| Product Code: ETC386665 | Publication Date: Aug 2022 | Updated Date: Mar 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In the Thailand frozen seafood market, the import trend showed significant growth from 2023 to 2024, with a growth rate of 32.63%. The compound annual growth rate (CAGR) for imports from 2020 to 2024 stood at 16.85%. This notable uptick in import momentum can be attributed to the increasing demand for frozen seafood products in both domestic and international markets, reflecting a shift in consumer preferences towards convenient and high-quality seafood options.

Thailand's Frozen Seafood market is anticipated to experience a growing growth rate of 8.56% by 2027, reflecting trends observed in the largest economy China, followed by India, Japan, Australia and South Korea.

The frozen seafood market in Thailand extends beyond fish to include a wide range of seafood products such as shrimp, prawns, crab, and squid. These products are processed, frozen, and exported to global markets, contributing significantly to the country`s economy. The market`s growth is driven by the increasing demand for convenient and high-quality seafood products worldwide.
The Thailand frozen seafood market has surged due to various factors. Firstly, the convenience and longer shelf life of frozen seafood products have appealed to consumers. Secondly, Thailand position as a major seafood exporter has boosted the availability and diversity of frozen seafood options. Government initiatives to promote seafood processing and export have further driven this market. Additionally, changing dietary habits and the desire for international cuisines have increased the consumption of frozen seafood.
The Thailand frozen seafood market faces challenges related to sustainability and supply chain management. Overfishing and environmental concerns in the seafood industry necessitate responsible sourcing practices and conservation efforts. Managing the cold supply chain for a wide variety of frozen seafood products requires infrastructure investment and logistical coordination. Ensuring the traceability and quality of frozen seafood from source to consumer is vital to meet international standards and consumer expectations.
The Thailand frozen seafood market faced challenges during the pandemic, primarily in the early stages when restaurants closed, and exports declined. Businesses adapted by shifting their focus to domestic sales, promoting frozen seafood as a convenient and safe option for home cooking. E-commerce platforms played a crucial role in reaching consumers during lockdowns.
Thailand frozen seafood market is characterized by the presence of key players like Charoen Pokphand Foods Public Company Limited (CPF) and Thai Union Group. CPF is a major player with diversified seafood products, including shrimp, fish, and processed seafood, while Thai Union Group, as previously mentioned, is a global leader in the seafood industry. These companies have a significant market share due to their strong brand reputation, export capabilities, and adherence to international quality standards.
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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