Nigeria Underwear Market (2025-2031) | Size, Challenges, Forecast, Restraints, Share, Strategy, Value, Consumer Insights, Demand, Competition, Supply, Pricing Analysis, Opportunities, Revenue, Drivers, Investment Trends, Strategic Insights, Trends, Growth, Competitive, Analysis, Outlook, Industry, Segmentation, Segments, Companies
Market Forecast By Type (Boxer Briefs, Briefs, Trunks, Panties), By Fabric (Cotton, Silk, Polyester, Spandex), By Consumer Group (Men, Women, Kids, Unisex), By Distribution Channel (Online Retail, Supermarkets, Specialty Stores, Brand-Owned Stores), By End Use (Professional Tattooing, Tattoo Studios) And Competitive Landscape
| Product Code: ETC11243421 | Publication Date: Apr 2025 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
Nigeria Underwear Market Top 5 Importing Countries and Market Competition (HHI) Analysis
The Nigeria underwear import market in 2024 continued to be dominated by top exporting countries including China, USA, Bangladesh, UK, and Hong Kong. Despite a high concentration with a Herfindahl-Hirschman Index (HHI) remaining very high, the market experienced a negative Compound Annual Growth Rate (CAGR) of -25.4% from 2020 to 2024. Furthermore, the growth rate in 2024 saw a decline of -18.55% compared to the previous year. This indicates challenging conditions in the Nigeria underwear import sector, pointing towards potential shifts in market dynamics and consumer preferences.
Key Highlights of the Report:
- Nigeria Underwear Market Outlook
- Market Size of Nigeria Underwear Market,2024
- Forecast of Nigeria Underwear Market, 2031
- Historical Data and Forecast of Nigeria Underwear Revenues & Volume for the Period 2021-2031
- Nigeria Underwear Market Trend Evolution
- Nigeria Underwear Market Drivers and Challenges
- Nigeria Underwear Price Trends
- Nigeria Underwear Porter's Five Forces
- Nigeria Underwear Industry Life Cycle
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Type for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Boxer Briefs for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Briefs for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Trunks for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Panties for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Fabric for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Cotton for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Silk for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Polyester for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Spandex for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Consumer Group for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Men for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Women for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Kids for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Unisex for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Distribution Channel for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Online Retail for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Supermarkets for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Specialty Stores for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Brand-Owned Stores for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By End Use for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Professional Tattooing for the Period 2021-2031
- Historical Data and Forecast of Nigeria Underwear Market Revenues & Volume By Tattoo Studios for the Period 2021-2031
- Nigeria Underwear Import Export Trade Statistics
- Market Opportunity Assessment By Type
- Market Opportunity Assessment By Fabric
- Market Opportunity Assessment By Consumer Group
- Market Opportunity Assessment By Distribution Channel
- Market Opportunity Assessment By End Use
- Nigeria Underwear Top Companies Market Share
- Nigeria Underwear Competitive Benchmarking By Technical and Operational Parameters
- Nigeria Underwear Company Profiles
- Nigeria Underwear Key Strategic Recommendations
Frequently Asked Questions About the Market Study (FAQs):
6Wresearch actively monitors the Nigeria Underwear Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Nigeria Underwear Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria Underwear Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria Underwear Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria Underwear Market - Industry Life Cycle |
3.4 Nigeria Underwear Market - Porter's Five Forces |
3.5 Nigeria Underwear Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Nigeria Underwear Market Revenues & Volume Share, By Fabric, 2021 & 2031F |
3.7 Nigeria Underwear Market Revenues & Volume Share, By Consumer Group, 2021 & 2031F |
3.8 Nigeria Underwear Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Nigeria Underwear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Nigeria |
4.2.2 Growing awareness of hygiene and personal grooming |
4.2.3 Influence of western fashion trends on the Nigerian population |
4.3 Market Restraints |
4.3.1 High import tariffs on raw materials for underwear manufacturing |
4.3.2 Presence of counterfeit products in the market affecting brand reputation |
4.3.3 Limited availability of premium quality materials locally |
5 Nigeria Underwear Market Trends |
6 Nigeria Underwear Market, By Types |
6.1 Nigeria Underwear Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Nigeria Underwear Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 Nigeria Underwear Market Revenues & Volume, By Boxer Briefs, 2021 - 2031F |
6.1.4 Nigeria Underwear Market Revenues & Volume, By Briefs, 2021 - 2031F |
6.1.5 Nigeria Underwear Market Revenues & Volume, By Trunks, 2021 - 2031F |
6.1.6 Nigeria Underwear Market Revenues & Volume, By Panties, 2021 - 2031F |
6.2 Nigeria Underwear Market, By Fabric |
6.2.1 Overview and Analysis |
6.2.2 Nigeria Underwear Market Revenues & Volume, By Cotton, 2021 - 2031F |
6.2.3 Nigeria Underwear Market Revenues & Volume, By Silk, 2021 - 2031F |
6.2.4 Nigeria Underwear Market Revenues & Volume, By Polyester, 2021 - 2031F |
6.2.5 Nigeria Underwear Market Revenues & Volume, By Spandex, 2021 - 2031F |
6.3 Nigeria Underwear Market, By Consumer Group |
6.3.1 Overview and Analysis |
6.3.2 Nigeria Underwear Market Revenues & Volume, By Men, 2021 - 2031F |
6.3.3 Nigeria Underwear Market Revenues & Volume, By Women, 2021 - 2031F |
6.3.4 Nigeria Underwear Market Revenues & Volume, By Kids, 2021 - 2031F |
6.3.5 Nigeria Underwear Market Revenues & Volume, By Unisex, 2021 - 2031F |
6.4 Nigeria Underwear Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Nigeria Underwear Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.4.3 Nigeria Underwear Market Revenues & Volume, By Supermarkets, 2021 - 2031F |
6.4.4 Nigeria Underwear Market Revenues & Volume, By Specialty Stores, 2021 - 2031F |
6.4.5 Nigeria Underwear Market Revenues & Volume, By Brand-Owned Stores, 2021 - 2031F |
7 Nigeria Underwear Market Import-Export Trade Statistics |
7.1 Nigeria Underwear Market Export to Major Countries |
7.2 Nigeria Underwear Market Imports from Major Countries |
8 Nigeria Underwear Market Key Performance Indicators |
8.1 Average selling price of underwear in Nigeria |
8.2 Adoption rate of online purchasing of underwear |
8.3 Number of new entrants and innovations in the Nigerian underwear market |
9 Nigeria Underwear Market - Opportunity Assessment |
9.1 Nigeria Underwear Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Nigeria Underwear Market Opportunity Assessment, By Fabric, 2021 & 2031F |
9.3 Nigeria Underwear Market Opportunity Assessment, By Consumer Group, 2021 & 2031F |
9.4 Nigeria Underwear Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Nigeria Underwear Market - Competitive Landscape |
10.1 Nigeria Underwear Market Revenue Share, By Companies, 2024 |
10.2 Nigeria Underwear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
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