| Product Code: ETC9694319 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The ride-sharing market in Thailand has experienced significant growth in recent years, driven by the increasing popularity of services like Grab, Gojek, and local player Line Man. These platforms offer convenient and affordable transportation options for both locals and tourists, with features such as cashless payments and real-time tracking. The market is highly competitive, with companies constantly innovating to improve services and expand their reach. However, challenges such as regulatory issues and competition from traditional taxi services remain. With a strong demand for ride-sharing services in urban areas like Bangkok and Chiang Mai, the Thailand ride-sharing market is expected to continue growing as more players enter the market and offer new solutions to meet the evolving needs of consumers.
The ride-sharing market in Thailand is experiencing significant growth due to the increasing popularity of on-demand transportation services. Key trends include the adoption of electric vehicles for sustainability, integration of advanced technologies like AI and data analytics for efficient operations, and partnerships with local businesses to offer additional services. Opportunities in the market lie in expanding services to suburban and rural areas, introducing innovative pricing models to attract more users, and focusing on safety and security features to build trust among customers. With the growing urban population and rising demand for convenient transportation options, the Thailand ride-sharing market presents a promising landscape for companies to capitalize on the evolving consumer preferences and market dynamics.
In the Thailand ride-sharing market, challenges include regulatory restrictions imposed by the government, intense competition among ride-sharing companies leading to pricing wars and profitability concerns, concerns over passenger safety and security, and difficulty in navigating the complex transportation infrastructure in cities like Bangkok. Additionally, cultural factors and consumer preferences may impact the adoption and growth of ride-sharing services in Thailand. Moreover, the emergence of traditional taxi operators protesting against ride-sharing services further complicates the market landscape. Overall, the Thailand ride-sharing market faces challenges related to regulation, competition, safety, infrastructure, cultural nuances, and industry dynamics which require strategic solutions for sustainable growth and success.
The Thailand ride-sharing market is primarily driven by factors such as the increasing urbanization trend leading to higher congestion and limited parking spaces in cities, the growing adoption of smartphones and internet connectivity making it easier for users to book rides, and the convenience and cost-effectiveness of ride-sharing services compared to traditional transportation options. Additionally, the younger demographic in Thailand is more inclined towards sharing economy services, further boosting the demand for ride-sharing. Government regulations supporting the ride-sharing industry, partnerships between ride-sharing companies and local businesses, and the focus on environmental sustainability are also contributing to the growth of the market in Thailand. Overall, these factors are fueling the expansion and popularity of ride-sharing services in the country.
In Thailand, the ride-sharing market operates under regulatory frameworks set by the government. The Land Transport Department has established guidelines and regulations for ride-sharing services, requiring drivers and vehicles to be registered and meet specific safety standards. In 2020, the Thai government passed a new law allowing ride-sharing companies to operate legally, providing a clearer legal framework for the industry. However, there are still ongoing discussions and debates regarding issues such as pricing regulations, taxation, and competition with traditional taxi services. Overall, the government aims to balance consumer protection and innovation in the ride-sharing market while ensuring fair competition and compliance with regulations.
The future outlook for the Thailand Ride Sharing Market appears promising due to factors such as increasing urbanization, rising disposable incomes, and the growing trend of shared mobility services. The market is expected to witness continued growth as more consumers opt for convenient and cost-effective transportation options. With the adoption of technology and the expansion of ride-sharing platforms in the country, there is potential for further market penetration and innovation. However, challenges such as regulatory hurdles, competition from traditional transportation services, and changing consumer preferences could impact the market dynamics. Overall, the Thailand Ride Sharing Market is projected to experience steady growth in the coming years, driven by changing consumer behavior and the increasing demand for efficient transportation solutions.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Ride Sharing Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Ride Sharing Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Ride Sharing Market - Industry Life Cycle |
3.4 Thailand Ride Sharing Market - Porter's Five Forces |
3.5 Thailand Ride Sharing Market Revenues & Volume Share, By Autonomy Level, 2021 & 2031F |
3.6 Thailand Ride Sharing Market Revenues & Volume Share, By Operating Body, 2021 & 2031F |
3.7 Thailand Ride Sharing Market Revenues & Volume Share, By Electric Vehicle Type, 2021 & 2031F |
4 Thailand Ride Sharing Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing urbanization leading to higher demand for convenient transportation options. |
4.2.2 Rising penetration of smartphones and internet connectivity, facilitating easier access to ride-sharing services. |
4.2.3 Government initiatives promoting shared mobility and reducing traffic congestion. |
4.3 Market Restraints |
4.3.1 Regulatory challenges and changing legislation impacting the operation of ride-sharing services. |
4.3.2 Competition from traditional taxi services and other modes of transportation. |
4.3.3 Concerns around safety and security of users using ride-sharing services. |
5 Thailand Ride Sharing Market Trends |
6 Thailand Ride Sharing Market, By Types |
6.1 Thailand Ride Sharing Market, By Autonomy Level |
6.1.1 Overview and Analysis |
6.1.2 Thailand Ride Sharing Market Revenues & Volume, By Autonomy Level, 2021- 2031F |
6.1.3 Thailand Ride Sharing Market Revenues & Volume, By Manual, 2021- 2031F |
6.1.4 Thailand Ride Sharing Market Revenues & Volume, By Autonomous, 2021- 2031F |
6.2 Thailand Ride Sharing Market, By Operating Body |
6.2.1 Overview and Analysis |
6.2.2 Thailand Ride Sharing Market Revenues & Volume, By Government, 2021- 2031F |
6.2.3 Thailand Ride Sharing Market Revenues & Volume, By Private, 2021- 2031F |
6.3 Thailand Ride Sharing Market, By Electric Vehicle Type |
6.3.1 Overview and Analysis |
6.3.2 Thailand Ride Sharing Market Revenues & Volume, By Hybrid Electric Vehicle, 2021- 2031F |
6.3.3 Thailand Ride Sharing Market Revenues & Volume, By Plug-in Electric Vehicle, 2021- 2031F |
7 Thailand Ride Sharing Market Import-Export Trade Statistics |
7.1 Thailand Ride Sharing Market Export to Major Countries |
7.2 Thailand Ride Sharing Market Imports from Major Countries |
8 Thailand Ride Sharing Market Key Performance Indicators |
8.1 Average wait time for customers requesting rides. |
8.2 Customer satisfaction scores and ratings. |
8.3 Percentage of repeat customers. |
8.4 Number of active drivers on the platform. |
8.5 Average trip distance and duration. |
9 Thailand Ride Sharing Market - Opportunity Assessment |
9.1 Thailand Ride Sharing Market Opportunity Assessment, By Autonomy Level, 2021 & 2031F |
9.2 Thailand Ride Sharing Market Opportunity Assessment, By Operating Body, 2021 & 2031F |
9.3 Thailand Ride Sharing Market Opportunity Assessment, By Electric Vehicle Type, 2021 & 2031F |
10 Thailand Ride Sharing Market - Competitive Landscape |
10.1 Thailand Ride Sharing Market Revenue Share, By Companies, 2024 |
10.2 Thailand Ride Sharing Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |