Thailand Cider Market (2025-2031) Outlook | Revenue, Forecast, Companies, Industry, Size, Analysis, Share, Growth, Value, Trends

Thailand Cider Market Synopsis

The Thailand cider market has experienced significant growth in recent years, with an increasing number of consumers embracing cider as a refreshing alcoholic beverage. Cider, traditionally popular in Western countries, has found its place in the Thailand market, driven by changing consumer preferences and the influence of international trends. The market is characterized by a diverse range of cider products, including traditional apple-based ciders, as well as innovative variants with unique flavors. Local and international players have entered the market, contributing to its expansion and competitive landscape.

Market Drivers

Several factors have fueled the growth of the cider market in Thailand. Firstly, a shift in consumer preferences towards lighter and fruit-based alcoholic beverages has driven the demand for cider. Additionally, the rise in disposable income among the middle-class population has increased the affordability of premium alcoholic beverages, including cider. The influence of western drinking culture and the popularity of cider among tourists have also played a role in boosting its consumption among Thailand locals. Furthermore, aggressive marketing and promotional activities by key players have effectively created awareness and stimulated interest in cider products.

Challenges of the Market

Despite the promising growth, the Thailand cider market faces certain challenges. One of the main hurdles is the dominance of other alcoholic beverages, such as beer and spirits, which have a well-established presence in the country. Convincing consumers to switch from their preferred beverages to cider remains a challenge for manufacturers and distributors. Additionally, high import taxes on cider and stringent regulations on alcohol distribution pose obstacles to market expansion. Moreover, the lack of awareness about cider and its varied flavors in some regions of Thailand hinders market penetration efforts.

Covid-19 Impact on the Market

The outbreak of the Covid-19 pandemic had a significant impact on the Thailand cider market. With lockdown measures and restrictions on social gatherings, the sales of alcoholic beverages, including cider, experienced a temporary decline. On-premise consumption in bars, restaurants, and entertainment venues was severely affected during the peak of the pandemic. However, the market showed resilience as off-premise sales through retail channels witnessed a surge. With the easing of restrictions and the gradual return to normalcy, the cider market is expected to rebound and regain its growth trajectory.

Key Highlights of the Report:

• Thailand Cider Market Outlook
• Market Size of Thailand Cider Market, 2024
• Forecast of Thailand Cider Market, 2031
• Historical Data and Forecast of Thailand Cider Revenues & Volume for the Period 2021-2031
• Thailand Cider Market Trend Evolution
• Thailand Cider Market Drivers and Challenges
• Thailand Cider Price Trends
• Thailand Cider Porter's Five Forces
• Thailand Cider Industry Life Cycle
• Historical Data and Forecast of Thailand Cider Market Revenues & Volume By Type for the Period 2021-2031
• Historical Data and Forecast of Thailand Cider Market Revenues & Volume By Flavored Cider for the Period 2021-2031
• Historical Data and Forecast of Thailand Cider Market Revenues & Volume By Plain Cider for the Period 2021-2031
• Historical Data and Forecast of Thailand Cider Market Revenues & Volume By Distribution Channel for the Period 2021-2031
• Historical Data and Forecast of Thailand Cider Market Revenues & Volume By Speciality Stores for the Period 2021-2031
• Historical Data and Forecast of Thailand Cider Market Revenues & Volume By Supermarket/Hypermarkets for the Period 2021-2031
• Historical Data and Forecast of Thailand Cider Market Revenues & Volume By Online Retail Stores for the Period 2021-2031
• Historical Data and Forecast of Thailand Cider Market Revenues & Volume By Other Channels for the Period 2021-2031
• Thailand Cider Import Export Trade Statistics
• Market Opportunity Assessment By Type
• Market Opportunity Assessment By Distribution Channel
• Thailand Cider Top Companies Market Share
• Thailand Cider Competitive Benchmarking By Technical and Operational Parameters
• Thailand Cider Company Profiles
• Thailand Cider Key Strategic Recommendations