Product Code: ETC228290 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Watches and Accessories Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Watches and Accessories Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Watches and Accessories Market - Industry Life Cycle |
3.4 Kenya Watches and Accessories Market - Porter's Five Forces |
3.5 Kenya Watches and Accessories Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Kenya Watches and Accessories Market Revenues & Volume Share, By Product Design Type, 2021 & 2031F |
3.7 Kenya Watches and Accessories Market Revenues & Volume Share, By End-user, 2021 & 2031F |
3.8 Kenya Watches and Accessories Market Revenues & Volume Share, By Price Range, 2021 & 2031F |
3.9 Kenya Watches and Accessories Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F |
4 Kenya Watches and Accessories Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income levels in Kenya leading to higher purchasing power for watches and accessories. |
4.2.2 Growing fashion consciousness and desire for trendy accessories among the Kenyan population. |
4.2.3 Rising urbanization and changing lifestyle preferences driving the demand for watches and accessories. |
4.3 Market Restraints |
4.3.1 Economic instability and fluctuations in currency exchange rates impacting the affordability of watches and accessories. |
4.3.2 Competition from counterfeit products affecting the sales and reputation of genuine watch brands in Kenya. |
5 Kenya Watches and Accessories Market Trends |
6 Kenya Watches and Accessories Market, By Types |
6.1 Kenya Watches and Accessories Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya Watches and Accessories Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Kenya Watches and Accessories Market Revenues & Volume, By Watches, 2021 - 2031F |
6.1.4 Kenya Watches and Accessories Market Revenues & Volume, By Accessories, 2021 - 2031F |
6.2 Kenya Watches and Accessories Market, By Product Design Type |
6.2.1 Overview and Analysis |
6.2.2 Kenya Watches and Accessories Market Revenues & Volume, By Square Watches, 2021 - 2031F |
6.2.3 Kenya Watches and Accessories Market Revenues & Volume, By Rectangular Watches (Tank), 2021 - 2031F |
6.2.4 Kenya Watches and Accessories Market Revenues & Volume, By Round Watches, 2021 - 2031F |
6.2.5 Kenya Watches and Accessories Market Revenues & Volume, By Others (Tonneau, Cushion, Asymmetrical), 2021 - 2031F |
6.3 Kenya Watches and Accessories Market, By End-user |
6.3.1 Overview and Analysis |
6.3.2 Kenya Watches and Accessories Market Revenues & Volume, By Male, 2021 - 2031F |
6.3.3 Kenya Watches and Accessories Market Revenues & Volume, By Female, 2021 - 2031F |
6.3.4 Kenya Watches and Accessories Market Revenues & Volume, By Kids, 2021 - 2031F |
6.4 Kenya Watches and Accessories Market, By Price Range |
6.4.1 Overview and Analysis |
6.4.2 Kenya Watches and Accessories Market Revenues & Volume, By Premium, 2021 - 2031F |
6.4.3 Kenya Watches and Accessories Market Revenues & Volume, By Mid Range, 2021 - 2031F |
6.4.4 Kenya Watches and Accessories Market Revenues & Volume, By Economic, 2021 - 2031F |
6.5 Kenya Watches and Accessories Market, By Sales Channel |
6.5.1 Overview and Analysis |
6.5.2 Kenya Watches and Accessories Market Revenues & Volume, By Mono-brand Stores, 2021 - 2031F |
6.5.3 Kenya Watches and Accessories Market Revenues & Volume, By Specialty Stores, 2021 - 2031F |
6.5.4 Kenya Watches and Accessories Market Revenues & Volume, By Direct Sales, 2021 - 2031F |
6.5.5 Kenya Watches and Accessories Market Revenues & Volume, By Online Retail Stores, 2021 - 2031F |
6.5.6 Kenya Watches and Accessories Market Revenues & Volume, By Others, 2021 - 2031F |
7 Kenya Watches and Accessories Market Import-Export Trade Statistics |
7.1 Kenya Watches and Accessories Market Export to Major Countries |
7.2 Kenya Watches and Accessories Market Imports from Major Countries |
8 Kenya Watches and Accessories Market Key Performance Indicators |
8.1 Average spend per customer on watches and accessories in Kenya. |
8.2 Number of new product launches and collaborations in the Kenyan market. |
8.3 Growth in online sales and digital presence of watch and accessories brands in Kenya. |
9 Kenya Watches and Accessories Market - Opportunity Assessment |
9.1 Kenya Watches and Accessories Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Kenya Watches and Accessories Market Opportunity Assessment, By Product Design Type, 2021 & 2031F |
9.3 Kenya Watches and Accessories Market Opportunity Assessment, By End-user, 2021 & 2031F |
9.4 Kenya Watches and Accessories Market Opportunity Assessment, By Price Range, 2021 & 2031F |
9.5 Kenya Watches and Accessories Market Opportunity Assessment, By Sales Channel, 2021 & 2031F |
10 Kenya Watches and Accessories Market - Competitive Landscape |
10.1 Kenya Watches and Accessories Market Revenue Share, By Companies, 2024 |
10.2 Kenya Watches and Accessories Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |