary Segments Affected | What this Means (Evidence) |
| High Raw Material Costs & FX Volatility | All Forms/Species | Soy/maize price fluctuations, and currency depreciation, increase the cost of feed and reduce margins for the farmer. |
| Logistics & Post-Harvest Losses | Mash/Crumbles/Pellets | Inefficiencies in the supply chain and loss of storage compound the quality of materials and increase the landed cost. |
| Regulatory Uncertainty (Traits/Antibiotics) | Antibiotics/All Types | The potential for a ban on the usage of antibiotics and specificity of biotech traits will require reformulation and associated costs for compliance. |
| Fragmented Smallholder Structure | Ruminants/Poultry | There are a limited number of small buyers and price competition limits economies of scale, impacts mill utilization. |
| Limited Technical Extension | All Species/Types | There is also a general lack of awareness of the advantages of balanced rations, which inhibits the acceptance of mineral programmes. |
Kenya Animal Feed Industry is confronting challenges related to cost management, logistical efficiency, and consistent quality and input supply. Reliance on imported grains and additives has exposed producers to volatility across the supply chain, and fragmentation associated with smallholder producers is inhibiting risk mitigation and economies of scale. Limited extension services also create low awareness about new practices related to precision feeding, while losses in raw materials due to poor post-harvest loss infrastructure limit the quality of raw materials.
Several significant trends are impacting Kenya Animal Feed Industry:
Some of the notable investment opportunities in the Kenya Animal Feed Industry are:
Below is the list of prominent companies leading in the Kenya Animal Feed Market.
| Company Name | Unga Farm Care (EA) Ltd |
|---|---|
| Headquarters | Nairobi, Kenya |
| Established Year | 1908 |
| Official Website | Click Here |
Unga Farm Care (EA) Ltd offers a wide range of complete feeds, concentrates, and premixes for poultry, dairy, and swine. With a strong distribution network across Kenya, the company supports local farmers through consistent feed quality and innovation.
| Company Name | Cargill Animal Nutrition |
|---|---|
| Headquarters | Minnesota, USA |
| Established Year | 1865 |
| Official Website | Click Here |
Cargill Animal Nutrition supplies premixes, feed additives, and technical services designed to support feed formulators and integrators across Kenya and East Africa. The company emphasizes sustainable solutions that enhance livestock performance.
| Company Name | Alltech |
|---|---|
| Headquarters | Nicholasville, Kentucky, USA |
| Established Year | 1980 |
| Official Website | Click Here |
Alltech delivers yeast-based technologies, mycotoxin management systems, and nutritional additives that improve feed efficiency and animal health. The brand promotes sustainability and innovation in Kenya’s feed sector.
| Company Name | dsm-firmenich Animal Nutrition & Health |
|---|---|
| Headquarters | Kaiseraugst/Geneva, Switzerland |
| Established Year | 1902 |
| Official Website | Click Here |
dsm-firmenich provides vitamins, enzymes, and eubiotics to enhance feed formulation for poultry, dairy, and aquaculture. The company offers formulation support and innovative nutrition technologies to optimize animal productivity.
| Company Name | Novus International |
|---|---|
| Headquarters | Missouri, USA |
| Established Year | 1991 |
| Official Website | Click Here |
Novus International supplies methionine and specialty feed additives, focusing on performance enhancement and cost optimization for commercial feed mills and integrators. Its solutions are widely adopted in Kenya’s livestock sector.
According to Kenyan Government Data, multiple initiatives support feed quality and availability. For instance, the Feed Resource Development Strategy and National Livestock Policy aimed at boosting the Kenya animal feed industry. The Feed Resource Development Strategy seeks to improve on-farm fodder production and processing within the country by increasing the availability of quality and affordable feed.
It is aligned with the national agriculture and livestock policy that aims to ensure sustainable development of the sector while enhancing food security and nutrition. This strategy will allow Kenyan farmers to access affordable and quality animal feed while also providing new market opportunities for the feed industry.
Kenya Animal Feed Industry will continue to grow with increasing commercialization of poultry, dairy, and aquaculture. The market will benefit from rising investment in pellet mills, local premix blending, and alternative raw material sourcing. Adoption of probiotics, enzymes, and fortified minerals will enhance productivity, while regional exports through EAC will expand the market footprint. Over the forecast period, digital advisory, cold-chain efficiency, and stronger quality assurance systems will sustain steady growth.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Vasudha, Senior Research Analyst, 6Wresearch, Pellets are projected to lead the Kenya Animal Feed Market Share due to superior feed conversion, uniform mixing, and ease of storage. Their use in poultry and aquaculture sectors ensures consistent growth performance and lower feed wastage compared to mash or crumbles.
Poultry leads the Kenya Animal Feed Market, driven by urban demand for affordable protein and shorter production cycles. Large-scale broiler and layer operations use high-quality balanced feeds that boost feed conversion ratios. Hatchery upgrades, biosecurity improvements, and farmer training reinforce the leadership of the poultry segment.
Minerals dominate among additives as they are essential for bone formation, shell strength, and fertility in livestock. Customized mineral blends tailored to Kenyan soil and forage conditions improve dairy productivity and reproductive performance. This dominance is expected to persist as dairy cooperatives expand ration balancing programs across regions.
The report offers a comprehensive study of the subsequent market segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 Kenya Animal Feed Market Overview |
| 3.1 Kenya Country Macro Economic Indicators |
| 3.2 Kenya Animal Feed Market Revenues & Volume, 2021 & 2031F |
| 3.3 Kenya Animal Feed Market - Industry Life Cycle |
| 3.4 Kenya Animal Feed Market - Porter's Five Forces |
| 3.5 Kenya Animal Feed Market Revenues & Volume Share, By Form, 2021 & 2031F |
| 3.6 Kenya Animal Feed Market Revenues & Volume Share, By Species, 2021 & 2031F |
| 3.7 Kenya Animal Feed Market Revenues & Volume Share, By Type, 2021 & 2031F |
| 4 Kenya Animal Feed Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.3 Market Restraints |
| 5 Kenya Animal Feed Market Trends |
| 6 Kenya Animal Feed Market, By Types |
| 6.1 Kenya Animal Feed Market, By Form |
| 6.1.1 Overview and Analysis |
| 6.1.2 Kenya Animal Feed Market Revenues & Volume, By Form, 2021 - 2031F |
| 6.1.3 Kenya Animal Feed Market Revenues & Volume, By Pellets, 2021 - 2031F |
| 6.1.4 Kenya Animal Feed Market Revenues & Volume, By Crumbles, 2021 - 2031F |
| 6.1.5 Kenya Animal Feed Market Revenues & Volume, By Mash, 2021 - 2031F |
| 6.1.6 Kenya Animal Feed Market Revenues & Volume, By Others, 2021 - 2031F |
| 6.2 Kenya Animal Feed Market, By Species |
| 6.2.1 Overview and Analysis |
| 6.2.2 Kenya Animal Feed Market Revenues & Volume, By Poultry, 2021 - 2031F |
| 6.2.3 Kenya Animal Feed Market Revenues & Volume, By Ruminants, 2021 - 2031F |
| 6.2.4 Kenya Animal Feed Market Revenues & Volume, By Aqua, 2021 - 2031F |
| 6.2.5 Kenya Animal Feed Market Revenues & Volume, By Swine, 2021 - 2031F |
| 6.2.6 Kenya Animal Feed Market Revenues & Volume, By Others, 2021 - 2031F |
| 6.3 Kenya Animal Feed Market, By Type |
| 6.3.1 Overview and Analysis |
| 6.3.2 Kenya Animal Feed Market Revenues & Volume, By Acidifiers, 2021 - 2031F |
| 6.3.3 Kenya Animal Feed Market Revenues & Volume, By Probiotics, 2021 - 2031F |
| 6.3.4 Kenya Animal Feed Market Revenues & Volume, By Enzyme, 2021 - 2031F |
| 6.3.5 Kenya Animal Feed Market Revenues & Volume, By Antioxidants, 2021 - 2031F |
| 6.3.6 Kenya Animal Feed Market Revenues & Volume, By Antibiotics, 2021 - 2031F |
| 6.3.7 Kenya Animal Feed Market Revenues & Volume, By Vitamins, 2021 - 2031F |
| 6.3.8 Kenya Animal Feed Market Revenues & Volume, By Others, 2021 - 2031F |
| 6.3.9 Kenya Animal Feed Market Revenues & Volume, By Others, 2021 - 2031F |
| 7 Kenya Animal Feed Market Import-Export Trade Statistics |
| 7.1 Kenya Animal Feed Market Export to Major Countries |
| 7.2 Kenya Animal Feed Market Imports from Major Countries |
| 8 Kenya Animal Feed Market Key Performance Indicators |
| 9 Kenya Animal Feed Market - Opportunity Assessment |
| 9.1 Kenya Animal Feed Market Opportunity Assessment, By Form, 2021 & 2031F |
| 9.2 Kenya Animal Feed Market Opportunity Assessment, By Species, 2021 & 2031F |
| 9.3 Kenya Animal Feed Market Opportunity Assessment, By Type, 2021 & 2031F |
| 10 Kenya Animal Feed Market - Competitive Landscape |
| 10.1 Kenya Animal Feed Market Revenue Share, By Companies, 2024 |
| 10.2 Kenya Animal Feed Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |