Latin America Public Cloud Market (2025-2031) | Growth, Outlook, Value, Trends, Industry, Share, Companies, Forecast, Revenue, Analysis & Size
Market Forecast by Countries (Brazil, Mexico, Argentina, Rest of Latin America), By Service Model (Infrastructure as a Service, Platform as a Service, Software as a Service), By Organization Size Large enterprises ( Small , Medium Enterprises SMEs), By Verticals (BFSI, Telecommunication, IT & ITeS, Government & Public Sector, Retail & Consumer Goods, Manufacturing, Energy & Utility, Media & Entertainment) And Competitive Landscape
| Product Code: ETC4613902 | Publication Date: Jul 2023 | Updated Date: Oct 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 |
Latin America Public Cloud Market Highlights
| Report Name | Latin America Public Cloud Market |
| Forecast Period | 2025-2031 |
| Market Size | USD 15 Billion |
| CAGR | 8.9% |
| Growing Sector | BFSI |
Topics Covered in the Latin America Public Cloud Market Report
Latin America Public Cloud Market report thoroughly covers the by countries, by service model, by organization size large enterprises, and by verticals. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Latin America Public Cloud Market Size & Analysis
The public cloud market in Latin America is witnessing significant growth, with a projected market size of approximately USD 15 billion in 2025. This figure represents a compound annual growth rate (CAGR) of around 8.9% over the next five years, driven primarily by increased digital transformation initiatives and the growing need for scalable IT solutions among businesses.
Latin America Public Cloud Market Synopsis
The public cloud market in Latin America is rapidly evolving, marked by increased investments and interest from various sectors. Major tech companies are expanding their presence in the region, leading to enhanced service offerings and competition. This growth is not only transforming how businesses operate but also empowering them to innovate and meet the needs of a digital-savvy population.
According to 6Wresearch, the Latin America Public Cloud Market revenue is expected to reach at a significant CAGR of 8.9% during the forecast period 2025-2031. Key drivers of this market include the increasing demand for cloud-based solutions, as businesses recognise the importance of agility and scalability amidst shifting economic landscapes. The rise in e-commerce, digital marketing, and customer engagement technologies is further catalysing the expansion of public cloud services. Moreover, the growing trends of data analytics and artificial intelligence are pushing companies to leverage cloud infrastructure for streamlined operations and enhanced decision-making capabilities, leading to the Latin America Public Cloud Market growth.
Despite its promising, the market encounters several challenges. Chief among these are concerns regarding cybersecurity and data sovereignty, as regulations vary significantly across countries. Enterprises also face hurdles in skills shortages, as the demand for cloud expertise often outpaces the available talent pool. Additionally, the integration of existing legacy systems with new cloud solutions poses a significant barrier for many organisations. Addressing these challenges is critical for the sustained growth and adoption of public cloud technologies across the region.
Latin America Public Cloud Market Trends
- Increased Adoption of Hybrid Cloud Solutions: Many organizations in Latin America are turning to hybrid cloud environments that combine on-premises and public cloud resources, providing flexibility and control while addressing specific regulatory requirements.
- SaaS Dominance: Software as a Service (SaaS) continues to lead the cloud market, as businesses prefer subscription-based models that reduce upfront costs and allow for easier scalability.
- Focus on AI and Machine Learning: Companies are increasingly integrating AI and machine learning technologies into their cloud strategies, leveraging advanced analytics to improve customer experiences and streamline operations.
Investment Opportunities in the Latin America Public Cloud Market
- Local Cloud Service Providers: Investing in regional cloud service providers that understand local market dynamics can yield high returns as demand continues to rise.
- Security Solutions: There is a pressing need for robust cybersecurity solutions tailored for cloud environments, offering lucrative opportunities for companies providing innovative security technologies.
- Cloud Migration Services: As organizations seek to move to the cloud, there is a strong demand for professional services that assist in the migration of existing systems while minimizing disruptions to ongoing operations.
Latin America Public Cloud Market: Leading Players
Major global providers such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud are investing heavily in the region, enhancing their data centers and expanding services to meet the increasing demands of businesses. Additionally, regional players like Mercado Libre and Movile are carving out their presence by offering tailored solutions that resonate with local customers.
Latin America Public Cloud Market: Government Regulations
Government regulations in Latin America are evolving to ensure the protection of data and privacy, which significantly impacts the public cloud market. Countries such as Brazil have implemented stringent data protection laws, such as the General Data Protection Law (LGPD), which necessitate that companies handling personal data comply with specific regulations. This regulatory environment is compelling cloud service providers to adopt stringent security measures, leading to an increased demand for compliant storage and processing solutions.
Future Insights of the Latin America Public Cloud Market:
The Latin America public cloud industry is expected to experience robust growth, driven by digital transformation across various sectors. The shift towards multi-cloud environments is anticipated to gain momentum, as businesses seek flexibility in their cloud strategies while avoiding vendor lock-in. Furthermore, the increasing adoption of edge computing and IoT technologies will enhance demand for cloud services that support real-time data processing. With a growing emphasis on sustainability, cloud providers will also focus on adopting green technologies to reduce their carbon footprint.
Brazil to Dominate the Market: By Countries
Brazil is currently leading the market, driven by its large-scale adoption of cloud services and robust digital infrastructure. In 2025, the Brazilian cloud market was estimated to be worth approximately $7 billion, accounting for over 40% of the region's total cloud spending. Factors contributing to this growth include the implementation of the LGPD, which has spurred companies to invest in compliant cloud solutions, as well as significant investments in technology by both the public and private sectors.
BFSI (Banking, Financial Services, and Insurance) to dominate the market: By Vertical
In the Market, the BFSI (Banking, Financial Services, and Insurance) sector is leading, driven by an increasing need for digital transformation and enhanced customer experience. The BFSI vertical contributes approximately $1.5 billion, reflecting a growing demand for secured cloud solutions to manage sensitive data and compliance requirements.
Key Attractiveness of the Report
- 10 Years of Market Numbers.
- Historical Data Starting from 2021 to 2024.
- Base Year: 2024
- Forecast Data until 2031.
- Key Performance Indicators Impacting the Market.
- Major Upcoming Developments and Projects.
Key Highlights of the Report:
- Latin America Public Cloud Market Outlook
- Market Size of Latin America Public Cloud Market, 2024
- Forecast of Latin America Public Cloud Market, 2031
- Historical Data and Forecast of Latin America Public Cloud Revenues & Volume for the Period 2021-2031
- Latin America Public Cloud Market Trend Evolution
- Latin America Public Cloud Market Drivers and Challenges
- Latin America Public Cloud Price Trends
- Latin America Public Cloud Porter's Five Forces
- Latin America Public Cloud Industry Life Cycle
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Service Model for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Infrastructure as a Service for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Platform as a Service for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Software as a Service for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Service Model for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Infrastructure as a Service for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Platform as a Service for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Software as a Service for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Service Model for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Infrastructure as a Service for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Platform as a Service for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Software as a Service for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Service Model for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Infrastructure as a Service for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Platform as a Service for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Software as a Service for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Service Model for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Infrastructure as a Service for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Platform as a Service for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Software as a Service for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Organization Size Large enterprises for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Small for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Medium Enterprises SMEs for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Organization Size Large enterprises for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Small for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Medium Enterprises SMEs for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Organization Size Large enterprises for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Small for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Medium Enterprises SMEs for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Organization Size Large enterprises for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Small for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Medium Enterprises SMEs for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Organization Size Large enterprises for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Small for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Medium Enterprises SMEs for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Verticals for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By BFSI for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Telecommunication for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By IT & ITeS for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Government & Public Sector for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Retail & Consumer Goods for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Manufacturing for the Period 2021-2031
- Historical Data and Forecast of Latin America Public Cloud Market Revenues & Volume By Energy & Utility for the Period 2021-2031
- Historical Data and Forecast of Latin America BFSI Public Cloud Market Revenues & Volume By Media & Entertainment for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Verticals for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By BFSI for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Telecommunication for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By IT & ITeS for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Government & Public Sector for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Retail & Consumer Goods for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Manufacturing for the Period 2021-2031
- Historical Data and Forecast of Brazil Public Cloud Market Revenues & Volume By Energy & Utility for the Period 2021-2031
- Historical Data and Forecast of Brazil BFSI Public Cloud Market Revenues & Volume By Media & Entertainment for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Verticals for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By BFSI for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Telecommunication for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By IT & ITeS for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Government & Public Sector for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Retail & Consumer Goods for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Manufacturing for the Period 2021-2031
- Historical Data and Forecast of Mexico Public Cloud Market Revenues & Volume By Energy & Utility for the Period 2021-2031
- Historical Data and Forecast of Mexico BFSI Public Cloud Market Revenues & Volume By Media & Entertainment for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Verticals for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By BFSI for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Telecommunication for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By IT & ITeS for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Government & Public Sector for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Retail & Consumer Goods for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Manufacturing for the Period 2021-2031
- Historical Data and Forecast of Argentina Public Cloud Market Revenues & Volume By Energy & Utility for the Period 2021-2031
- Historical Data and Forecast of Argentina BFSI Public Cloud Market Revenues & Volume By Media & Entertainment for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Verticals for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By BFSI for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Telecommunication for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By IT & ITeS for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Government & Public Sector for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Retail & Consumer Goods for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Manufacturing for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America Public Cloud Market Revenues & Volume By Energy & Utility for the Period 2021-2031
- Historical Data and Forecast of Rest of Latin America BFSI Public Cloud Market Revenues & Volume By Media & Entertainment for the Period 2021-2031
- Latin America Public Cloud Market - Key Performance Indicators
- Latin America Public Cloud Market - Import Export Trade Statistics
- Latin America Public Cloud Market - Opportunity Assessment By Countries
- Latin America Public Cloud Market - Opportunity Assessment By Service Model
- Latin America Public Cloud Market - Opportunity Assessment By Organization Size Large enterprises
- Latin America Public Cloud Market - Opportunity Assessment By Verticals
- Latin America Public Cloud Market - Top Companies Market Share
- Latin America Public Cloud Market - Top Companies Profiles
- Latin America Public Cloud Market - Comparison of Players in Technical and Operating Parameters
- Latin America Public Cloud Market - Strategic Recommendations
Market Covered
The report offers a comprehensive study of the subsequent market segments:
By Countries
- Brazil
- Mexico
- Argentina
- Rest of Latin America
By Service Model
- Infrastructure as a Service
- Platform as a Service
- Software as a Service
By Organization Size Large enterprises
- Small
- Medium Enterprises SMEs
By Verticals
- BFSI
- Telecommunication
- IT & ITeS
- Government & Public Sector
- Retail & Consumer Goods
- Manufacturing
- Energy & Utility
- Media & Entertainment
Latin America Public Cloud Market (2025-2031): FAQs
The rapid digital transformation across multiple sectors, increased demand for data storage and processing capabilities, and the need for improved scalability and flexibility in IT infrastructures.
The government plays a crucial role in encouraging the adoption of cloud technologies in the public sector by implementing initiatives aimed at improving public services and transparency through digitalization. .
The market presents numerous growth opportunities, challenges such as regulatory compliance, data security concerns, and a lack of skilled workforce can hinder rapid adoption.
