| Product Code: ETC12470221 | Publication Date: Apr 2025 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
The New Zealand market for incontinence and ostomy care products saw steady growth in 2024, with the UK, Hungary, Ireland, Denmark, and the USA emerging as the top exporting countries. Despite this, market concentration, as measured by the Herfindahl-Hirschman Index (HHI), remained low, indicating a competitive landscape. The compound annual growth rate (CAGR) from 2020 to 2024 stood at a healthy 8.81%, with a notable growth spurt of 10.93% in 2024 alone. These trends suggest a growing demand for these essential healthcare products in New Zealand, driven by factors such as an aging population and increasing awareness of healthcare needs.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Incontinence & Ostomy Care Products Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Incontinence & Ostomy Care Products Market - Industry Life Cycle |
3.4 New Zealand Incontinence & Ostomy Care Products Market - Porter's Five Forces |
3.5 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.8 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume Share, By Material Type, 2021 & 2031F |
3.9 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 New Zealand Incontinence & Ostomy Care Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing geriatric population in New Zealand leading to higher demand for incontinence and ostomy care products. |
4.2.2 Rising awareness about the importance of managing incontinence and ostomy care among patients and healthcare providers. |
4.2.3 Technological advancements in incontinence and ostomy care products leading to improved quality and comfort for users. |
4.3 Market Restraints |
4.3.1 Stigma associated with incontinence and ostomy care, leading to hesitancy in seeking appropriate products. |
4.3.2 High cost of specialized incontinence and ostomy care products impacting affordability for some segments of the population. |
5 New Zealand Incontinence & Ostomy Care Products Market Trends |
6 New Zealand Incontinence & Ostomy Care Products Market, By Types |
6.1 New Zealand Incontinence & Ostomy Care Products Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Incontinence Pads, 2021 - 2031F |
6.1.4 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Ostomy Bags, 2021 - 2031F |
6.1.5 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Catheters, 2021 - 2031F |
6.1.6 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Skin Barriers, 2021 - 2031F |
6.2 New Zealand Incontinence & Ostomy Care Products Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Urinary Incontinence, 2021 - 2031F |
6.2.3 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Colostomy Care, 2021 - 2031F |
6.2.4 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Bladder Control, 2021 - 2031F |
6.2.5 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Fecal Incontinence, 2021 - 2031F |
6.3 New Zealand Incontinence & Ostomy Care Products Market, By End User |
6.3.1 Overview and Analysis |
6.3.2 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Hospitals, 2021 - 2031F |
6.3.3 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Home Healthcare, 2021 - 2031F |
6.3.4 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Nursing Homes, 2021 - 2031F |
6.3.5 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Specialty Clinics, 2021 - 2031F |
6.4 New Zealand Incontinence & Ostomy Care Products Market, By Material Type |
6.4.1 Overview and Analysis |
6.4.2 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Polymer-Based, 2021 - 2031F |
6.4.3 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Silicone-Based, 2021 - 2031F |
6.4.4 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Hydrogel-Based, 2021 - 2031F |
6.4.5 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Biodegradable, 2021 - 2031F |
6.5 New Zealand Incontinence & Ostomy Care Products Market, By Distribution Channel |
6.5.1 Overview and Analysis |
6.5.2 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Pharmacies, 2021 - 2031F |
6.5.3 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.5.4 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Medical Suppliers, 2021 - 2031F |
6.5.5 New Zealand Incontinence & Ostomy Care Products Market Revenues & Volume, By Supers, 2021 - 2031F |
7 New Zealand Incontinence & Ostomy Care Products Market Import-Export Trade Statistics |
7.1 New Zealand Incontinence & Ostomy Care Products Market Export to Major Countries |
7.2 New Zealand Incontinence & Ostomy Care Products Market Imports from Major Countries |
8 New Zealand Incontinence & Ostomy Care Products Market Key Performance Indicators |
8.1 Average age of incontinence and ostomy care product users in New Zealand. |
8.2 Number of healthcare facilities offering specialized incontinence and ostomy care services. |
8.3 Percentage of healthcare professionals trained in managing incontinence and ostomy care effectively. |
9 New Zealand Incontinence & Ostomy Care Products Market - Opportunity Assessment |
9.1 New Zealand Incontinence & Ostomy Care Products Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 New Zealand Incontinence & Ostomy Care Products Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 New Zealand Incontinence & Ostomy Care Products Market Opportunity Assessment, By End User, 2021 & 2031F |
9.4 New Zealand Incontinence & Ostomy Care Products Market Opportunity Assessment, By Material Type, 2021 & 2031F |
9.5 New Zealand Incontinence & Ostomy Care Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 New Zealand Incontinence & Ostomy Care Products Market - Competitive Landscape |
10.1 New Zealand Incontinence & Ostomy Care Products Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Incontinence & Ostomy Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |