Nigeria Home Decor Market (2023-2029) | Size, Trends, Growth, Revenue, Forecast, Industry, Share, Analysis, Value, Outlook & COVID-19 IMPACT

Market Forecast By Product Type (Furniture, Textile, Flooring, Others), By Application Types (Indoor, Outdoor), By Distribution Channels (Supermarkets and Hypermarkets, Home Décor Stores, Gift Shops, Online Stores, Others) And Competitive Landscape

Product Code: ETC006069 Publication Date: Mar 2023 Updated Date: Feb 2024 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5
Nigeria Home Decor market shipment degrew -11.51% in value terms in financial year 2021 in comparison with an increse of 34.97% in the previous financial year.
Nigeria Home Decor Shipment Value (Percentage Growth Over Previous Year)

Nigeria Home Decor Market Competition 2023


Nigeria Home Decor Market Synopsis

Nigeria Home Decor Market is forecast to grow rapidly, driven by several factors, such as the growing population, rising urbanization, and growing disposable incomes. The growing middle class in Nigeria has increased the demand for home decor products as they have more disposable income to spend on home decor items. The availability of affordable home decor products has made it easier for individuals to furnish their homes. Thus, contributing to the market expansion. The economy is one of the fastest-growing economies in the world. The Nigeria home decor industry offers a wide range of products, from traditional to modern items which includes hand-crafted items, furniture, paintings, and rugs. Moreover, the Nigeria is experiencing an increase in real estate development, including the construction of apartments, homes, and commercial buildings.

According to 6Wresearch, the Nigeria Home Decor Market is anticipated to grow at a higher growth rate during the 2023-2029. The country's growing population is projected to grow significantly in the coming years, which will increase demand for home furnishings and decorations. Additionally, the economy has been growing rapidly, making more people middle class and able to afford luxury items. The rising trend of online shopping in Nigeria has made it easier for people to purchase home decor items from around the world while offering wide range of products. However, lack of reliable and efficient infrastructure, transportation and logistics issues, and the competition from imported products are some of the factors hindering the Nigeria Home Decor Market growth. In addition, limited access to finance makes it difficult for businesses to expand or invest in new product lines. Nevertheless, the increasing population and urbanization will lead to more demand for home furnishings. Furthermore, the development of e-commerce will provide new opportunities for retailers to reach more consumers.

The influence of COVID-19 on the Nigeria Home Decor Market

The COVID-19 pandemic had affected the global economy. The pandemic has adversely impacted supply chains, consumer behavior, and market demand. The outbreak has disrupted the supply chains of Nigeria Home Decor Industry which has affected the importation of materials and finished products. The pandemic has led to a shift in consumer preferences. With the lockdowns and restrictions imposed to curb the spread of the virus, more people are spending time at home, leading to an increased demand for home decor products. The pandemic has also led to an increase in online shopping, with more people preferring to shop online rather than going out. This shift has forced businesses in the Nigeria Home Decor Market to adopt digital marketing strategies.

Market Analysis by Product Type

According to Shivankar, Research Manager, 6Wresearch, the furniture and textiles are the most popular segments in Nigeria home decor market.

Market Analysis by Distribution Channels

In terms of distribution channels, the online segment is growing rapidly due to the increasing internet penetration and rising e-commerce. However, the offline segment holds a significant share of the market, as many people prefer to buy products in person.

Key attractiveness of the report

  • COVID-19 Impact on the Market.
  • 10 Years Market Numbers.
  • Historical Data Starting from 2019 to 2022.
  • Base Year: 2022.
  • Forecast Data until 2029.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • Nigeria Home Decor Market Outlook
  • Market Size of Nigeria Home Decor Market, 2022
  • Forecast of Nigeria Home Decor Market, 2029
  • Historical Data and Forecast of Nigeria Home Decor Revenues & Volume for the Period 2019 - 2029
  • Nigeria Home Decor Market Trend Evolution
  • Nigeria Home Decor Market Drivers and Challenges
  • Nigeria Home Decor Price Trends
  • Nigeria Home Decor Porter's Five Forces
  • Nigeria Home Decor Industry Life Cycle
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Product Type for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Furniture for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Textile for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Flooring for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Others for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Application Types for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Indoor for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Outdoor for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Distribution Channels for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Supermarkets and Hypermarkets for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Home Decor Stores for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Gift Shops for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Online Stores for the Period 2019 - 2029
  • Historical Data and Forecast of Nigeria Home Decor Market Revenues & Volume By Others for the Period 2019 - 2029
  • Nigeria Home Decor Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Application Types
  • Market Opportunity Assessment By Distribution Channels
  • Nigeria Home Decor Top Companies Market Share
  • Nigeria Home Decor Competitive Benchmarking By Technical and Operational Parameters
  • Nigeria Home Decor Company Profiles
  • Nigeria Home Decor Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Product Type

  • Furniture
  • Textile
  • Flooring
  • Others

By Application Types

  • Indoor
  • Outdoor

By Distribution Channels

  • Supermarkets And Hypermarkets
  • Home Décor Stores
  • Gift Shops
  • Online Stores
  • Others
Nigeria Home Decor Market: FAQs
The use of sustainable materials, the adoption of smart home technology, a growing preference for contemporary designs, and the rise of e-commerce.
The growing middle class, urbanization, and a rise in disposable income are the factors fueling demand for home decor products.
Lack of skilled labor, intense competition, high production costs, and limited access to finance for small and medium-sized businesses are the major limitations in the market.
The potential for growth in online sales, increased demand for eco-friendly products, and the opportunity to tap into the growing demand for luxury items are the major opportunities in the market.
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1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Nigeria Home Decor Market Overview
3.1 Nigeria Country Macro Economic Indicators
3.2 Nigeria Home Decor Market Revenues & Volume, 2022 & 2029F
3.3 Nigeria Home Decor Market - Industry Life Cycle
3.4 Nigeria Home Decor Market - Porter's Five Forces
3.5 Nigeria Home Decor Market Revenues & Volume Share, By Product Type, 2022 & 2029F
3.6 Nigeria Home Decor Market Revenues & Volume Share, By Application Types, 2022 & 2029F
3.7 Nigeria Home Decor Market Revenues & Volume Share, By Distribution Channels, 2022 & 2029F
4 Nigeria Home Decor Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Nigeria Home Decor Market Trends
6 Nigeria Home Decor Market, By Types
6.1 Nigeria Home Decor Market, By Product Type
6.1.1 Overview and Analysis
6.1.2 Nigeria Home Decor Market Revenues & Volume, By Product Type, 2019 - 2029F
6.1.3 Nigeria Home Decor Market Revenues & Volume, By Furniture, 2019 - 2029F
6.1.4 Nigeria Home Decor Market Revenues & Volume, By Textile, 2019 - 2029F
6.1.5 Nigeria Home Decor Market Revenues & Volume, By Flooring, 2019 - 2029F
6.1.6 Nigeria Home Decor Market Revenues & Volume, By Others, 2019 - 2029F
6.2 Nigeria Home Decor Market, By Application Types
6.2.1 Overview and Analysis
6.2.2 Nigeria Home Decor Market Revenues & Volume, By Indoor, 2019 - 2029F
6.2.3 Nigeria Home Decor Market Revenues & Volume, By Outdoor, 2019 - 2029F
6.3 Nigeria Home Decor Market, By Distribution Channels
6.3.1 Overview and Analysis
6.3.2 Nigeria Home Decor Market Revenues & Volume, By Supermarkets and Hypermarkets, 2019 - 2029F
6.3.3 Nigeria Home Decor Market Revenues & Volume, By Home Decor Stores, 2019 - 2029F
6.3.4 Nigeria Home Decor Market Revenues & Volume, By Gift Shops, 2019 - 2029F
6.3.5 Nigeria Home Decor Market Revenues & Volume, By Online Stores, 2019 - 2029F
6.3.6 Nigeria Home Decor Market Revenues & Volume, By Others, 2019 - 2029F
7 Nigeria Home Decor Market Import-Export Trade Statistics
7.1 Nigeria Home Decor Market Export to Major Countries
7.2 Nigeria Home Decor Market Imports from Major Countries
8 Nigeria Home Decor Market Key Performance Indicators
9 Nigeria Home Decor Market - Opportunity Assessment
9.1 Nigeria Home Decor Market Opportunity Assessment, By Product Type, 2022 & 2029F
9.2 Nigeria Home Decor Market Opportunity Assessment, By Application Types, 2022 & 2029F
9.3 Nigeria Home Decor Market Opportunity Assessment, By Distribution Channels, 2022 & 2029F
10 Nigeria Home Decor Market - Competitive Landscape
10.1 Nigeria Home Decor Market Revenue Share, By Companies, 2022
10.2 Nigeria Home Decor Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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