Nigeria Hair Care Market (2023-2029) | Industry, Size, Growth, Forecast, Analysis, Share, Trends, Value, Revenue, Segmentation, Outlook & COVID-19 IMPACT

Topics Covered in the Nigeria Hair Care Market

Nigeria Hair Care Market report thoroughly covers the market by type, by product type, and by distribution channel. The Hair Care Market outlook report provides an unbiased and detailed analysis of the ongoing Hair Care Market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Nigeria Hair Care Market Synopsis 

Nigeria Hair Care Market is forecast to grow at a rapidly increasing rate. The primary drivers of this market include increase in the population, a growing economy, and a rise in disposable incomes. Additionally, the increasing importance of personal grooming and personal appearance and rise of social media platforms has created a new generation of women in Nigeria who are interested in styling their hair and trying new haircare products. In general, the popularity of natural ingredients has been increased among consumers, as they seek out products that are gentle on their hair. Moreover, consumers are looking for convenience haircare products that can be used at home without visiting salon. These trends present significant growth opportunities for companies operating in the Nigeria hair care industry. 

According to 6Wresearch, the Nigeria Hair Care Market size is anticipated to grow at a higher growth rate during the 2023-2029. Nigeria hair care industry is growing at a rapid pace, driven by rising disposable incomes, surging population, and a growing middle class. The hair care market is expected to grow in the coming years with the expanding population and economy, as well as by the increasing demand from young consumers who are looking for premium quality hair care products. Moreover, the market is set to witness immense growth due to increasing popularity of hair extensions and growing demand for natural hair products. The Nigeria hair care market is highly fragmented, with many small local players. Furthermore, there are a few trends that are propelling the Nigeria Hair Care Market growth which includes, increasing preference for natural hair products backed by the potential health risks associated with chemical-based products. This has created significant opportunities for manufacturers of herbal and organic hair care products. Also, there is a growing trend for men to use hair care products and increasing demand for premium and luxury products to cater to the affluent section of the society. 

COVID-19 Impact on the Nigeria Hair Care Market

The COVID-19 pandemic led to a nationwide lockdown and restrictions on movement, which resulted in disrupted supply chains. Thus, impacting the Nigeria Hair Care Market size to a great extent. The global outburst led to the closure of hair salons and barbershops during the lockdown. This led to an increase in DIY hair care solutions, which affected the sales of professional hair care products. The pandemic has also augmented the shift towards e-commerce in the hair care market, as consumers have turned to online shopping due to restrictions on movement. 

Market Analysis by Product Type

By Product, the hair oil segment is expected to lead the Nigeria Hair Care Market share due to increasing awareness about the benefits of using natural oils for hair care. shampoo segment is expected to grow at highest growth rate during the forecast period owing to the increasing awareness of the benefits of washing hairs. This includes anti-dandruff, frizz control, and moisturizing shampoos.

Market Analysis by Distribution Channel 

According to Shivankar, Research Manager, 6Wresearch, the online stores segment is expected to grow at the highest growth rate in the forthcoming years due to the growing popularity of online shopping in Nigeria. This generally includes e-commerce platforms and online marketplaces. 

Key attractiveness of the report

• COVID-19 Impact on the Market.
• 10 Years Market Numbers.
• Historical Data Starting from 2019 to 2022.
• Base Year: 2022.
• Forecast Data until 2029.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• Nigeria Hair Care Market Overview
• Nigeria Hair Care Market Outlook
• Market Size of Nigeria Hair Care Market, 2022
• Forecast of Nigeria Hair Care Market, 2029
• Historical Data and Forecast of Nigeria Hair Care Revenues & Volume for the Period 2019-2029
• Nigeria Hair Care Market Trend Evolution
• Nigeria Hair Care Market Drivers and Challenges
• Nigeria Hair Care Price Trends
• Nigeria Hair Care Porter's Five Forces
• Nigeria Hair Care Industry Life Cycle
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Type for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Product for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Services for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Product Type for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Shampoo for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Hair Colour for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Conditioner for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Hair Styling Product for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Hair Oil for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Hair Spray for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Hair Gel for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Others for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Distribution Channel for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Online Stores for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Hypermarkets for the Period 2019-2029
• Historical Data and Forecast of Nigeria Hair Care Market Revenues & Volume By Direct Selling for the Period 2019-2029
• Nigeria Hair Care Import Export Trade Statistics
• Market Opportunity Assessment By Type
• Market Opportunity Assessment By Product Type
• Market Opportunity Assessment By Distribution Channel
• Nigeria Hair Care Top Companies Market Share
• Nigeria Hair Care Competitive Benchmarking By Technical and Operational Parameters
• Nigeria Hair Care Company Profiles
• Nigeria Hair Care Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Type 

• Product
• Services

By Product Type 

• Shampoo
• Hair Color
• Conditioner
• Hair Styling Product
• Hair Oil
• Hair Spray
• Hair Gel
• Others

By Distribution Channel 

• Online Stores
• Hypermarkets
• Direct Selling

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