Thailand Ride Hailing Market (2025-2031) | Competitive Landscape, Share, Trends, Outlook, Forecast, Growth, Size & Revenue, Analysis, Companies, Industry, Segmentation, Value

Market Forecast By Vehicle Type (Two Wheeler, Passenger Car), By Booking Type (Online, Offline), By End-Use (Personal, Commercial) And Competitive Landscape
Product Code: ETC9694316 Publication Date: Sep 2024 Updated Date: Jul 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Vasudha No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Thailand Ride Hailing Market Synopsis

The Thailand ride-hailing market has experienced significant growth in recent years, driven by the increasing popularity and adoption of smartphone technology and the convenience of booking rides through mobile apps. Major players in the market include Grab, which holds a dominant position, followed by local competitors such as LINE MAN and Gojek. The market is characterized by intense competition, with companies offering various services such as food delivery, parcel delivery, and bike-sharing in addition to traditional ride-hailing services. The regulatory landscape in Thailand has been evolving, with the government implementing measures to ensure the safety and fair treatment of both drivers and passengers. With a growing urban population and rising demand for convenient transportation options, the Thailand ride-hailing market is expected to continue its upward trajectory in the coming years.

Thailand Ride Hailing Market Trends

The Thailand ride-hailing market is experiencing significant growth, driven by increasing smartphone penetration, urbanization, and a growing middle-class population. Key trends include the rising popularity of motorbike taxis, the expansion of services to cover more regions beyond Bangkok, and the introduction of new features such as cashless payments and safety measures. Opportunities in the market lie in offering personalized services, targeting niche segments such as luxury transportation or delivery services, and forming strategic partnerships with local businesses to enhance convenience and customer loyalty. Integration of advanced technologies like AI and IoT to improve efficiency and customer experience also presents avenues for growth in the Thailand ride-hailing market.

Thailand Ride Hailing Market Challenges

In the Thailand ride-hailing market, some key challenges include intense competition among existing players such as Grab and smaller local startups, regulatory hurdles, and issues related to driver and passenger safety. The market has seen regulatory changes impacting ride-hailing services, such as licensing requirements and fare regulations, which can pose obstacles for companies operating in the sector. Additionally, ensuring passenger safety and driver welfare remains a concern, as incidents of fraud, harassment, and accidents have been reported. Building and maintaining trust among both drivers and passengers, while navigating the evolving regulatory landscape, are crucial hurdles faced by ride-hailing companies in Thailand.

Thailand Ride Hailing Market Investment Opportunities

The Thailand Ride Hailing Market is primarily driven by increasing smartphone penetration, growing urbanization, and changing consumer preferences towards convenient transportation options. The widespread adoption of smartphones has made booking rides through mobile applications quick and easy, leading to the popularity of ride-hailing services among tech-savvy consumers. The rapid urbanization in Thailand has resulted in traffic congestion and limited parking spaces, prompting more people to opt for ride-hailing services as a convenient and cost-effective transportation solution. Additionally, the shift in consumer preferences towards shared mobility and on-demand services has further fueled the growth of the ride-hailing market in Thailand, as people seek flexible and hassle-free transportation options in their daily lives.

Thailand Ride Hailing Market Government Polices

The Thailand Ride Hailing Market is regulated by the Thai government through various policies. In 2018, the government passed the Land Traffic Act which legalized ride-hailing services such as Grab and Uber, requiring drivers to obtain public vehicle driver`s licenses and vehicles to have commercial licenses. The government also introduced regulations on fare structures, safety standards, and insurance requirements to ensure passenger safety and fair competition in the market. Recently, the government has been working on implementing stricter regulations to address issues such as driver background checks, vehicle inspections, and data sharing with authorities. These policies aim to balance innovation and consumer convenience with regulatory oversight to promote a sustainable and competitive ride-hailing market in Thailand.

Thailand Ride Hailing Market Future Outlook

The future outlook for the Thailand Ride Hailing Market appears promising, driven by factors such as increasing urbanization, rising disposable incomes, and a growing preference for on-demand transportation services. The market is expected to witness continued expansion as more consumers opt for the convenience and affordability offered by ride-hailing services. Additionally, advancements in technology, such as the integration of AI and data analytics, are likely to enhance the overall user experience and efficiency of these platforms. Regulatory changes and evolving consumer preferences towards sustainable transportation options also present opportunities for growth in the market. Overall, the Thailand Ride Hailing Market is poised for steady growth in the coming years, with potential for further innovation and market penetration.

