| Product Code: ETC8619490 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Nigeria continued to see a high concentration of baby toys imports from top exporters such as China, USA, Turkey, Japan, and the UK. The market experienced a strong Compound Annual Growth Rate (CAGR) of 7.22% from 2020 to 2024, indicating sustained growth in the sector. Notably, the growth rate surged by 63.14% from 2023 to 2024, showcasing a rapid acceleration in demand. This data reflects the increasing popularity and importance of quality baby toys in the Nigerian market, with diverse offerings from key exporting countries meeting consumer needs.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria Baby Toys Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria Baby Toys Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria Baby Toys Market - Industry Life Cycle |
3.4 Nigeria Baby Toys Market - Porter's Five Forces |
3.5 Nigeria Baby Toys Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Nigeria Baby Toys Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Nigeria Baby Toys Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of Nigerian families |
4.2.2 Growing awareness about the importance of early childhood development |
4.2.3 Urbanization leading to more nuclear families seeking quality toys for their children |
4.3 Market Restraints |
4.3.1 High import duties and taxes on toys, impacting affordability |
4.3.2 Limited availability of educational and developmental toys in the market |
5 Nigeria Baby Toys Market Trends |
6 Nigeria Baby Toys Market, By Types |
6.1 Nigeria Baby Toys Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Nigeria Baby Toys Market Revenues & Volume, By Product Type, 2021- 2031F |
6.1.3 Nigeria Baby Toys Market Revenues & Volume, By Board Games, 2021- 2031F |
6.1.4 Nigeria Baby Toys Market Revenues & Volume, By Soft Toys & Dolls, 2021- 2031F |
6.1.5 Nigeria Baby Toys Market Revenues & Volume, By Action Toys, 2021- 2031F |
6.1.6 Nigeria Baby Toys Market Revenues & Volume, By Arts & Craft Toys, 2021- 2031F |
6.1.7 Nigeria Baby Toys Market Revenues & Volume, By Construction Toys, 2021- 2031F |
6.1.8 Nigeria Baby Toys Market Revenues & Volume, By Vehicles, 2021- 2031F |
6.1.9 Nigeria Baby Toys Market Revenues & Volume, By Other, 2021- 2031F |
6.1.10 Nigeria Baby Toys Market Revenues & Volume, By Other, 2021- 2031F |
6.2 Nigeria Baby Toys Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 Nigeria Baby Toys Market Revenues & Volume, By Infants, 2021- 2031F |
6.2.3 Nigeria Baby Toys Market Revenues & Volume, By Toddlers, 2021- 2031F |
7 Nigeria Baby Toys Market Import-Export Trade Statistics |
7.1 Nigeria Baby Toys Market Export to Major Countries |
7.2 Nigeria Baby Toys Market Imports from Major Countries |
8 Nigeria Baby Toys Market Key Performance Indicators |
8.1 Average spending per child on toys in Nigeria |
8.2 Number of toy stores opening in urban areas |
8.3 Percentage of parents engaging in online research for baby toys |
9 Nigeria Baby Toys Market - Opportunity Assessment |
9.1 Nigeria Baby Toys Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Nigeria Baby Toys Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Nigeria Baby Toys Market - Competitive Landscape |
10.1 Nigeria Baby Toys Market Revenue Share, By Companies, 2024 |
10.2 Nigeria Baby Toys Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |