| Product Code: ETC5444414 | Publication Date: Nov 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The messaging security market in New Zealand addresses the growing threat landscape of email and instant messaging platforms, where cyber attacks such as phishing, malware, and spam pose significant risks to organizations and individuals. Messaging security solutions encompass email encryption, anti-virus scanning, content filtering, and threat intelligence services designed to protect users from malicious activities and data breaches. With the increasing adoption of cloud-based messaging platforms and mobile communication channels, there is a growing need for integrated and adaptive messaging security solutions that can detect and mitigate evolving threats in real-time.
The messaging security market in New Zealand is driven by the increasing frequency and sophistication of cyber threats, such as phishing attacks, malware, and ransomware, targeting email and instant messaging platforms. Organizations across various sectors, including government, healthcare, finance, and education, are investing in messaging security solutions to safeguard against data breaches, ensure regulatory compliance, and protect sensitive information. Moreover, the adoption of cloud-based messaging platforms and remote work trends accentuates the need for robust messaging security solutions in New Zealand, fostering market growth.
The **New Zealand Messaging Security Market** confronts challenges related to protecting against evolving cybersecurity threats, such as phishing, malware, and ransomware attacks, while ensuring compliance with data privacy regulations. The proliferation of communication channels and devices complicates security management and requires integrated solutions for email, instant messaging, and social media platforms.
Government policies on cybersecurity and data protection drive the messaging security market. Regulations mandating secure communication practices in businesses also play a crucial role.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Messaging Security Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Messaging Security Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Messaging Security Market - Industry Life Cycle |
3.4 New Zealand Messaging Security Market - Porter's Five Forces |
3.5 New Zealand Messaging Security Market Revenues & Volume Share, By Solution, 2021 & 2031F |
3.6 New Zealand Messaging Security Market Revenues & Volume Share, By Mode of Communication, 2021 & 2031F |
3.7 New Zealand Messaging Security Market Revenues & Volume Share, By Deployment Mode, 2021 & 2031F |
3.8 New Zealand Messaging Security Market Revenues & Volume Share, By Vertical, 2021 & 2031F |
4 New Zealand Messaging Security Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing cyber threats and cyber attacks globally leading to a greater focus on messaging security. |
4.2.2 Growing adoption of cloud-based messaging security solutions for scalability and flexibility. |
4.2.3 Stringent data protection regulations in New Zealand and globally are driving organizations to invest in messaging security solutions. |
4.3 Market Restraints |
4.3.1 Concerns about data privacy and compliance issues may hinder the adoption of messaging security solutions. |
4.3.2 Lack of awareness among small and medium-sized enterprises (SMEs) about the importance of messaging security. |
4.3.3 Budget constraints for some organizations may limit their investment in advanced messaging security solutions. |
5 New Zealand Messaging Security Market Trends |
6 New Zealand Messaging Security Market Segmentations |
6.1 New Zealand Messaging Security Market, By Solution |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Messaging Security Market Revenues & Volume, By Content Filtering, 2021-2031F |
6.1.3 New Zealand Messaging Security Market Revenues & Volume, By Email Encryption, 2021-2031F |
6.1.4 New Zealand Messaging Security Market Revenues & Volume, By Data Loss Prevention, 2021-2031F |
6.1.5 New Zealand Messaging Security Market Revenues & Volume, By Antispam , 2021-2031F |
6.1.6 New Zealand Messaging Security Market Revenues & Volume, By Antimalware, 2021-2031F |
6.2 New Zealand Messaging Security Market, By Mode of Communication |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Messaging Security Market Revenues & Volume, By Email Messaging, 2021-2031F |
6.2.3 New Zealand Messaging Security Market Revenues & Volume, By Instant Messaging, 2021-2031F |
6.3 New Zealand Messaging Security Market, By Deployment Mode |
6.3.1 Overview and Analysis |
6.3.2 New Zealand Messaging Security Market Revenues & Volume, By On-premises, 2021-2031F |
6.3.3 New Zealand Messaging Security Market Revenues & Volume, By Cloud, 2021-2031F |
6.4 New Zealand Messaging Security Market, By Vertical |
6.4.1 Overview and Analysis |
6.4.2 New Zealand Messaging Security Market Revenues & Volume, By Banking, Financial Services, and Insurance (BFSI), 2021-2031F |
6.4.3 New Zealand Messaging Security Market Revenues & Volume, By Government, 2021-2031F |
6.4.4 New Zealand Messaging Security Market Revenues & Volume, By Healthcare and Lifesciences, 2021-2031F |
6.4.5 New Zealand Messaging Security Market Revenues & Volume, By Media and Entertainment, 2021-2031F |
6.4.6 New Zealand Messaging Security Market Revenues & Volume, By Retail and eCommerce, 2021-2031F |
6.4.7 New Zealand Messaging Security Market Revenues & Volume, By Manufacturing and Automotive, 2021-2031F |
6.4.8 New Zealand Messaging Security Market Revenues & Volume, By Others (Utilities and Logistics, and Telecom and IT), 2021-2031F |
6.4.9 New Zealand Messaging Security Market Revenues & Volume, By Others (Utilities and Logistics, and Telecom and IT), 2021-2031F |
7 New Zealand Messaging Security Market Import-Export Trade Statistics |
7.1 New Zealand Messaging Security Market Export to Major Countries |
7.2 New Zealand Messaging Security Market Imports from Major Countries |
8 New Zealand Messaging Security Market Key Performance Indicators |
8.1 Number of reported cyber incidents related to messaging security in New Zealand. |
8.2 Percentage of organizations in New Zealand that have implemented encryption protocols for messaging security. |
8.3 Rate of adoption of cloud-based messaging security solutions in the New Zealand market. |
9 New Zealand Messaging Security Market - Opportunity Assessment |
9.1 New Zealand Messaging Security Market Opportunity Assessment, By Solution, 2021 & 2031F |
9.2 New Zealand Messaging Security Market Opportunity Assessment, By Mode of Communication, 2021 & 2031F |
9.3 New Zealand Messaging Security Market Opportunity Assessment, By Deployment Mode, 2021 & 2031F |
9.4 New Zealand Messaging Security Market Opportunity Assessment, By Vertical, 2021 & 2031F |
10 New Zealand Messaging Security Market - Competitive Landscape |
10.1 New Zealand Messaging Security Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Messaging Security Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
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