Thailand Face Care Products Market (2025-2031) | Companies, Size, Forecast, Industry, Revenue, Trends, Value, Outlook, Growth, Analysis & Share

Market Forecast By Product Type (Face Cream & Moisturizer, Anti-Aging Cream, Serum, Face Mask, Face Wash, Cleanser, Toner, Scrub), By Distribution Channel (Beauty Parlors/Salons, Multi-Brand Retail Outlets, Online Platforms, Supermarkets/Hypermarkets, Exclusive Retail Stores), By Gender (Male, Female), By Age (0–1, 2–25, 26–40, 41–55, >55) And Competitive Landscape
Product Code: ETC019065 Publication Date: Jul 2023 Updated Date: Feb 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Thailand Face Care Products Market Synopsis

Thailand is one of the leading markets for innovative face care products in Asia. With an increasing number of people realizing the importance of skin health and beauty, demand for face care products in Thailand has seen steady growth over recent years. The market size was valued at USD 5.1 billion in 2025 and is projected to reach USD 8.5 billion by 2031, growing at a CAGR of 7% during the forecast period (2025-2031).

Market Drivers

Growing awareness about skin health among Thailand consumers is driving increased demand for facial skincare products like moisturizers, cleansers, anti-aging creams etc., with many companies introducing new product ranges designed specifically to cater to different needs. In addition, rising disposable incomes as well as urbanization have contributed towards an increase in spending on such items amongst Thais within their personal grooming regimes. Furthermore, availability of these products through various distribution channels (offline & online) has also been instrumental in increasing sales volumes across all segments including mass & premium categories alike.

Challenges of the Market

Despite strong growth potentials, there are some challenges that could impede growth prospects within the Thailand face care sector ??? most notably price competition from low cost imported brands which could affect domestic players??? ability to raise prices and consequently margins; along with more stringent regulations related to safety standards being imposed on manufacturers which could add extra costs onto production processes thus making it harder for local companies to compete against foreign imports without compromising profitability or quality standards. Additionally lack of proper education about ingredients used in certain types of facial cosmetics may hinder market expansion if not addressed properly by industry stakeholders over time via effective awareness campaigns or other marketing initiatives targeting end users directly.

Covid-19 Impact on the Market

The Covid-19 pandemic had a significant effect on global economies due its far reaching implications which resulted in temporary disruptions throughout supply chains worldwide including those associated with beauty and cosmetic industries overall but more specifically towards facial cosmetics producers/distributors located within Thailand as well where travel restrictions impacted upon both domestic consumer movements/spending behaviour & international exports shipments alike causing economic losses from sales revenue generation perspective even though these were partially offset by higher digital orders received via online platforms during peak months since then recovering fairly quickly parallel with easing lockdown measures implemented locally across provinces nationwide.

Key Players of the Market

Some key players operating within the Thailand Face Care Products Market include L???Oreal SA (France)

Key Highlights of the Report:

  • Thailand Face Care Products Market Outlook
  • Market Size of Thailand Face Care Products Market, 2024
  • Forecast of Thailand Face Care Products Market, 2031
  • Historical Data and Forecast of Thailand Face Care Products Revenues & Volume for the Period 2021-2031
  • Thailand Face Care Products Market Trend Evolution
  • Thailand Face Care Products Market Drivers and Challenges
  • Thailand Face Care Products Price Trends
  • Thailand Face Care Products Porter's Five Forces
  • Thailand Face Care Products Industry Life Cycle
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Product Type for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Face Cream & Moisturizer for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Anti-Aging Cream for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Serum for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Face Mask for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Face Wash for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Cleanser for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Toner for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Cream & Moisturizer Face Care Products Market Revenues & Volume By Scrub for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Beauty Parlors/Salons for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Multi-Brand Retail Outlets for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Online Platforms for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Supermarkets/Hypermarkets for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Exclusive Retail Stores for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Gender for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Male for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Female for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By Age for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By 0?1 for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By 2?25 for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By 26?40 for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By 41?55 for the Period 2021-2031
  • Historical Data and Forecast of Thailand Face Care Products Market Revenues & Volume By >55 for the Period 2021-2031
  • Thailand Face Care Products Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Distribution Channel
  • Market Opportunity Assessment By Gender
  • Market Opportunity Assessment By Age
  • Thailand Face Care Products Top Companies Market Share
  • Thailand Face Care Products Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Face Care Products Company Profiles
  • Thailand Face Care Products Key Strategic Recommendations
Frequently Asked Questions About the Market Study (FAQs):
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Face Care Products Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Face Care Products Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Face Care Products Market - Industry Life Cycle

3.4 Thailand Face Care Products Market - Porter's Five Forces

3.5 Thailand Face Care Products Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.6 Thailand Face Care Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

3.7 Thailand Face Care Products Market Revenues & Volume Share, By Gender, 2021 & 2031F

3.8 Thailand Face Care Products Market Revenues & Volume Share, By Age, 2021 & 2031F

4 Thailand Face Care Products Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Thailand Face Care Products Market Trends

6 Thailand Face Care Products Market, By Types

6.1 Thailand Face Care Products Market, By Product Type

6.1.1 Overview and Analysis

6.1.2 Thailand Face Care Products Market Revenues & Volume, By Product Type, 2021-2031F

6.1.3 Thailand Face Care Products Market Revenues & Volume, By Face Cream & Moisturizer, 2021-2031F

6.1.4 Thailand Face Care Products Market Revenues & Volume, By Anti-Aging Cream, 2021-2031F

6.1.5 Thailand Face Care Products Market Revenues & Volume, By Serum, 2021-2031F

6.1.6 Thailand Face Care Products Market Revenues & Volume, By Face Mask, 2021-2031F

6.1.7 Thailand Face Care Products Market Revenues & Volume, By Face Wash, 2021-2031F

6.1.8 Thailand Face Care Products Market Revenues & Volume, By Cleanser, 2021-2031F

6.1.9 Thailand Face Care Products Market Revenues & Volume, By Scrub, 2021-2031F

6.1.10 Thailand Face Care Products Market Revenues & Volume, By Scrub, 2021-2031F

6.2 Thailand Face Care Products Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 Thailand Face Care Products Market Revenues & Volume, By Beauty Parlors/Salons, 2021-2031F

6.2.3 Thailand Face Care Products Market Revenues & Volume, By Multi-Brand Retail Outlets, 2021-2031F

6.2.4 Thailand Face Care Products Market Revenues & Volume, By Online Platforms, 2021-2031F

6.2.5 Thailand Face Care Products Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021-2031F

6.2.6 Thailand Face Care Products Market Revenues & Volume, By Exclusive Retail Stores, 2021-2031F

6.3 Thailand Face Care Products Market, By Gender

6.3.1 Overview and Analysis

6.3.2 Thailand Face Care Products Market Revenues & Volume, By Male, 2021-2031F

6.3.3 Thailand Face Care Products Market Revenues & Volume, By Female, 2021-2031F

6.4 Thailand Face Care Products Market, By Age

6.4.1 Overview and Analysis

6.4.2 Thailand Face Care Products Market Revenues & Volume, By 0?1, 2021-2031F

6.4.3 Thailand Face Care Products Market Revenues & Volume, By 2?25, 2021-2031F

6.4.4 Thailand Face Care Products Market Revenues & Volume, By 26?40, 2021-2031F

6.4.5 Thailand Face Care Products Market Revenues & Volume, By 41?55, 2021-2031F

6.4.6 Thailand Face Care Products Market Revenues & Volume, By >55, 2021-2031F

7 Thailand Face Care Products Market Import-Export Trade Statistics

7.1 Thailand Face Care Products Market Export to Major Countries

7.2 Thailand Face Care Products Market Imports from Major Countries

8 Thailand Face Care Products Market Key Performance Indicators

9 Thailand Face Care Products Market - Opportunity Assessment

9.1 Thailand Face Care Products Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.2 Thailand Face Care Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

9.3 Thailand Face Care Products Market Opportunity Assessment, By Gender, 2021 & 2031F

9.4 Thailand Face Care Products Market Opportunity Assessment, By Age, 2021 & 2031F

10 Thailand Face Care Products Market - Competitive Landscape

10.1 Thailand Face Care Products Market Revenue Share, By Companies, 2024

10.2 Thailand Face Care Products Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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