Key Highlights of the Report:

  • Thailand Ride Hailing Market Outlook
  • Market Size of Thailand Ride Hailing Market, 2024
  • Forecast of Thailand Ride Hailing Market, 2031
  • Historical Data and Forecast of Thailand Ride Hailing Revenues & Volume for the Period 2021- 2031
  • Thailand Ride Hailing Market Trend Evolution
  • Thailand Ride Hailing Market Drivers and Challenges
  • Thailand Ride Hailing Price Trends
  • Thailand Ride Hailing Porter's Five Forces
  • Thailand Ride Hailing Industry Life Cycle
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By Vehicle Type for the Period 2021- 2031
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By Two Wheeler for the Period 2021- 2031
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By Passenger Car for the Period 2021- 2031
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By Booking Type for the Period 2021- 2031
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By Online for the Period 2021- 2031
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By Offline for the Period 2021- 2031
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By End-Use for the Period 2021- 2031
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By Personal for the Period 2021- 2031
  • Historical Data and Forecast of Thailand Ride Hailing Market Revenues & Volume By Commercial for the Period 2021- 2031
  • Thailand Ride Hailing Import Export Trade Statistics
  • Market Opportunity Assessment By Vehicle Type
  • Market Opportunity Assessment By Booking Type
  • Market Opportunity Assessment By End-Use
  • Thailand Ride Hailing Top Companies Market Share
  • Thailand Ride Hailing Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Ride Hailing Company Profiles
  • Thailand Ride Hailing Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Ride Hailing Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Ride Hailing Market Revenues & Volume, 2021 & 2031F

3.3 Thailand Ride Hailing Market - Industry Life Cycle

3.4 Thailand Ride Hailing Market - Porter's Five Forces

3.5 Thailand Ride Hailing Market Revenues & Volume Share, By Vehicle Type, 2021 & 2031F

3.6 Thailand Ride Hailing Market Revenues & Volume Share, By Booking Type, 2021 & 2031F

3.7 Thailand Ride Hailing Market Revenues & Volume Share, By End-Use, 2021 & 2031F

4 Thailand Ride Hailing Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Thailand Ride Hailing Market Trends

6 Thailand Ride Hailing Market, By Types

6.1 Thailand Ride Hailing Market, By Vehicle Type

6.1.1 Overview and Analysis

6.1.2 Thailand Ride Hailing Market Revenues & Volume, By Vehicle Type, 2021- 2031F

6.1.3 Thailand Ride Hailing Market Revenues & Volume, By Two Wheeler, 2021- 2031F

6.1.4 Thailand Ride Hailing Market Revenues & Volume, By Passenger Car, 2021- 2031F

6.2 Thailand Ride Hailing Market, By Booking Type

6.2.1 Overview and Analysis

6.2.2 Thailand Ride Hailing Market Revenues & Volume, By Online, 2021- 2031F

6.2.3 Thailand Ride Hailing Market Revenues & Volume, By Offline, 2021- 2031F

6.3 Thailand Ride Hailing Market, By End-Use

6.3.1 Overview and Analysis

6.3.2 Thailand Ride Hailing Market Revenues & Volume, By Personal, 2021- 2031F

6.3.3 Thailand Ride Hailing Market Revenues & Volume, By Commercial, 2021- 2031F

7 Thailand Ride Hailing Market Import-Export Trade Statistics

7.1 Thailand Ride Hailing Market Export to Major Countries

7.2 Thailand Ride Hailing Market Imports from Major Countries

8 Thailand Ride Hailing Market Key Performance Indicators

9 Thailand Ride Hailing Market - Opportunity Assessment

9.1 Thailand Ride Hailing Market Opportunity Assessment, By Vehicle Type, 2021 & 2031F

9.2 Thailand Ride Hailing Market Opportunity Assessment, By Booking Type, 2021 & 2031F

9.3 Thailand Ride Hailing Market Opportunity Assessment, By End-Use, 2021 & 2031F

10 Thailand Ride Hailing Market - Competitive Landscape

10.1 Thailand Ride Hailing Market Revenue Share, By Companies, 2024

10.2 Thailand Ride Hailing Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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