Product Code: ETC022199 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Saudi Arabia personal computer market is experiencing a surge in demand due to the increasing number of users and growing tech-savviness among people. The country has one of the highest internet usage rates on the globe, with more than 70% of its population having access to it. This high level of penetration has spurred a significant rise in online activities such as gaming, entertainment streaming services, ecommerce, and social media ?? all driving up demand for PCs across different segments. Moreover, government initiatives such as Vision 2031 are encouraging digital transformation within multiple sectors which further bolsters growth opportunities for PC makers in Saudi Arabia.
With rapid advancements in technology over recent years, there is an increased consumption of PCs across various industries ranging from banking & finance to healthcare and education sectors with a view towards streamlining processes and enhancing efficiency. Additionally, the rising trend among businesses to move their operations online coupled with greater emphasis on digitization also serves as an impetus for the personal computer market in Saudi Arabia. Saudis have experienced significant improvement in their standard living over time due to higher purchasing power arising out of rising incomes and low oil prices resulting into increased spending capacity within households boosting sales trends associated with PC products/appliances/accessories amongst other things. Several policies implemented by authorities designed towards promoting innovation through use IT systems have served as primary drivers behind massive uptake witnessed by computers within commercial spaces along with consumer premises that goes beyond entertainment purposes alone providing added momentum towards industry advances during forecast period 2025-2031 expectedly so .
Despite growing levels affluence being observed throughout kingdom pricing still remains major factor affecting customer decisions when comes buying laptop or related accessories hence causing impediment respective sector growth prospects owing expensive nature these products compared similar ones offered overseas markets. Low awareness regarding latest technologies available ?? Consumers are not always well informed about newest gadgets hitting shelves which can lead them making wrong purchases thus leading wastage resources while hindering performance productivity both corporate residential arenas simultaneously hindering progress made so far.
COVID-19 has had a positive impact on the Saudi Arabia PC market with an increase in sales of low priced laptops and Chromebooks. This has been triggered by individuals being forced to work remotely from home or needing to purchase devices for online schooling purposes as traditional classrooms remain shut due to lockdowns imposed across different cities in order to contain the spread of Coronavirus pandemic. Moreover, vendors are also offering discounted prices on their products along with attractive promotional offers which have further pushed up overall consumer spending on PCs in recent times.
Major players operating in this market include HP Inc., Dell Technologies Inc., Lenovo Group Limited, Acer Inc., Apple Inc., AsusTek Computer Inc.,and Microsoft Corporation among others.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Saudi Arabia Personal computers (PC) Market Overview |
3.1 Saudi Arabia Country Macro Economic Indicators |
3.2 Saudi Arabia Personal computers (PC) Market Revenues & Volume, 2021 & 2031F |
3.3 Saudi Arabia Personal computers (PC) Market - Industry Life Cycle |
3.4 Saudi Arabia Personal computers (PC) Market - Porter's Five Forces |
3.5 Saudi Arabia Personal computers (PC) Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Saudi Arabia Personal computers (PC) Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Saudi Arabia Personal computers (PC) Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for remote work and online learning due to the COVID-19 pandemic |
4.2.2 Rising disposable income and urbanization in Saudi Arabia |
4.2.3 Technological advancements leading to higher performance and efficiency of personal computers |
4.3 Market Restraints |
4.3.1 High initial cost of purchasing personal computers |
4.3.2 Competition from smartphones and tablets as alternative devices for basic computing needs |
4.3.3 Limited availability of skilled workforce for technical support and maintenance of personal computers |
5 Saudi Arabia Personal computers (PC) Market Trends |
6 Saudi Arabia Personal computers (PC) Market, By Types |
6.1 Saudi Arabia Personal computers (PC) Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Saudi Arabia Personal computers (PC) Market Revenues & Volume, By Product, 2021-2031F |
6.1.3 Saudi Arabia Personal computers (PC) Market Revenues & Volume, By Commercial Desktop, 2021-2031F |
6.1.4 Saudi Arabia Personal computers (PC) Market Revenues & Volume, By Commercial Notebook, 2021-2031F |
6.1.5 Saudi Arabia Personal computers (PC) Market Revenues & Volume, By Consumer Desktop, 2021-2031F |
6.1.6 Saudi Arabia Personal computers (PC) Market Revenues & Volume, By Consumer Notebook and Workstation, 2021-2031F |
6.2 Saudi Arabia Personal computers (PC) Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Saudi Arabia Personal computers (PC) Market Revenues & Volume, By Online, 2021-2031F |
6.2.3 Saudi Arabia Personal computers (PC) Market Revenues & Volume, By Offline, 2021-2031F |
7 Saudi Arabia Personal computers (PC) Market Import-Export Trade Statistics |
7.1 Saudi Arabia Personal computers (PC) Market Export to Major Countries |
7.2 Saudi Arabia Personal computers (PC) Market Imports from Major Countries |
8 Saudi Arabia Personal computers (PC) Market Key Performance Indicators |
8.1 Average time spent on personal computers per user in Saudi Arabia |
8.2 Percentage of households with internet access using personal computers |
8.3 Adoption rate of cloud computing services among personal computer users |
9 Saudi Arabia Personal computers (PC) Market - Opportunity Assessment |
9.1 Saudi Arabia Personal computers (PC) Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Saudi Arabia Personal computers (PC) Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Saudi Arabia Personal computers (PC) Market - Competitive Landscape |
10.1 Saudi Arabia Personal computers (PC) Market Revenue Share, By Companies, 2024 |
10.2 Saudi Arabia Personal computers (PC) Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |