Product Code: ETC344238 | Publication Date: Aug 2022 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The retail market in Romania is shaped by consumer trends, economic conditions, and government policies promoting trade and commerce. The market benefits from increasing disposable incomes, urbanization, and the expansion of e-commerce. Government regulations on consumer protection and support for small and medium-sized enterprises (SMEs) also play a crucial role in market dynamics.
The retail market in Romania is driven by increasing consumer spending, growth of e-commerce, and the expansion of international retail brands into the market. The evolving shopping preferences of consumers also play a significant role.
The Romania retail market faces challenges such as economic volatility, changing consumer preferences, and competition from online retailers. Retailers must innovate in omnichannel strategies, customer engagement initiatives, and sustainable practices to attract and retain customers amidst evolving market dynamics and digital transformation.
The Romanian retail market is influenced by government regulations aimed at fostering fair competition, protecting consumer rights, and promoting economic growth. Policies governing retail operations, such as licensing requirements, zoning laws, and labor regulations, shape market dynamics. Initiatives supporting small and medium-sized enterprises (SMEs) and digital transformation in retail contribute to market expansion and innovation in omni-channel strategies.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Romania Retail Industry Market Overview |
3.1 Romania Country Macro Economic Indicators |
3.2 Romania Retail Industry Market Revenues & Volume, 2021 & 2031F |
3.3 Romania Retail Industry Market - Industry Life Cycle |
3.4 Romania Retail Industry Market - Porter's Five Forces |
3.5 Romania Retail Industry Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Romania Retail Industry Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Romania Retail Industry Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Economic growth and rising disposable income of consumers |
4.2.2 Increasing urbanization and changing consumer lifestyles |
4.2.3 Growing adoption of e-commerce and digital technologies in retail operations |
4.3 Market Restraints |
4.3.1 Regulatory challenges and compliance requirements in the retail sector |
4.3.2 Competition from international retail chains and online platforms |
4.3.3 Infrastructure limitations impacting supply chain efficiency |
5 Romania Retail Industry Market Trends |
6 Romania Retail Industry Market, By Types |
6.1 Romania Retail Industry Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Romania Retail Industry Market Revenues & Volume, By Product, 2021-2031F |
6.1.3 Romania Retail Industry Market Revenues & Volume, By Food and Beverages, 2021-2031F |
6.1.4 Romania Retail Industry Market Revenues & Volume, By Personal and Household Care, 2021-2031F |
6.1.5 Romania Retail Industry Market Revenues & Volume, By Apparel, Footwear, and Accessories, 2021-2031F |
6.1.6 Romania Retail Industry Market Revenues & Volume, By Furniture, Toys, and Hobby, 2021-2031F |
6.1.7 Romania Retail Industry Market Revenues & Volume, By Electronic and Household Appliances, 2021-2031F |
6.1.8 Romania Retail Industry Market Revenues & Volume, By Other Products, 2021-2031F |
6.2 Romania Retail Industry Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Romania Retail Industry Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021-2031F |
6.2.3 Romania Retail Industry Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.2.4 Romania Retail Industry Market Revenues & Volume, By Department Stores, 2021-2031F |
6.2.5 Romania Retail Industry Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.2.6 Romania Retail Industry Market Revenues & Volume, By Online, 2021-2031F |
6.2.7 Romania Retail Industry Market Revenues & Volume, By Other Distribution Channels, 2021-2031F |
7 Romania Retail Industry Market Import-Export Trade Statistics |
7.1 Romania Retail Industry Market Export to Major Countries |
7.2 Romania Retail Industry Market Imports from Major Countries |
8 Romania Retail Industry Market Key Performance Indicators |
8.1 Average basket size per customer |
8.2 Customer retention rate |
8.3 Footfall conversion rate |
8.4 Inventory turnover ratio |
8.5 Average order value |
9 Romania Retail Industry Market - Opportunity Assessment |
9.1 Romania Retail Industry Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Romania Retail Industry Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Romania Retail Industry Market - Competitive Landscape |
10.1 Romania Retail Industry Market Revenue Share, By Companies, 2024 |
10.2 Romania Retail Industry Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |