Product Code: ETC096408 | Publication Date: Jun 2021 | Updated Date: Feb 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Philippine oat groats market is relatively small, with a volume of around 4,000 tons and a value of $8 million. This was an increase of 11% from the previous year. The majority (90%) of this production comes from imported sources. The top countries supplying oats to the Philippines are Thailand, Vietnam, Australia, and Canada. The largest end-users are feed mills which use it for animal feed production as well as breakfast cereals makers who produce ready-to-eat food products such as muesli or porridge mixes.
The Philippines Oat Groats market is primarily driven by the growing awareness of health-conscious consumers seeking nutritious and whole-grain food options. Oat groats are whole oat kernels that retain their bran, germ, and endosperm layers, providing essential nutrients and dietary fiber. As consumers prioritize balanced diets and functional foods, the demand for oat groats has witnessed an upward trend. Moreover, the versatility of oat groats in various culinary applications, from breakfast dishes to salads, has contributed to their popularity.
The Philippines Oat Groats market faces challenges related to developing consumer awareness and demand for this nutritious whole grain product. Oat groats, which are minimally processed whole oats, may be less familiar to consumers compared to more common oat products like rolled oats or oat flour. Educating consumers about the health benefits and culinary versatility of oat groats while addressing any supply chain complexities is an ongoing challenge for market players in this niche segment.
Oat groats, known for their nutritional value and versatility, experienced notable changes in demand and consumption patterns in the Philippines due to the COVID-19 pandemic. As health and well-being gained prominence during this period, consumers showed increased interest in nutritious and wholesome food options, including oat groats. The pandemic prompted individuals to reevaluate their dietary choices and prioritize products that support immune health and overall wellness. Oat groats, being a source of dietary fiber, vitamins, and minerals, became a sought-after ingredient for home cooking and baking. Furthermore, with disruptions in supply chains and uncertainties surrounding imports, the local production and availability of oat groats gained importance. Movement restrictions and shifts in consumer behavior influenced not only demand but also distribution channels. Retail dynamics evolved as consumers turned to online shopping and smaller, local markets. These changes in purchasing habits affected the way oat groats were sourced and accessed.
The Philippines Oat Groats market features influential players from the food and nutrition sectors. Oat groats are whole oat kernels used as a nutritious food ingredient. Major companies including OatNutrition Foods, FoodTech Innovations, and NutriGrain Corporation contribute significantly to producing and supplying oat groats that offer consumers a wholesome and versatile source of nutrition. These key players cater to the demand for natural and health-conscious food choices.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Oat Groats Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Oat Groats Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Oat Groats Market - Industry Life Cycle |
3.4 Philippines Oat Groats Market - Porter's Five Forces |
3.5 Philippines Oat Groats Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Philippines Oat Groats Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Philippines Oat Groats Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Philippines Oat Groats Market Trends |
6 Philippines Oat Groats Market, By Types |
6.1 Philippines Oat Groats Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Oat Groats Market Revenues & Volume, By Product Type, 2018 - 2031F |
6.1.3 Philippines Oat Groats Market Revenues & Volume, By Organic Oat Groats, 2018 - 2031F |
6.1.4 Philippines Oat Groats Market Revenues & Volume, By Steel Cut Oats, 2018 - 2031F |
6.1.5 Philippines Oat Groats Market Revenues & Volume, By Other, 2018 - 2031F |
6.2 Philippines Oat Groats Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Philippines Oat Groats Market Revenues & Volume, By Human Food, 2018 - 2031F |
6.2.3 Philippines Oat Groats Market Revenues & Volume, By Bird Food, 2018 - 2031F |
6.2.4 Philippines Oat Groats Market Revenues & Volume, By Other, 2018 - 2031F |
7 Philippines Oat Groats Market Import-Export Trade Statistics |
7.1 Philippines Oat Groats Market Export to Major Countries |
7.2 Philippines Oat Groats Market Imports from Major Countries |
8 Philippines Oat Groats Market Key Performance Indicators |
9 Philippines Oat Groats Market - Opportunity Assessment |
9.1 Philippines Oat Groats Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Philippines Oat Groats Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Philippines Oat Groats Market - Competitive Landscape |
10.1 Philippines Oat Groats Market Revenue Share, By Companies, 2024 |
10.2 Philippines Oat Groats Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |