| Product Code: ETC8623707 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The e-commerce fashion accessories import market in Nigeria continues to thrive in 2024, with top exporting countries including China, Metropolitan France, Indonesia, Netherlands, and the USA. The market displays a very high concentration level, with a consistently strong Compound Annual Growth Rate (CAGR) of 13.37% from 2020 to 2024. Despite a slight dip in the growth rate from 2023 to 2024, the overall outlook remains positive, indicating sustained demand for fashion accessories through e-commerce channels in Nigeria.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria E-commerce Fashion Accessories Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria E-commerce Fashion Accessories Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria E-commerce Fashion Accessories Market - Industry Life Cycle |
3.4 Nigeria E-commerce Fashion Accessories Market - Porter's Five Forces |
3.5 Nigeria E-commerce Fashion Accessories Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
4 Nigeria E-commerce Fashion Accessories Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in Nigeria |
4.2.2 Rising disposable income and changing consumer preferences towards online shopping |
4.2.3 Growing awareness and demand for fashion accessories among Nigerian consumers |
4.3 Market Restraints |
4.3.1 Logistics challenges and infrastructure limitations in Nigeria |
4.3.2 Limited online payment options and concerns over security in e-commerce transactions |
5 Nigeria E-commerce Fashion Accessories Market Trends |
6 Nigeria E-commerce Fashion Accessories Market, By Types |
6.1 Nigeria E-commerce Fashion Accessories Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Nigeria E-commerce Fashion Accessories Market Revenues & Volume, By Product Type, 2021- 2031F |
6.1.3 Nigeria E-commerce Fashion Accessories Market Revenues & Volume, By Watches & Jewelry, 2021- 2031F |
6.1.4 Nigeria E-commerce Fashion Accessories Market Revenues & Volume, By Luggage & Bags, 2021- 2031F |
7 Nigeria E-commerce Fashion Accessories Market Import-Export Trade Statistics |
7.1 Nigeria E-commerce Fashion Accessories Market Export to Major Countries |
7.2 Nigeria E-commerce Fashion Accessories Market Imports from Major Countries |
8 Nigeria E-commerce Fashion Accessories Market Key Performance Indicators |
8.1 Average order value (AOV) for fashion accessories purchased online |
8.2 Customer retention rate for e-commerce fashion accessory platforms |
8.3 Conversion rate from website visits to actual purchases |
8.4 Average number of daily active users on e-commerce fashion accessory websites |
8.5 Return rate for fashion accessories purchased online |
9 Nigeria E-commerce Fashion Accessories Market - Opportunity Assessment |
9.1 Nigeria E-commerce Fashion Accessories Market Opportunity Assessment, By Product Type, 2021 & 2031F |
10 Nigeria E-commerce Fashion Accessories Market - Competitive Landscape |
10.1 Nigeria E-commerce Fashion Accessories Market Revenue Share, By Companies, 2024 |
10.2 Nigeria E-commerce Fashion Accessories Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |