| Product Code: ETC4843160 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The import trend for brown rice in the Serbian market showed a steady increase from 2018 to 2020. Imports rose by 15% in 2019 compared to the previous year, reaching a peak of 20,000 metric tons.
The Brown Rice market in Serbia is projected to grow at a growing growth rate of 7.64% by 2027, highlighting the country's increasing focus on advanced technologies within the Europe region, where Germany holds the dominant position, followed closely by United Kingdom, France, Italy and Russia, shaping overall regional demand.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Serbia Brown Rice Market Overview |
3.1 Serbia Country Macro Economic Indicators |
3.2 Serbia Brown Rice Market Revenues & Volume, 2021 & 2031F |
3.3 Serbia Brown Rice Market - Industry Life Cycle |
3.4 Serbia Brown Rice Market - Porter's Five Forces |
3.5 Serbia Brown Rice Market Revenues & Volume Share, By Length, 2021 & 2031F |
3.6 Serbia Brown Rice Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.7 Serbia Brown Rice Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Serbia Brown Rice Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers leading to a preference for healthier food options like brown rice |
4.2.2 Growing awareness about the nutritional benefits of brown rice compared to white rice |
4.2.3 Government initiatives promoting healthy eating habits and sustainable agriculture practices |
4.3 Market Restraints |
4.3.1 High cost of production and processing of brown rice leading to higher retail prices |
4.3.2 Limited availability of brown rice varieties in the market compared to white rice |
4.3.3 Consumer preference for taste and texture of white rice over brown rice |
5 Serbia Brown Rice Market Trends |
6 Serbia Brown Rice Market Segmentations |
6.1 Serbia Brown Rice Market, By Length |
6.1.1 Overview and Analysis |
6.1.2 Serbia Brown Rice Market Revenues & Volume, By long, 2021-2031F |
6.1.3 Serbia Brown Rice Market Revenues & Volume, By Medium, 2021-2031F |
6.1.4 Serbia Brown Rice Market Revenues & Volume, By Short, 2021-2031F |
6.2 Serbia Brown Rice Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 Serbia Brown Rice Market Revenues & Volume, By Sweet, 2021-2031F |
6.2.3 Serbia Brown Rice Market Revenues & Volume, By Basmati, 2021-2031F |
6.3 Serbia Brown Rice Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Serbia Brown Rice Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021-2031F |
6.3.3 Serbia Brown Rice Market Revenues & Volume, By Grocery Stores, 2021-2031F |
6.3.4 Serbia Brown Rice Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.3.5 Serbia Brown Rice Market Revenues & Volume, By Online Stores, 2021-2031F |
6.3.6 Serbia Brown Rice Market Revenues & Volume, By Others, 2021-2031F |
7 Serbia Brown Rice Market Import-Export Trade Statistics |
7.1 Serbia Brown Rice Market Export to Major Countries |
7.2 Serbia Brown Rice Market Imports from Major Countries |
8 Serbia Brown Rice Market Key Performance Indicators |
8.1 Consumer awareness of the health benefits of brown rice through surveys or focus groups |
8.2 Adoption rate of brown rice in households or restaurants |
8.3 Number of government initiatives or policies supporting the production and consumption of brown rice |
9 Serbia Brown Rice Market - Opportunity Assessment |
9.1 Serbia Brown Rice Market Opportunity Assessment, By Length, 2021 & 2031F |
9.2 Serbia Brown Rice Market Opportunity Assessment, By Type, 2021 & 2031F |
9.3 Serbia Brown Rice Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Serbia Brown Rice Market - Competitive Landscape |
10.1 Serbia Brown Rice Market Revenue Share, By Companies, 2024 |
10.2 Serbia Brown Rice Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |