Middle East Toys & Games market is anticipated to witness growth over the upcoming years on account of the recovering economy, increasing disposable incomes and high birth rates. The region holds very good prospects for traditional Toys & Games due to increased spending around the baby and child-oriented products, and a shift towards premiumization.
According to 6Wresearch, Middle East Toys & Games Market size is anticipated to register growth during 2020-2026. Traditional Toys & Games in Middle East and Africa are expected to witness consistent growth over the forecast period, mainly driven by an improving economic and political environment, along with increasing per capita income. With an average of 3.9 children born per female expected in 2030 and rising disposable incomes, baby and child-oriented products are expected to drive demand for traditional Toys & Games.
Growth in demand for licensed toys comes as digital media access in the region grows, along with the influence of major global brands. With rapid urbanization coupled with growth in the number of higher-income households, children are now being exposed to global and trending brands such as Ben 10, Barbie and Toy Story, thereby driving the demand. The Toys & Games market in Middle East is segmented into product type and distribution channel which are further categorized into Product Type (Games and Puzzles, Infant and Pre-school Toys, Construction Toys, Dolls and Accessories, Outdoor and Sports Toys, Video Games, and Other Product Types) and Distribution Channel (Online and Offline Channels).
Middle East Toys & Games market report thoroughly covers the market by Product Type, age, Distribution Channel and countries including the UAE, Saudi Arabia, Qatar, Kuwait and the rest of Middle East. Middle East Toys & Games market outlook provides an unbiased & detailed analysis of the ongoing Middle East Toys & Games market trends, opportunities/high growth areas and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Key Highlights
- Middle East Toys & Games Market Outlook
- Middle East Toys & Games Market Overview
- Middle East Toys & Games Market Forecast
- Historical Data for the period 2016-2019 and Market Forecast of Middle East Toys & Games Market Revenues until 2026
- Historical Data for the period 2016-2019 and Market Forecast of the market until 2026, By Distribution Channel
- Historical Data for the period 2016-2019 and Market Forecast of the market until 2026, By Application
- Historical Data for the period 2016-2019 and Market Forecast of the market until 2026, By Product Type
- Historical Data for the period 2016-2019 and Market Forecast of the market until 2026, By Countries
- Historical Data for the period 2016-2019 and Market Forecast until 2026 for Qatar Toys & Games Market
- Historical Data for the period 2016-2019 and Market Forecast until 2026 for Saudi Arabia Toys & Games Market
- Historical Data for the period 2016-2019 and Market Forecast until 2026 for Bahrain Toys & Games Market
- Historical Data for the period 2016-2019 and Market Forecast until 2026 for UAE Toys & Games Market
- Historical Data for the period 2016-2019 and Market Forecast until 2026 for Rest of Middle East Toys & Games Market
- Market Drivers and Restraints
- Middle East Toys & Games Market Trends
- Industry Life Cycle
- Porter’s Five Force Analysis
- Market Opportunity Assessment
- Middle East Toys & Games Market Share, By Players
- Competitive Benchmarking
Markets Covered
The report provides a detailed analysis of the following market segments:
- By Distribution Channel:
- Online
- Offline
- By Application:
- 0-8 years
- 8-15 years
- 15 years and above
- By Product Type:
- Puzzles
- Outdoor/Sports
- Preschool Toys
- Dolls
- Video Games
- Others
- By Countries:
- UAE
- Saudi Arabia
- Qatar
- Bahrain
- Rest of Middle East
