| Product Code: ETC344641 | Publication Date: Aug 2022 | Updated Date: Mar 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United States saw a significant influx of roofing underlay imports in 2024, with top exporters being Japan, India, China, Thailand, and Turkey. Despite a high Herfindahl-Hirschman Index (HHI) indicating concentration in 2023, concentration remained high in 2024. The compound annual growth rate (CAGR) from 2020 to 2024 stood at a robust 8.33%, although there was a slight decline in the growth rate from 2023 to 2024 at -7.74%. These trends suggest a competitive market landscape with potential shifts in supplier dynamics impacting the roofing underlay industry in the US.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Roofing Underlay Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Roofing Underlay Market Revenues & Volume, 2022 & 2032F |
3.3 United States (US) Roofing Underlay Market - Industry Life Cycle |
3.4 United States (US) Roofing Underlay Market - Porter's Five Forces |
3.5 United States (US) Roofing Underlay Market Revenues & Volume Share, By Product, 2022 & 2032F |
3.6 United States (US) Roofing Underlay Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 United States (US) Roofing Underlay Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing construction activities in the US |
4.2.2 Increasing focus on energy-efficient roofing solutions |
4.2.3 Rising awareness about the benefits of using roofing underlay materials |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices |
4.3.2 Stringent regulations related to construction and roofing materials |
4.3.3 Competition from alternative roofing technologies |
5 United States (US) Roofing Underlay Market Trends |
6 United States (US) Roofing Underlay Market, By Types |
6.1 United States (US) Roofing Underlay Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Roofing Underlay Market Revenues & Volume, By Product, 2022 - 2032F |
6.1.3 United States (US) Roofing Underlay Market Revenues & Volume, By Asphalt-saturated felt, 2022 - 2032F |
6.1.4 United States (US) Roofing Underlay Market Revenues & Volume, By Rubberized asphalt, 2022 - 2032F |
6.1.5 United States (US) Roofing Underlay Market Revenues & Volume, By Non-bitumen synthetic, 2022 - 2032F |
6.2 United States (US) Roofing Underlay Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Roofing Underlay Market Revenues & Volume, By Residential construction, 2022 - 2032F |
6.2.3 United States (US) Roofing Underlay Market Revenues & Volume, By Non-residential construction, 2022 - 2032F |
7 United States (US) Roofing Underlay Market Import-Export Trade Statistics |
7.1 United States (US) Roofing Underlay Market Export to Major Countries |
7.2 United States (US) Roofing Underlay Market Imports from Major Countries |
8 United States (US) Roofing Underlay Market Key Performance Indicators |
8.1 Number of new construction permits issued in the US |
8.2 Adoption rate of energy-efficient roofing solutions in the market |
8.3 Percentage of roofing contractors recommending the use of underlay materials |
8.4 Average lifespan of roofs using underlay materials |
8.5 Customer satisfaction scores related to underlayment performance |
9 United States (US) Roofing Underlay Market - Opportunity Assessment |
9.1 United States (US) Roofing Underlay Market Opportunity Assessment, By Product, 2022 & 2032F |
9.2 United States (US) Roofing Underlay Market Opportunity Assessment, By Application, 2022 & 2032F |
10 United States (US) Roofing Underlay Market - Competitive Landscape |
10.1 United States (US) Roofing Underlay Market Revenue Share, By Companies, 2025 |
10.2 United States (US) Roofing Underlay Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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