Product Code: ETC8836332 | Publication Date: Sep 2024 | Updated Date: May 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Personal hygiene has gained heightened attention in the Philippines, particularly after the pandemic. The combined body care and hygiene market includes soaps, deodorants, body washes, and intimate care products, with strong competition among established and emerging brands.
Personal hygiene awareness in the Philippines has surged, particularly post-pandemic, boosting demand across soap, deodorant, and skincare categories. Brands are focusing on value, wellness, and sustainability to meet consumer expectations.
This market faces challenges due to the increasing awareness and preference for natural and chemical-free personal care products. The growing trend for eco-friendly packaging adds an additional layer of complexity to production. Furthermore, pricing pressures and competition from local and international brands make it challenging to differentiate in a saturated market.
The Philippines Body Care and Personal Hygiene Market presents opportunities across a wide range of products, including soaps, deodorants, lotions, and sanitizers. Investment potential is strong in developing affordable mass-market brands, expanding retail and online presence, and innovating with eco-friendly packaging and formulations. Public health awareness and urbanization trends further support market expansion.
The Body Care and Personal Hygiene Market is governed by health and safety regulations under the FDA, focusing on product safety, efficacy, and truthful labeling. Policies also promote public health campaigns on personal hygiene, especially in schools and communities, to prevent disease transmission. During health emergencies like COVID-19, the government strengthened policies to ensure the availability and affordability of hygiene essentials such as soaps, sanitizers, and disinfectants.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Body Care and Personal Hygiene Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Body Care and Personal Hygiene Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Body Care and Personal Hygiene Market - Industry Life Cycle |
3.4 Philippines Body Care and Personal Hygiene Market - Porter's Five Forces |
3.5 Philippines Body Care and Personal Hygiene Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Philippines Body Care and Personal Hygiene Market Revenues & Volume Share, By Distribution Channels, 2021 & 2031F |
3.7 Philippines Body Care and Personal Hygiene Market Revenues & Volume Share, By End-User, 2021 & 2031F |
4 Philippines Body Care and Personal Hygiene Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Philippines Body Care and Personal Hygiene Market Trends |
6 Philippines Body Care and Personal Hygiene Market, By Types |
6.1 Philippines Body Care and Personal Hygiene Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Hand Wash, 2021- 2031F |
6.1.4 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Body Wash, 2021- 2031F |
6.1.5 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Bar Soap, 2021- 2031F |
6.1.6 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Talcum Powder, 2021- 2031F |
6.1.7 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Hand Sanitizer, 2021- 2031F |
6.2 Philippines Body Care and Personal Hygiene Market, By Distribution Channels |
6.2.1 Overview and Analysis |
6.2.2 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.2.3 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By E-Commerce, 2021- 2031F |
6.2.4 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Specialty Stores, 2021- 2031F |
6.2.5 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Pharmacies, 2021- 2031F |
6.2.6 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Government Tenders, 2021- 2031F |
6.2.7 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Others, 2021- 2031F |
6.3 Philippines Body Care and Personal Hygiene Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Women, 2021- 2031F |
6.3.3 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Men, 2021- 2031F |
6.3.4 Philippines Body Care and Personal Hygiene Market Revenues & Volume, By Kids, 2021- 2031F |
7 Philippines Body Care and Personal Hygiene Market Import-Export Trade Statistics |
7.1 Philippines Body Care and Personal Hygiene Market Export to Major Countries |
7.2 Philippines Body Care and Personal Hygiene Market Imports from Major Countries |
8 Philippines Body Care and Personal Hygiene Market Key Performance Indicators |
9 Philippines Body Care and Personal Hygiene Market - Opportunity Assessment |
9.1 Philippines Body Care and Personal Hygiene Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Philippines Body Care and Personal Hygiene Market Opportunity Assessment, By Distribution Channels, 2021 & 2031F |
9.3 Philippines Body Care and Personal Hygiene Market Opportunity Assessment, By End-User, 2021 & 2031F |
10 Philippines Body Care and Personal Hygiene Market - Competitive Landscape |
10.1 Philippines Body Care and Personal Hygiene Market Revenue Share, By Companies, 2024 |
10.2 Philippines Body Care and Personal Hygiene Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |