| Product Code: ETC357625 | Publication Date: Aug 2022 | Updated Date: Feb 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Thailand extruded foods market is witnessing a surge in popularity as consumers seek convenient and tasty snacks. Extruded foods are processed snacks made from a variety of grains and ingredients, including rice, corn, and potatoes. These snacks are often favored for their crispy texture and wide range of flavors. The Thai market for extruded foods has expanded due to changing consumer preferences, urbanization, and busy lifestyles. Manufacturers are innovating to introduce new flavors and healthier options to cater to health-conscious consumers. Moreover, the availability of these snacks in various packaging sizes has made them a convenient choice for on-the-go consumption.
The Thailand extruded foods market is experiencing considerable growth, driven by changing consumer preferences and lifestyle trends. Extruded foods, including snacks and breakfast cereals, offer convenience and a wide range of flavors. Urbanization, busy lifestyles, and a growing young population are boosting the demand for on-the-go snacks and quick breakfast options. Additionally, manufacturers are innovating with healthier ingredients and flavors to cater to health-conscious consumers. The market is also benefiting from increased marketing efforts and product diversification.
The extruded foods market in Thailand encounters challenges related to consumer health concerns and changing dietary preferences. There is increasing demand for healthier and more natural food products, which may require innovation and reformulation of existing extruded food products. Moreover, competition in the food industry is intense, requiring constant innovation to stay relevant in the market.
The extruded foods market in Thailand faced both challenges and opportunities during the pandemic. Initially, there was a surge in demand for packaged and shelf-stable foods, including extruded snacks, as consumers stockpiled essentials. However, disruptions in the supply chain, increased production costs, and changing consumer preferences impacted the market. The focus on health and wellness during the pandemic led to a shift towards healthier snack options, which compelled manufacturers to innovate and adapt their product offerings. The market also saw a shift towards online sales channels, which may continue to influence distribution strategies in the post-pandemic era.
In the extruded foods market, leading companies include Thai President Foods Public Company Limited (makers of Mama noodles) and Tao Kae Noi (makers of seaweed snacks). They have established themselves as dominant players in the Thai snack food industry.