Market Forecast By Product (Chicken, Beef, Pork, Mutton, Others), By Type (Raw, Processed), By Distribution Channel (Departmental Stores, Specialty Stores, Hypermarket/ Supermarket, Online Sales Channel, Others) And Competitive Landscape
Product Code: ETC171348 | Publication Date: Jan 2022 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Report Name | Phillippines Meat Market |
Forecast period | 2025-2031 |
CAGR | 5.8% |
Growing Sector | Poultry Sector |
Philippines Meat Market Report thoroughly covers the market by product, by type, by distribution channel. The outlook report provides an unbiased and detailed analysis of the ongoing Market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Philippines Meat Market is expected to grow in the forecast period on account of the country's robust economic growth, urbanization, and burgeoning population and these all-combined factors are contributing to an increased demand for meat products. The rising disposable income has led to changes in the dietary patterns of the population and it has led to a notable shift towards higher protein consumption which has further boosted the meat market. Changing dietary habits and preferences, along with the growth of the food service industry, have further boosted the demand for meat in the country.
According to 6Wresearch, the Philippines Meat Market size is anticipated to grow by 7.67%, resulting in a market volume of US$33.98bn during 2023-2029. The market is influenced by the country`s population growth, rising disposable income, and urbanization. As consumers` purchasing power increases, the demand for meat products, including pork, poultry, and beef, has also risen. The growth of the food service industry, has further boosted the demand for meat. There is a major shift in dietary patterns towards protein-rich diets, coupled with the influence of Western food trends, has driven demand. Government initiatives promoting livestock farming and improvements in supply chain infrastructure further stimulate the meat market in the region. There are certain challenges in the market. The meat market faced challenges such as disease outbreaks among livestock, affecting both production and consumer confidence and it is the main factor for the decline in the Philippines Meat Market Share. Issues related to supply chain management, including transportation and storage, posed challenges in ensuring a consistent and efficient flow of meat products to consumers. Additionally, fluctuating global commodity prices and environmental concerns associated with meat production were factors influencing the market dynamics.
The Philippines meat market encountered challenges brought about by the COVID-19 pandemic. Meat is a staple protein source for consumers and is used extensively in culinary preparations. The disruptions in supply chains reduced consumer spending on non-essential products, and changes in consumption patterns influenced the demand for meat products. With changes in consumer preferences and temporary closures of certain food establishments, the market experienced fluctuations. However, as supply chains stabilize and food services resume, the meat market is expected to recover. The market`s revival will be driven by the resumption of food production and the sustained demand for essential dietary items.
In the current status of the meat industry in the Philippines, several key players play crucial roles in shaping the market trajectory. The major player among them is San Miguel Pure Foods Company, Inc., a leading player with a strong presence in the meat processing and distribution industry. San Miguel Pure Foods has been a major contributor to the Philippines' meat market, offering a range of high-quality pork, chicken, and beef products. Bounty Fresh Food, Inc. is another remarkable player that has carved a niche in the Philippine meat industry. Specializing in poultry products, Bounty Fresh has gained consumer trust through its commitment to quality, innovation, and sustainable practices. The company's focus on modernizing poultry farming and ensuring food safety has positioned it as a key player in the market and this factor has led to tremendous rise in Philippines Meat Market Growth.
The Philippine government implemented various initiatives to support the meat industry. These included programs to enhance livestock health, improve breeding practices, and modernize farming techniques. Policies promoting sustainable and ethical practices in meat production were also introduced to align with global standards. Moreover, there were efforts to strengthen the resilience of the meat supply chain in the face of external shocks, such as the development of contingency plans and crisis management strategies.
On the basis of product, the Philippines Meat Industry is segmented into Chicken, Beef, Pork, Mutton, and Others. The chicken segment is expected to dominate the market on account of its usage in various cuisines of the country. Beef and pork also have some share in the market and this reflects the traditional and cultural significance of these meats in local dishes of the region.
The market is segmented into raw and processed meat, in the Meat industry in the Philippines 2023 and it further diversifies the industry. Raw meats retain their popularity, particularly in traditional cooking styles, while processed meats, including sausages, ham, and cured products, showcase a growing demand, driven by changing consumer lifestyles and preferences for convenience.
According to Shivankar, Research Manager, 6Wresearch, the Hypermarket/ Supermarket segment will dominate the market due to its extensive product ranges and it also caters to the everyday meat needs of a large consumer base in the country.
The report offers a comprehensive study of the subsequent market segments
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Meat Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Meat Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Meat Market - Industry Life Cycle |
3.4 Philippines Meat Market - Porter's Five Forces |
3.5 Philippines Meat Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Philippines Meat Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.7 Philippines Meat Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Philippines Meat Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Philippines Meat Market Trends |
6 Philippines Meat Market, By Types |
6.1 Philippines Meat Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Philippines Meat Market Revenues & Volume, By Product, 2021-2031F |
6.1.3 Philippines Meat Market Revenues & Volume, By Chicken, 2021-2031F |
6.1.4 Philippines Meat Market Revenues & Volume, By Beef, 2021-2031F |
6.1.5 Philippines Meat Market Revenues & Volume, By Pork, 2021-2031F |
6.1.6 Philippines Meat Market Revenues & Volume, By Mutton, 2021-2031F |
6.1.7 Philippines Meat Market Revenues & Volume, By Others, 2021-2031F |
6.2 Philippines Meat Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 Philippines Meat Market Revenues & Volume, By Raw, 2021-2031F |
6.2.3 Philippines Meat Market Revenues & Volume, By Processed, 2021-2031F |
6.3 Philippines Meat Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Philippines Meat Market Revenues & Volume, By Departmental Stores, 2021-2031F |
6.3.3 Philippines Meat Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.3.4 Philippines Meat Market Revenues & Volume, By Hypermarket/ Supermarket, 2021-2031F |
6.3.5 Philippines Meat Market Revenues & Volume, By Online Sales Channel, 2021-2031F |
6.3.6 Philippines Meat Market Revenues & Volume, By Others, 2021-2031F |
7 Philippines Meat Market Import-Export Trade Statistics |
7.1 Philippines Meat Market Export to Major Countries |
7.2 Philippines Meat Market Imports from Major Countries |
8 Philippines Meat Market Key Performance Indicators |
9 Philippines Meat Market - Opportunity Assessment |
9.1 Philippines Meat Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Philippines Meat Market Opportunity Assessment, By Type, 2021 & 2031F |
9.3 Philippines Meat Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Philippines Meat Market - Competitive Landscape |
10.1 Philippines Meat Market Revenue Share, By Companies, 2024 |
10.2 Philippines Meat Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |