| Product Code: ETC9960610 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United States continues to see a strong influx of baked savory snacks from top exporting countries including Mexico, Canada, Italy, El Salvador, and South Korea in 2024. The industry shows a high concentration with a high Herfindahl-Hirschman Index (HHI), indicating a competitive market landscape. With a remarkable compound annual growth rate (CAGR) of 16.82% from 2020 to 2024 and a notable growth rate of 10.82% from 2023 to 2024, the imported baked savory snacks sector in the US is experiencing significant expansion and diversification. This trend underscores the growing demand for international savory snack varieties among American consumers.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Baked Savory Snacks Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Baked Savory Snacks Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Baked Savory Snacks Market - Industry Life Cycle |
3.4 United States (US) Baked Savory Snacks Market - Porter's Five Forces |
3.5 United States (US) Baked Savory Snacks Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 United States (US) Baked Savory Snacks Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 United States (US) Baked Savory Snacks Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers leading to a shift towards healthier snack options. |
4.2.2 Growth in demand for convenient and on-the-go snack options. |
4.2.3 Rising preference for baked snacks over fried snacks due to health benefits. |
4.3 Market Restraints |
4.3.1 Intense competition from other snack categories like traditional fried snacks and healthier alternatives like fresh fruits and vegetables. |
4.3.2 Fluctuating prices of raw materials such as wheat, corn, and spices impacting production costs. |
4.3.3 Changing consumer preferences and taste trends affecting product innovation and development. |
5 United States (US) Baked Savory Snacks Market Trends |
6 United States (US) Baked Savory Snacks Market, By Types |
6.1 United States (US) Baked Savory Snacks Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Baked Savory Snacks Market Revenues & Volume, By Product Type, 2021- 2031F |
6.1.3 United States (US) Baked Savory Snacks Market Revenues & Volume, By Potato Chips, 2021- 2031F |
6.1.4 United States (US) Baked Savory Snacks Market Revenues & Volume, By Extruded Snacks, 2021- 2031F |
6.1.5 United States (US) Baked Savory Snacks Market Revenues & Volume, By Popcorn, 2021- 2031F |
6.1.6 United States (US) Baked Savory Snacks Market Revenues & Volume, By Savoury Biscuits, 2021- 2031F |
6.1.7 United States (US) Baked Savory Snacks Market Revenues & Volume, By Pretzels, 2021- 2031F |
6.1.8 United States (US) Baked Savory Snacks Market Revenues & Volume, By Tortilla chips, 2021- 2031F |
6.2 United States (US) Baked Savory Snacks Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Baked Savory Snacks Market Revenues & Volume, By Supermarket/Hypermarket, 2021- 2031F |
6.2.3 United States (US) Baked Savory Snacks Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.2.4 United States (US) Baked Savory Snacks Market Revenues & Volume, By Speciality Stores, 2021- 2031F |
6.2.5 United States (US) Baked Savory Snacks Market Revenues & Volume, By Online Stores, 2021- 2031F |
6.2.6 United States (US) Baked Savory Snacks Market Revenues & Volume, By Others, 2021- 2031F |
7 United States (US) Baked Savory Snacks Market Import-Export Trade Statistics |
7.1 United States (US) Baked Savory Snacks Market Export to Major Countries |
7.2 United States (US) Baked Savory Snacks Market Imports from Major Countries |
8 United States (US) Baked Savory Snacks Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms for baked savory snacks brands. |
8.2 Number of new product launches and innovations in the baked savory snacks segment. |
8.3 Growth in online sales and e-commerce presence of baked savory snacks brands. |
9 United States (US) Baked Savory Snacks Market - Opportunity Assessment |
9.1 United States (US) Baked Savory Snacks Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 United States (US) Baked Savory Snacks Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 United States (US) Baked Savory Snacks Market - Competitive Landscape |
10.1 United States (US) Baked Savory Snacks Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Baked Savory Snacks Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |