| Product Code: ETC023460 | Publication Date: Aug 2023 | Updated Date: Sep 2025 | Product Type: Report | |
| Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The biscuits and crackers market in the United Arab Emirates (UAE) experienced steady growth from 2025 to 2031. These baked goods have been popular snacks and breakfast items among consumers in the country due to their convenience, availability, and diverse flavors. The market witnessed an increase in demand as a result of urbanization, changing lifestyles, and a rise in disposable income among the population.
The UAE has been witnessing rapid urbanization, leading to a busy and fast-paced lifestyle. Biscuits and crackers serve as convenient on-the-go snacks, making them popular choices for consumers looking for quick and accessible food options. Further, the growth of the retail sector, including supermarkets, hypermarkets, and convenience stores, has provided biscuits and crackers with extensive shelf space and improved visibility, contributing to increased sales. Moreover, with a rising awareness of health and wellness, there has been a shift towards healthier biscuit and cracker options that are low in sugar, fat, and calories. Manufacturers have responded to this trend by introducing healthier product variants.
The biscuits and crackers market faces competition from other snack options, such as chips, popcorn, and nuts. Consumers` preferences can shift based on factors like taste, health concerns, and marketing strategies. Further, fluctuations in the prices of raw materials, such as wheat, sugar, and oil, can impact the production costs and, in turn, affect the prices of biscuits and crackers.
The COVID-19 pandemic had both positive and negative impacts on the UAE biscuits and crackers market. During the initial phases of the pandemic, panic-buying and increased at-home consumption led to a surge in sales. However, the subsequent lockdowns and restrictions on foodservice outlets and tourism had a negative impact on the market.
The UAE biscuits and crackers market is highly competitive, with several local and international players operating in the industry. Some key players include Mondelez International Inc., Kellogg Company, IFFCO Group, Albatha Consumer Group, National Biscuit Industries Ltd. and Continental Biscuits Ltd.
| 1 Executive Summary | 
| 2 Introduction | 
| 2.1 Key Highlights of the Report | 
| 2.2 Report Description | 
| 2.3 Market Scope & Segmentation | 
| 2.4 Research Methodology | 
| 2.5 Assumptions | 
| 3 United Arab Emirates (UAE) Biscuits and Crackers Market Overview | 
| 3.1 United Arab Emirates (UAE) Country Macro Economic Indicators | 
| 3.2 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume, 2021 & 2031F | 
| 3.3 United Arab Emirates (UAE) Biscuits and Crackers Market - Industry Life Cycle | 
| 3.4 United Arab Emirates (UAE) Biscuits and Crackers Market - Porter's Five Forces | 
| 3.5 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume Share, By Product, 2021 & 2031F | 
| 3.6 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume Share, By Applications, 2021 & 2031F | 
| 4 United Arab Emirates (UAE) Biscuits and Crackers Market Dynamics | 
| 4.1 Impact Analysis | 
| 4.2 Market Drivers | 
| 4.2.1 Growing urbanization and changing lifestyles leading to increased demand for convenient snack options like biscuits and crackers. | 
| 4.2.2 Rising disposable income and purchasing power of consumers in the UAE, driving higher spending on packaged snacks. | 
| 4.2.3 Increasing awareness about health and wellness, leading to a shift towards healthier and premium biscuit and cracker options in the market. | 
| 4.3 Market Restraints | 
| 4.3.1 Intense competition in the market from both domestic and international players, leading to price wars and margin pressures. | 
| 4.3.2 Fluctuating raw material prices, such as wheat, sugar, and packaging materials, impacting production costs and profitability. | 
| 4.3.3 Stringent regulations and standards set by authorities in the UAE regarding food safety and labeling requirements, increasing compliance costs for manufacturers. | 
| 5 United Arab Emirates (UAE) Biscuits and Crackers Market Trends | 
| 6 United Arab Emirates (UAE) Biscuits and Crackers Market, By Types | 
| 6.1 United Arab Emirates (UAE) Biscuits and Crackers Market, By Product | 
| 6.1.1 Overview and Analysis | 
| 6.1.2 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume, By Product, 2021-2031F | 
| 6.1.3 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume, By Biscuits, 2021-2031F | 
| 6.1.4 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume, By Crackers, 2021-2031F | 
| 6.2 United Arab Emirates (UAE) Biscuits and Crackers Market, By Applications | 
| 6.2.1 Overview and Analysis | 
| 6.2.2 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume, By Online, 2021-2031F | 
| 6.2.3 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume, By Supermarket, 2021-2031F | 
| 6.2.4 United Arab Emirates (UAE) Biscuits and Crackers Market Revenues & Volume, By Food Store, 2021-2031F | 
| 7 United Arab Emirates (UAE) Biscuits and Crackers Market Import-Export Trade Statistics | 
| 7.1 United Arab Emirates (UAE) Biscuits and Crackers Market Export to Major Countries | 
| 7.2 United Arab Emirates (UAE) Biscuits and Crackers Market Imports from Major Countries | 
| 8 United Arab Emirates (UAE) Biscuits and Crackers Market Key Performance Indicators | 
| 8.1 Consumer engagement on digital platforms for biscuit and cracker brands in the UAE. | 
| 8.2 Number of new product launches and innovations in the biscuits and crackers segment in the UAE market. | 
| 8.3 Consumer sentiment and feedback on social media platforms related to biscuit and cracker products in the UAE. | 
| 9 United Arab Emirates (UAE) Biscuits and Crackers Market - Opportunity Assessment | 
| 9.1 United Arab Emirates (UAE) Biscuits and Crackers Market Opportunity Assessment, By Product, 2021 & 2031F | 
| 9.2 United Arab Emirates (UAE) Biscuits and Crackers Market Opportunity Assessment, By Applications, 2021 & 2031F | 
| 10 United Arab Emirates (UAE) Biscuits and Crackers Market - Competitive Landscape | 
| 10.1 United Arab Emirates (UAE) Biscuits and Crackers Market Revenue Share, By Companies, 2024 | 
| 10.2 United Arab Emirates (UAE) Biscuits and Crackers Market Competitive Benchmarking, By Operating and Technical Parameters | 
| 11 Company Profiles | 
| 12 Recommendations | 
| 13 Disclaimer |