| Product Code: ETC9951692 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United Kingdom (UK) Pet Treats Market is a thriving segment within the pet care industry, driven by the increasing humanization of pets and the growing trend of premiumization in pet food products. Consumers in the UK are increasingly willing to spend on high-quality treats for their pets, leading to a rise in demand for natural, organic, and functional pet treats. The market is diverse, offering a wide range of products such as biscuits, chews, jerky, and dental treats, catering to various preferences and dietary requirements of pets. Key players in the UK Pet Treats Market include both established brands and smaller, niche players, competing on product innovation, quality, and transparency in sourcing. With a strong emphasis on pet health and wellness, the market is expected to continue growing as pet owners prioritize their furry companions` happiness and well-being.
The United Kingdom pet treats market is experiencing significant growth driven by the increasing pet humanization trend, where pet owners treat their pets as family members. Consumers are seeking premium and natural pet treats with high-quality ingredients, leading to a rise in demand for organic, grain-free, and functional treats. The trend towards health and wellness in pet products is also influencing purchasing decisions, with treats promoting dental health, joint support, and overall well-being gaining popularity. E-commerce channels are playing a crucial role in the distribution of pet treats, providing convenience and a wide range of product options for pet owners. Opportunities in the UK pet treats market lie in developing innovative and sustainable products, expanding product portfolios to cater to specific dietary needs, and leveraging digital marketing strategies to engage with consumers and drive sales.
In the United Kingdom`s Pet Treats Market, one of the key challenges faced by companies is the increasing consumer demand for natural and healthy pet treats. With a growing trend towards health-conscious choices for pets, manufacturers are under pressure to develop products that are free from artificial ingredients, preservatives, and additives. This requires investments in research and development to create innovative formulations that meet both nutritional requirements and taste preferences of pets. Additionally, regulatory compliance in terms of labeling, sourcing of ingredients, and product safety adds complexity to the market landscape. Moreover, the competitive nature of the market necessitates companies to differentiate their offerings through unique value propositions, branding, and marketing strategies to capture the attention of discerning pet owners seeking high-quality treats for their furry companions.
The United Kingdom (UK) Pet Treats Market is primarily driven by the increasing humanization of pets, leading to a growing demand for high-quality and premium treats. Pet owners are seeking products that cater to the health and well-being of their furry companions, driving the demand for natural and organic treats with specific health benefits. Convenience and on-the-go snacks are also driving the market, as busy pet owners look for convenient options that fit their lifestyle. The rise of e-commerce and online retailing platforms has further fueled the market growth by providing a wide range of product options and easy accessibility for consumers. Additionally, the trend of pet humanization has led to a focus on unique and innovative treat flavors and formats, encouraging manufacturers to continually introduce new products to meet evolving consumer preferences.
In the United Kingdom, the pet treats market is subject to various government policies and regulations. The main regulatory body overseeing pet food and treats in the UK is the Department for Environment, Food & Rural Affairs (DEFRA). The Pet Food Regulation (EC) No 767/2009 sets out the requirements for pet food safety and labelling, ensuring that products are safe for consumption and accurately labeled. Additionally, the UK follows EU regulations on pet food imports and exports post-Brexit, which may impact market access and trade. The UK government also enforces strict guidelines on ingredient sourcing, manufacturing processes, and product claims to protect consumer and pet health. Compliance with these regulations is essential for businesses operating in the UK pet treats market to maintain quality standards and consumer trust.
The United Kingdom pet treats market is expected to experience steady growth in the coming years, driven by factors such as increasing pet ownership, humanization of pets, and a growing trend towards premium and natural pet treats. Consumers are increasingly looking for healthier and high-quality options for their pets, leading to a rise in demand for organic, grain-free, and functional pet treats. E-commerce platforms are also playing a significant role in expanding the market reach, providing consumers with a convenient way to access a wide variety of pet treats. With the focus on pet health and wellness continuing to grow, the UK pet treats market is likely to see further innovation and product diversification to cater to evolving consumer preferences and demands.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United Kingdom (UK) Pet Treats Market Overview |
3.1 United Kingdom (UK) Country Macro Economic Indicators |
3.2 United Kingdom (UK) Pet Treats Market Revenues & Volume, 2021 & 2031F |
3.3 United Kingdom (UK) Pet Treats Market - Industry Life Cycle |
3.4 United Kingdom (UK) Pet Treats Market - Porter's Five Forces |
3.5 United Kingdom (UK) Pet Treats Market Revenues & Volume Share, By Sub Product, 2021 & 2031F |
3.6 United Kingdom (UK) Pet Treats Market Revenues & Volume Share, By Pets, 2021 & 2031F |
3.7 United Kingdom (UK) Pet Treats Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 United Kingdom (UK) Pet Treats Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing pet humanization trend in the UK, leading to higher demand for premium and natural pet treats |
4.2.2 Growing awareness about pet health and wellness, driving the demand for functional and nutritious pet treats |
4.2.3 Rise in pet ownership and pet population in the UK, expanding the addressable market for pet treats |
4.3 Market Restraints |
4.3.1 Stringent regulations and standards governing pet treat ingredients and manufacturing processes, leading to higher compliance costs |
4.3.2 Competition from substitute products like homemade or organic pet treats, impacting market penetration |
5 United Kingdom (UK) Pet Treats Market Trends |
6 United Kingdom (UK) Pet Treats Market, By Types |
6.1 United Kingdom (UK) Pet Treats Market, By Sub Product |
6.1.1 Overview and Analysis |
6.1.2 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Sub Product, 2021- 2031F |
6.1.3 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Crunchy Treats, 2021- 2031F |
6.1.4 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Dental Treats, 2021- 2031F |
6.1.5 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Freeze-dried and Jerky Treats, 2021- 2031F |
6.1.6 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Soft & Chewy Treats, 2021- 2031F |
6.2 United Kingdom (UK) Pet Treats Market, By Pets |
6.2.1 Overview and Analysis |
6.2.2 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Cats, 2021- 2031F |
6.2.3 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Dogs, 2021- 2031F |
6.3 United Kingdom (UK) Pet Treats Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.3.3 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Online Channel, 2021- 2031F |
6.3.4 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Specialty Stores, 2021- 2031F |
6.3.5 United Kingdom (UK) Pet Treats Market Revenues & Volume, By Supermarkets/Hypermarkets), 2021- 2031F |
7 United Kingdom (UK) Pet Treats Market Import-Export Trade Statistics |
7.1 United Kingdom (UK) Pet Treats Market Export to Major Countries |
7.2 United Kingdom (UK) Pet Treats Market Imports from Major Countries |
8 United Kingdom (UK) Pet Treats Market Key Performance Indicators |
8.1 Average selling price (ASP) of pet treats in the UK market |
8.2 Number of new product launches in the premium and natural pet treat segment |
8.3 Consumer sentiment and engagement on social media platforms regarding pet treats |
9 United Kingdom (UK) Pet Treats Market - Opportunity Assessment |
9.1 United Kingdom (UK) Pet Treats Market Opportunity Assessment, By Sub Product, 2021 & 2031F |
9.2 United Kingdom (UK) Pet Treats Market Opportunity Assessment, By Pets, 2021 & 2031F |
9.3 United Kingdom (UK) Pet Treats Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 United Kingdom (UK) Pet Treats Market - Competitive Landscape |
10.1 United Kingdom (UK) Pet Treats Market Revenue Share, By Companies, 2024 |
10.2 United Kingdom (UK) Pet Treats Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |