| Product Code: ETC9965708 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United States continued to rely heavily on imports of fashion face masks in 2024, with Mexico, China, Thailand, Taiwan, and South Korea leading the pack. Despite a significant decline in the compound annual growth rate (CAGR) from 2020 to 2024, the industry saw a slight uptick in growth from 2023 to 2024. The high concentration of imports, as indicated by the Herfindahl-Hirschman Index (HHI), suggests a competitive market landscape dominated by a few key players. Overall, the US fashion face mask import market remains dynamic and linked to global supply chains.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Fashion Face Mask Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Fashion Face Mask Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Fashion Face Mask Market - Industry Life Cycle |
3.4 United States (US) Fashion Face Mask Market - Porter's Five Forces |
3.5 United States (US) Fashion Face Mask Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 United States (US) Fashion Face Mask Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 United States (US) Fashion Face Mask Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the importance of wearing face masks for health and safety |
4.2.2 Growing demand for fashion-forward and stylish face masks |
4.2.3 Influence of celebrity endorsements and social media trends |
4.3 Market Restraints |
4.3.1 Fluctuating consumer preferences and trends in the fashion industry |
4.3.2 Competition from traditional disposable face masks |
4.3.3 Regulatory challenges and changing guidelines on face mask usage |
5 United States (US) Fashion Face Mask Market Trends |
6 United States (US) Fashion Face Mask Market, By Types |
6.1 United States (US) Fashion Face Mask Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Fashion Face Mask Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 United States (US) Fashion Face Mask Market Revenues & Volume, By Anti-pollution, 2021- 2031F |
6.1.4 United States (US) Fashion Face Mask Market Revenues & Volume, By Non Anti-pollution, 2021- 2031F |
6.2 United States (US) Fashion Face Mask Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Fashion Face Mask Market Revenues & Volume, By Offline, 2021- 2031F |
6.2.3 United States (US) Fashion Face Mask Market Revenues & Volume, By Online, 2021- 2031F |
7 United States (US) Fashion Face Mask Market Import-Export Trade Statistics |
7.1 United States (US) Fashion Face Mask Market Export to Major Countries |
7.2 United States (US) Fashion Face Mask Market Imports from Major Countries |
8 United States (US) Fashion Face Mask Market Key Performance Indicators |
8.1 Social media engagement and influencer collaborations |
8.2 Number of new designs and product launches |
8.3 Customer satisfaction and repeat purchase rates |
8.4 Brand visibility and mentions in fashion publications |
8.5 Customer feedback and reviews on design, comfort, and style |
9 United States (US) Fashion Face Mask Market - Opportunity Assessment |
9.1 United States (US) Fashion Face Mask Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 United States (US) Fashion Face Mask Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 United States (US) Fashion Face Mask Market - Competitive Landscape |
10.1 United States (US) Fashion Face Mask Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Fashion Face Mask Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |