| Product Code: ETC12565909 | Publication Date: Apr 2025 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Location Based Service Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Location Based Service Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Location Based Service Market - Industry Life Cycle |
3.4 Kenya Location Based Service Market - Porter's Five Forces |
3.5 Kenya Location Based Service Market Revenues & Volume Share, By Component, 2021 & 2031F |
3.6 Kenya Location Based Service Market Revenues & Volume Share, By Location Type, 2021 & 2031F |
3.7 Kenya Location Based Service Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Kenya Location Based Service Market Revenues & Volume Share, By Verticals, 2021 & 2031F |
4 Kenya Location Based Service Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Kenya |
4.2.2 Growth in demand for location-based advertising and marketing |
4.2.3 Expansion of e-commerce and on-demand services in the country |
4.3 Market Restraints |
4.3.1 Limited internet connectivity and infrastructure in some regions of Kenya |
4.3.2 Concerns around data privacy and security |
4.3.3 Competition from alternative navigation and mapping services |
5 Kenya Location Based Service Market Trends |
6 Kenya Location Based Service Market, By Types |
6.1 Kenya Location Based Service Market, By Component |
6.1.1 Overview and Analysis |
6.1.2 Kenya Location Based Service Market Revenues & Volume, By Component, 2021 - 2031F |
6.1.3 Kenya Location Based Service Market Revenues & Volume, By Platform, 2021 - 2031F |
6.1.4 Kenya Location Based Service Market Revenues & Volume, By Services, 2021 - 2031F |
6.1.5 Kenya Location Based Service Market Revenues & Volume, By Hardware, 2021 - 2031F |
6.2 Kenya Location Based Service Market, By Location Type |
6.2.1 Overview and Analysis |
6.2.2 Kenya Location Based Service Market Revenues & Volume, By Indoor, 2021 - 2031F |
6.2.3 Kenya Location Based Service Market Revenues & Volume, By Outdoor, 2021 - 2031F |
6.3 Kenya Location Based Service Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Kenya Location Based Service Market Revenues & Volume, By GIS, 2021 - 2031F |
6.3.3 Kenya Location Based Service Market Revenues & Volume, By Navigation, 2021 - 2031F |
6.3.4 Kenya Location Based Service Market Revenues & Volume, By Tracking, 2021 - 2031F |
6.3.5 Kenya Location Based Service Market Revenues & Volume, By Social Media, 2021 - 2031F |
6.4 Kenya Location Based Service Market, By Verticals |
6.4.1 Overview and Analysis |
6.4.2 Kenya Location Based Service Market Revenues & Volume, By Logistics, 2021 - 2031F |
6.4.3 Kenya Location Based Service Market Revenues & Volume, By Retail, 2021 - 2031F |
6.4.4 Kenya Location Based Service Market Revenues & Volume, By Healthcare, 2021 - 2031F |
6.4.5 Kenya Location Based Service Market Revenues & Volume, By Media, 2021 - 2031F |
6.4.6 Kenya Location Based Service Market Revenues & Volume, By Defence, 2021 - 2031F |
7 Kenya Location Based Service Market Import-Export Trade Statistics |
7.1 Kenya Location Based Service Market Export to Major Countries |
7.2 Kenya Location Based Service Market Imports from Major Countries |
8 Kenya Location Based Service Market Key Performance Indicators |
8.1 Average daily active users (DAU) of location-based services |
8.2 Number of partnerships with local businesses for location-based marketing |
8.3 Percentage increase in location-based service usage among different demographic segments |
9 Kenya Location Based Service Market - Opportunity Assessment |
9.1 Kenya Location Based Service Market Opportunity Assessment, By Component, 2021 & 2031F |
9.2 Kenya Location Based Service Market Opportunity Assessment, By Location Type, 2021 & 2031F |
9.3 Kenya Location Based Service Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Kenya Location Based Service Market Opportunity Assessment, By Verticals, 2021 & 2031F |
10 Kenya Location Based Service Market - Competitive Landscape |
10.1 Kenya Location Based Service Market Revenue Share, By Companies, 2024 |
10.2 Kenya Location Based Service Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here