United States (US) Online Beauty and Personal Care Products Market (2025-2031) | Size & Revenue, Competitive Landscape, Segmentation, Industry, Share, Growth, Analysis, Companies, Forecast, Value, Trends, Outlook
Market Forecast By Product (Personal Care Products, Cosmetics/Makeup Products), By Ingredient (Synthetic, Natural and Organic), By End-User (Male, Female) And Competitive Landscape
| Product Code: ETC9972057 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
United States (US) Online Beauty and Personal Care Products Market Top 5 Importing Countries and Market Competition (HHI) Analysis
The United States continued to see a strong influx of online beauty and personal care products from various countries in 2024, with top exporters including South Korea, Canada, Metropolitan France, Italy, and China. Despite the diverse sources, the market remains relatively unconcentrated with a low Herfindahl-Hirschman Index (HHI) in 2024. The industry exhibited robust growth with a Compound Annual Growth Rate (CAGR) of 13.65% from 2020 to 2024, and a notable growth rate of 13.11% from 2023 to 2024, reflecting the continued popularity and demand for imported beauty and personal care products in the US market.
Key Highlights of the Report:
- United States (US) Online Beauty and Personal Care Products Market Outlook
- Market Size of United States (US) Online Beauty and Personal Care Products Market, 2024
- Forecast of United States (US) Online Beauty and Personal Care Products Market, 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Revenues & Volume for the Period 2021- 2031
- United States (US) Online Beauty and Personal Care Products Market Trend Evolution
- United States (US) Online Beauty and Personal Care Products Market Drivers and Challenges
- United States (US) Online Beauty and Personal Care Products Price Trends
- United States (US) Online Beauty and Personal Care Products Porter's Five Forces
- United States (US) Online Beauty and Personal Care Products Industry Life Cycle
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By Product for the Period 2021- 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By Personal Care Products for the Period 2021- 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By Cosmetics/Makeup Products for the Period 2021- 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By Ingredient for the Period 2021- 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By Synthetic for the Period 2021- 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By Natural and Organic for the Period 2021- 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By End-User for the Period 2021- 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By Male for the Period 2021- 2031
- Historical Data and Forecast of United States (US) Online Beauty and Personal Care Products Market Revenues & Volume By Female for the Period 2021- 2031
- United States (US) Online Beauty and Personal Care Products Import Export Trade Statistics
- Market Opportunity Assessment By Product
- Market Opportunity Assessment By Ingredient
- Market Opportunity Assessment By End-User
- United States (US) Online Beauty and Personal Care Products Top Companies Market Share
- United States (US) Online Beauty and Personal Care Products Competitive Benchmarking By Technical and Operational Parameters
- United States (US) Online Beauty and Personal Care Products Company Profiles
- United States (US) Online Beauty and Personal Care Products Key Strategic Recommendations
Frequently Asked Questions About the Market Study (FAQs):
6Wresearch actively monitors the United States (US) Online Beauty and Personal Care Products Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the United States (US) Online Beauty and Personal Care Products Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Online Beauty and Personal Care Products Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Online Beauty and Personal Care Products Market - Industry Life Cycle |
3.4 United States (US) Online Beauty and Personal Care Products Market - Porter's Five Forces |
3.5 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume Share, By Ingredient, 2021 & 2031F |
3.7 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume Share, By End-User, 2021 & 2031F |
4 United States (US) Online Beauty and Personal Care Products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer preference for online shopping and convenience |
4.2.2 Growing trend of self-care and wellness routines |
4.2.3 Rising demand for natural and organic beauty products |
4.3 Market Restraints |
4.3.1 High competition among online beauty and personal care product retailers |
4.3.2 Challenges in maintaining product quality and customer satisfaction in the online environment |
5 United States (US) Online Beauty and Personal Care Products Market Trends |
6 United States (US) Online Beauty and Personal Care Products Market, By Types |
6.1 United States (US) Online Beauty and Personal Care Products Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume, By Personal Care Products, 2021- 2031F |
6.1.4 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume, By Cosmetics/Makeup Products, 2021- 2031F |
6.2 United States (US) Online Beauty and Personal Care Products Market, By Ingredient |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume, By Synthetic, 2021- 2031F |
6.2.3 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume, By Natural and Organic, 2021- 2031F |
6.3 United States (US) Online Beauty and Personal Care Products Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume, By Male, 2021- 2031F |
6.3.3 United States (US) Online Beauty and Personal Care Products Market Revenues & Volume, By Female, 2021- 2031F |
7 United States (US) Online Beauty and Personal Care Products Market Import-Export Trade Statistics |
7.1 United States (US) Online Beauty and Personal Care Products Market Export to Major Countries |
7.2 United States (US) Online Beauty and Personal Care Products Market Imports from Major Countries |
8 United States (US) Online Beauty and Personal Care Products Market Key Performance Indicators |
8.1 Average order value (AOV) |
8.2 Conversion rate |
8.3 Customer retention rate |
8.4 Website traffic sources |
8.5 Customer engagement metrics |
9 United States (US) Online Beauty and Personal Care Products Market - Opportunity Assessment |
9.1 United States (US) Online Beauty and Personal Care Products Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 United States (US) Online Beauty and Personal Care Products Market Opportunity Assessment, By Ingredient, 2021 & 2031F |
9.3 United States (US) Online Beauty and Personal Care Products Market Opportunity Assessment, By End-User, 2021 & 2031F |
10 United States (US) Online Beauty and Personal Care Products Market - Competitive Landscape |
10.1 United States (US) Online Beauty and Personal Care Products Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Online Beauty and Personal Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
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