United States (US) Direct-to-Consumer Genetic Testing Market (2025-2031) | Trends, Share, Outlook, Competitive Landscape, Growth, Value, Companies, Segmentation, Analysis, Industry, Forecast, Size & Revenue

Market Forecast By Service (Diagnostic Screening, Prenatal, New-born Screening, Pre-implantation Diagnosis, Relationship Testing), By Test Type (Carrier Testing, Predictive Testing, Ancestry and Relationship Testing, Nutrigenomics Testing), By Technology (Targeted Analysis, Single Nucleotide Polymorphism Chips, Whole Genome Sequencing), By Product Type (Ancestry, Health and Wellness, Entertainment), By End User (Laboratories, Blood Banks, Nursing Homes, Hospitals, Imaging Centers, Home Care, Cosmetics, Others), By Sales Channel (Online Sales, Otc Sales, Doctor's Office) And Competitive Landscape
Product Code: ETC9964338 Publication Date: Sep 2024 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Key Highlights of the Report:

  • United States (US) Direct-to-Consumer Genetic Testing Market Outlook
  • Market Size of United States (US) Direct-to-Consumer Genetic Testing Market, 2024
  • Forecast of United States (US) Direct-to-Consumer Genetic Testing Market, 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Revenues & Volume for the Period 2021- 2031
  • United States (US) Direct-to-Consumer Genetic Testing Market Trend Evolution
  • United States (US) Direct-to-Consumer Genetic Testing Market Drivers and Challenges
  • United States (US) Direct-to-Consumer Genetic Testing Price Trends
  • United States (US) Direct-to-Consumer Genetic Testing Porter's Five Forces
  • United States (US) Direct-to-Consumer Genetic Testing Industry Life Cycle
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Service for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Diagnostic Screening for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Prenatal for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By New-born Screening for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Pre-implantation Diagnosis for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Relationship Testing for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Test Type for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Carrier Testing for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Predictive Testing for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Ancestry and Relationship Testing for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Nutrigenomics Testing for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Technology for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Targeted Analysis for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Single Nucleotide Polymorphism Chips for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Whole Genome Sequencing for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Product Type for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Ancestry for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Health and Wellness for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Entertainment for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By End User for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Laboratories for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Blood Banks for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Nursing Homes for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Hospitals for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Imaging Centers for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Home Care for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Cosmetics for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Others for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Sales Channel for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Online Sales for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Otc Sales for the Period 2021- 2031
  • Historical Data and Forecast of United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume By Doctor's Office for the Period 2021- 2031
  • United States (US) Direct-to-Consumer Genetic Testing Import Export Trade Statistics
  • Market Opportunity Assessment By Service
  • Market Opportunity Assessment By Test Type
  • Market Opportunity Assessment By Technology
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By End User
  • Market Opportunity Assessment By Sales Channel
  • United States (US) Direct-to-Consumer Genetic Testing Top Companies Market Share
  • United States (US) Direct-to-Consumer Genetic Testing Competitive Benchmarking By Technical and Operational Parameters
  • United States (US) Direct-to-Consumer Genetic Testing Company Profiles
  • United States (US) Direct-to-Consumer Genetic Testing Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the United States (US) Direct-to-Consumer Genetic Testing Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the United States (US) Direct-to-Consumer Genetic Testing Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 United States (US) Direct-to-Consumer Genetic Testing Market Overview

3.1 United States (US) Country Macro Economic Indicators

3.2 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, 2021 & 2031F

3.3 United States (US) Direct-to-Consumer Genetic Testing Market - Industry Life Cycle

3.4 United States (US) Direct-to-Consumer Genetic Testing Market - Porter's Five Forces

3.5 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume Share, By Service, 2021 & 2031F

3.6 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume Share, By Test Type, 2021 & 2031F

3.7 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume Share, By Technology, 2021 & 2031F

3.8 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume Share, By Product Type, 2021 & 2031F

3.9 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume Share, By End User, 2021 & 2031F

3.10 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F

4 United States (US) Direct-to-Consumer Genetic Testing Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing awareness and interest in personalized medicine and genetic testing

4.2.2 Growing consumer demand for insights into their ancestry and health risks

4.2.3 Advancements in technology leading to more affordable and accessible genetic testing options

4.3 Market Restraints

4.3.1 Regulatory challenges and concerns regarding data privacy and security

4.3.2 Limited reimbursement options from insurance providers for DTC genetic testing

4.3.3 Ethical considerations and potential misuse of genetic information

5 United States (US) Direct-to-Consumer Genetic Testing Market Trends

6 United States (US) Direct-to-Consumer Genetic Testing Market, By Types

6.1 United States (US) Direct-to-Consumer Genetic Testing Market, By Service

6.1.1 Overview and Analysis

6.1.2 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Service, 2021- 2031F

6.1.3 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Diagnostic Screening, 2021- 2031F

6.1.4 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Prenatal, 2021- 2031F

6.1.5 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By New-born Screening, 2021- 2031F

6.1.6 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Pre-implantation Diagnosis, 2021- 2031F

6.1.7 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Relationship Testing, 2021- 2031F

6.2 United States (US) Direct-to-Consumer Genetic Testing Market, By Test Type

6.2.1 Overview and Analysis

6.2.2 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Carrier Testing, 2021- 2031F

6.2.3 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Predictive Testing, 2021- 2031F

6.2.4 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Ancestry and Relationship Testing, 2021- 2031F

6.2.5 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Nutrigenomics Testing, 2021- 2031F

6.3 United States (US) Direct-to-Consumer Genetic Testing Market, By Technology

6.3.1 Overview and Analysis

6.3.2 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Targeted Analysis, 2021- 2031F

6.3.3 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Single Nucleotide Polymorphism Chips, 2021- 2031F

6.3.4 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Whole Genome Sequencing, 2021- 2031F

6.4 United States (US) Direct-to-Consumer Genetic Testing Market, By Product Type

6.4.1 Overview and Analysis

6.4.2 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Ancestry, 2021- 2031F

6.4.3 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Health and Wellness, 2021- 2031F

6.4.4 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Entertainment, 2021- 2031F

6.5 United States (US) Direct-to-Consumer Genetic Testing Market, By End User

6.5.1 Overview and Analysis

6.5.2 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Laboratories, 2021- 2031F

6.5.3 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Blood Banks, 2021- 2031F

6.5.4 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Nursing Homes, 2021- 2031F

6.5.5 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Hospitals, 2021- 2031F

6.5.6 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Imaging Centers, 2021- 2031F

6.5.7 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Home Care, 2021- 2031F

6.5.8 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Others, 2021- 2031F

6.5.9 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Others, 2021- 2031F

6.6 United States (US) Direct-to-Consumer Genetic Testing Market, By Sales Channel

6.6.1 Overview and Analysis

6.6.2 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Online Sales, 2021- 2031F

6.6.3 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Otc Sales, 2021- 2031F

6.6.4 United States (US) Direct-to-Consumer Genetic Testing Market Revenues & Volume, By Doctor's Office, 2021- 2031F

7 United States (US) Direct-to-Consumer Genetic Testing Market Import-Export Trade Statistics

7.1 United States (US) Direct-to-Consumer Genetic Testing Market Export to Major Countries

7.2 United States (US) Direct-to-Consumer Genetic Testing Market Imports from Major Countries

8 United States (US) Direct-to-Consumer Genetic Testing Market Key Performance Indicators

8.1 Adoption rate of DTC genetic testing services

8.2 Average turnaround time for test results

8.3 Customer satisfaction levels with testing accuracy and interpretation

8.4 Number of partnerships with healthcare providers for integrated genetic counseling services

8.5 Rate of new product launches and technological innovations in the DTC genetic testing market

9 United States (US) Direct-to-Consumer Genetic Testing Market - Opportunity Assessment

9.1 United States (US) Direct-to-Consumer Genetic Testing Market Opportunity Assessment, By Service, 2021 & 2031F

9.2 United States (US) Direct-to-Consumer Genetic Testing Market Opportunity Assessment, By Test Type, 2021 & 2031F

9.3 United States (US) Direct-to-Consumer Genetic Testing Market Opportunity Assessment, By Technology, 2021 & 2031F

9.4 United States (US) Direct-to-Consumer Genetic Testing Market Opportunity Assessment, By Product Type, 2021 & 2031F

9.5 United States (US) Direct-to-Consumer Genetic Testing Market Opportunity Assessment, By End User, 2021 & 2031F

9.6 United States (US) Direct-to-Consumer Genetic Testing Market Opportunity Assessment, By Sales Channel, 2021 & 2031F

10 United States (US) Direct-to-Consumer Genetic Testing Market - Competitive Landscape

10.1 United States (US) Direct-to-Consumer Genetic Testing Market Revenue Share, By Companies, 2024

10.2 United States (US) Direct-to-Consumer Genetic Testing Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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