New Zealand Potato Chips Market (2025-2031) | Analysis, Forecast, Size, Companies, Trends, Outlook, Segmentation, Industry, Value, Growth, Revenue & Share

Market Forecast By Flavor (Plain/Salted, Flavored), By Type (Baked, Fried), By Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Specialist Stores, Online Retail Stores, Other) And Competitive Landscape
Product Code: ETC5222855 Publication Date: Nov 2023 Updated Date: Apr 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Bhawna Singh No. of Pages: 60 No. of Figures: 30 No. of Tables: 5

New Zealand Potato Chips Market Size Growth Rate


The New Zealand Potato Chips Market is projected to witness mixed growth rate patterns during 2025 to 2029. Commencing at 3.77% in 2025, growth builds up to 12.90% by 2029.

New Zealand Potato Chips Market Size Growth Rate

Potato Chips Market: New Zealand vs Top 5 Major Economies in 2027 (Asia)


The Potato Chips market in New Zealand is projected to grow at a stable growth rate of 4.16% by 2027, highlighting the country's increasing focus on advanced technologies within the Asia region, where China holds the dominant position, followed closely by India, Japan, Australia and South Korea, shaping overall regional demand.

Potato Chips Market: New Zealand vs Top 5 Major Economies in 2027 (Asia)

New Zealand Potato Chips Market Overview

The New Zealand potato chips market is a prominent segment within the larger potato industry. With a growing demand for convenient snacks, potato chips have become a staple in the country`s snack food market. Local manufacturers compete with international brands to meet consumer preferences for flavors, textures, and packaging formats.

Drivers of the market

The potato chips market in New Zealand is experiencing growth due to changing consumer preferences and lifestyles. The increasing demand for convenient, ready-to-eat snacks is a significant driver. Additionally, the market benefits from the introduction of new flavors and healthier options, such as low-fat and organic potato chips. Marketing strategies and promotional activities by key players also play a crucial role in expanding the market reach and consumer base.

Challenges of the market

In the New Zealand potato flakes market specifically, there are unique challenges related to product consistency and shelf stability. Potato flakes are susceptible to moisture absorption and enzymatic reactions, which can affect their texture and flavor over time. Maintaining the desired quality and shelf life of potato flakes requires advanced processing techniques and stringent quality control measures throughout the manufacturing process.

Government Policy of the market

Government regulations in New Zealand govern the potato chips market to ensure food safety, labeling accuracy, and consumer protection. The Ministry for Primary Industries (MPI) sets standards for potato processing facilities, oil quality, and packaging materials to maintain product quality and prevent contamination.

Key Highlights of the Report:

  • New Zealand Potato Chips Market Outlook
  • Market Size of New Zealand Potato Chips Market, 2024
  • Forecast of New Zealand Potato Chips Market, 2031
  • Historical Data and Forecast of New Zealand Potato Chips Revenues & Volume for the Period 2021-2031
  • New Zealand Potato Chips Market Trend Evolution
  • New Zealand Potato Chips Market Drivers and Challenges
  • New Zealand Potato Chips Price Trends
  • New Zealand Potato Chips Porter`s Five Forces
  • New Zealand Potato Chips Industry Life Cycle
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Flavor for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Plain/Salted for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Flavored for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Baked for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Fried for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Supermarket/Hypermarket for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Convenience Stores for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Specialist Stores for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Online Retail Stores for the Period 2021-2031
  • Historical Data and Forecast of New Zealand Potato Chips Market Revenues & Volume By Other for the Period 2021-2031
  • New Zealand Potato Chips Import Export Trade Statistics
  • Market Opportunity Assessment By Flavor
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Distribution Channel
  • New Zealand Potato Chips Top Companies Market Share
  • New Zealand Potato Chips Competitive Benchmarking By Technical and Operational Parameters
  • New Zealand Potato Chips Company Profiles
  • New Zealand Potato Chips Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 New Zealand Potato Chips Market Overview

3.1 New Zealand Country Macro Economic Indicators

3.2 New Zealand Potato Chips Market Revenues & Volume, 2021 & 2031F

3.3 New Zealand Potato Chips Market - Industry Life Cycle

3.4 New Zealand Potato Chips Market - Porter's Five Forces

3.5 New Zealand Potato Chips Market Revenues & Volume Share, By Flavor, 2021 & 2031F

3.6 New Zealand Potato Chips Market Revenues & Volume Share, By Type, 2021 & 2031F

3.7 New Zealand Potato Chips Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 New Zealand Potato Chips Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 New Zealand Potato Chips Market Trends

6 New Zealand Potato Chips Market Segmentations

6.1 New Zealand Potato Chips Market, By Flavor

6.1.1 Overview and Analysis

6.1.2 New Zealand Potato Chips Market Revenues & Volume, By Plain/Salted, 2021-2031F

6.1.3 New Zealand Potato Chips Market Revenues & Volume, By Flavored, 2021-2031F

6.2 New Zealand Potato Chips Market, By Type

6.2.1 Overview and Analysis

6.2.2 New Zealand Potato Chips Market Revenues & Volume, By Baked, 2021-2031F

6.2.3 New Zealand Potato Chips Market Revenues & Volume, By Fried, 2021-2031F

6.3 New Zealand Potato Chips Market, By Distribution Channel

6.3.1 Overview and Analysis

6.3.2 New Zealand Potato Chips Market Revenues & Volume, By Supermarket/Hypermarket, 2021-2031F

6.3.3 New Zealand Potato Chips Market Revenues & Volume, By Convenience Stores, 2021-2031F

6.3.4 New Zealand Potato Chips Market Revenues & Volume, By Specialist Stores, 2021-2031F

6.3.5 New Zealand Potato Chips Market Revenues & Volume, By Online Retail Stores, 2021-2031F

6.3.6 New Zealand Potato Chips Market Revenues & Volume, By Other, 2021-2031F

7 New Zealand Potato Chips Market Import-Export Trade Statistics

7.1 New Zealand Potato Chips Market Export to Major Countries

7.2 New Zealand Potato Chips Market Imports from Major Countries

8 New Zealand Potato Chips Market Key Performance Indicators

9 New Zealand Potato Chips Market - Opportunity Assessment

9.1 New Zealand Potato Chips Market Opportunity Assessment, By Flavor, 2021 & 2031F

9.2 New Zealand Potato Chips Market Opportunity Assessment, By Type, 2021 & 2031F

9.3 New Zealand Potato Chips Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 New Zealand Potato Chips Market - Competitive Landscape

10.1 New Zealand Potato Chips Market Revenue Share, By Companies, 2024

10.2 New Zealand Potato Chips Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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