Major global providers such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud are investing heavily in the region, enhancing their data centers
6Wresearch actively monitors the Latin America Public Cloud Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Latin America Public Cloud Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 Latin America Public Cloud Market Overview |
| 3.1 Latin America Regional Macro Economic Indicators |
| 3.2 Latin America Public Cloud Market Revenues & Volume, 2021 & 2031F |
| 3.3 Latin America Public Cloud Market - Industry Life Cycle |
| 3.4 Latin America Public Cloud Market - Porter's Five Forces |
| 3.5 Latin America Public Cloud Market Revenues & Volume Share, By Countries, 2021 & 2031F |
| 3.6 Latin America Public Cloud Market Revenues & Volume Share, By Service Model, 2021 & 2031F |
| 3.7 Latin America Public Cloud Market Revenues & Volume Share, By Organization Size Large enterprises, 2021 & 2031F |
| 3.8 Latin America Public Cloud Market Revenues & Volume Share, By Verticals, 2021 & 2031F |
| 4 Latin America Public Cloud Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing adoption of cloud computing technologies in Latin America |
| 4.2.2 Growing demand for cost-effective and scalable IT solutions |
| 4.2.3 Rise in digital transformation initiatives by businesses in the region |
| 4.3 Market Restraints |
| 4.3.1 Concerns over data security and privacy in the public cloud |
| 4.3.2 Limited internet infrastructure and connectivity in certain Latin American countries |
| 5 Latin America Public Cloud Market Trends |
| 6 Latin America Public Cloud Market, 2021-2031 |
| 6.1 Latin America Public Cloud Market, Revenues & Volume, By Service Model, 2021-2031 |
| 6.2 Latin America Public Cloud Market, Revenues & Volume, By Organization Size Large enterprises, 2021-2031 |
| 6.3 Latin America Public Cloud Market, Revenues & Volume, By Verticals, 2021-2031 |
| 7 Brazil Public Cloud Market, 2021-2031 |
| 7.1 Brazil Public Cloud Market, Revenues & Volume, By Service Model, 2021-2031 |
| 7.2 Brazil Public Cloud Market, Revenues & Volume, By Organization Size Large enterprises, 2021-2031 |
| 7.3 Brazil Public Cloud Market, Revenues & Volume, By Verticals, 2021-2031 |
| 8 Mexico Public Cloud Market, 2021-2031 |
| 8.1 Mexico Public Cloud Market, Revenues & Volume, By Service Model, 2021-2031 |
| 8.2 Mexico Public Cloud Market, Revenues & Volume, By Organization Size Large enterprises, 2021-2031 |
| 8.3 Mexico Public Cloud Market, Revenues & Volume, By Verticals, 2021-2031 |
| 9 Argentina Public Cloud Market, 2021-2031 |
| 9.1 Argentina Public Cloud Market, Revenues & Volume, By Service Model, 2021-2031 |
| 9.2 Argentina Public Cloud Market, Revenues & Volume, By Organization Size Large enterprises, 2021-2031 |
| 9.3 Argentina Public Cloud Market, Revenues & Volume, By Verticals, 2021-2031 |
| 10 Rest of Latin America Public Cloud Market, 2021-2031 |
| 10.1 Rest of Latin America Public Cloud Market, Revenues & Volume, By Service Model, 2021-2031 |
| 10.2 Rest of Latin America Public Cloud Market, Revenues & Volume, By Organization Size Large enterprises, 2021-2031 |
| 10.3 Rest of Latin America Public Cloud Market, Revenues & Volume, By Verticals, 2021-2031 |
| 11 Latin America Public Cloud Market Key Performance Indicators |
| 11.1 Average latency and uptime of public cloud services in Latin America |
| 11.2 Percentage increase in the number of cloud service providers entering the Latin American market |
| 11.3 Rate of growth in spending on public cloud services by businesses in the region |
| 12 Latin America Public Cloud Market - Opportunity Assessment |
| 12.1 Latin America Public Cloud Market Opportunity Assessment, By Countries, 2021 & 2031F |
| 12.2 Latin America Public Cloud Market Opportunity Assessment, By Service Model, 2021 & 2031F |
| 12.3 Latin America Public Cloud Market Opportunity Assessment, By Organization Size Large enterprises, 2021 & 2031F |
| 12.4 Latin America Public Cloud Market Opportunity Assessment, By Verticals, 2021 & 2031F |
| 13 Latin America Public Cloud Market - Competitive Landscape |
| 13.1 Latin America Public Cloud Market Revenue Share, By Companies, 2024 |
| 13.2 Latin America Public Cloud Market Competitive Benchmarking, By Operating and Technical Parameters |
| 14 Company Profiles |
| 15 Recommendations |
| 16 Disclaimer |
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