| Product Code: ETC9979349 | Publication Date: Sep 2024 | Updated Date: Apr 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United States saw a significant increase in waterborne coatings import shipments in 2024, with top exporters including Canada, Mexico, Sweden, Germany, and Japan. The market remained highly concentrated, as indicated by a high Herfindahl-Hirschman Index (HHI). The compound annual growth rate (CAGR) from 2020 to 2024 was strong at 8.31%, with a continued growth rate of 2.18% from 2023 to 2024. This data suggests a steady demand for waterborne coatings in the US market, with key countries playing a crucial role in meeting this demand.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Waterborne Coatings Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Waterborne Coatings Market Revenues & Volume, 2022 & 2032F |
3.3 United States (US) Waterborne Coatings Market - Industry Life Cycle |
3.4 United States (US) Waterborne Coatings Market - Porter's Five Forces |
3.5 United States (US) Waterborne Coatings Market Revenues & Volume Share, By Resin Type, 2022 & 2032F |
3.6 United States (US) Waterborne Coatings Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 United States (US) Waterborne Coatings Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing focus on sustainable and eco-friendly coatings solutions |
4.2.2 Stringent environmental regulations promoting the use of waterborne coatings |
4.2.3 Growing construction and infrastructure development activities in the US |
4.3 Market Restraints |
4.3.1 Higher initial costs compared to solvent-based coatings |
4.3.2 Limited performance in certain applications compared to solvent-based coatings |
4.3.3 Challenges in achieving the same level of durability and chemical resistance as solvent-based coatings |
5 United States (US) Waterborne Coatings Market Trends |
6 United States (US) Waterborne Coatings Market, By Types |
6.1 United States (US) Waterborne Coatings Market, By Resin Type |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Waterborne Coatings Market Revenues & Volume, By Resin Type, 2022 - 2032F |
6.1.3 United States (US) Waterborne Coatings Market Revenues & Volume, By Acrylic, 2022 - 2032F |
6.1.4 United States (US) Waterborne Coatings Market Revenues & Volume, By Polyurethane (PU), 2022 - 2032F |
6.1.5 United States (US) Waterborne Coatings Market Revenues & Volume, By Epoxy, 2022 - 2032F |
6.1.6 United States (US) Waterborne Coatings Market Revenues & Volume, By Alkyd, 2022 - 2032F |
6.1.7 United States (US) Waterborne Coatings Market Revenues & Volume, By Polyester, 2022 - 2032F |
6.1.8 United States (US) Waterborne Coatings Market Revenues & Volume, By Polytetrafluoroethylene (PTFE), 2022 - 2032F |
6.1.9 United States (US) Waterborne Coatings Market Revenues & Volume, By Polyvinylidene Fluoride (PVDF), 2022 - 2032F |
6.1.10 United States (US) Waterborne Coatings Market Revenues & Volume, By Polyvinylidene Fluoride (PVDF), 2022 - 2032F |
6.2 United States (US) Waterborne Coatings Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Waterborne Coatings Market Revenues & Volume, By Architectural, 2022 - 2032F |
6.2.3 United States (US) Waterborne Coatings Market Revenues & Volume, By General Industrial, 2022 - 2032F |
6.2.4 United States (US) Waterborne Coatings Market Revenues & Volume, By Automotive OEM, 2022 - 2032F |
6.2.5 United States (US) Waterborne Coatings Market Revenues & Volume, By Metal Packaging, 2022 - 2032F |
6.2.6 United States (US) Waterborne Coatings Market Revenues & Volume, By Protective Coatings, 2022 - 2032F |
6.2.7 United States (US) Waterborne Coatings Market Revenues & Volume, By Automotive Refinish, 2022 - 2032F |
6.2.8 United States (US) Waterborne Coatings Market Revenues & Volume, By Marine, 2022 - 2032F |
6.2.9 United States (US) Waterborne Coatings Market Revenues & Volume, By Marine, 2022 - 2032F |
7 United States (US) Waterborne Coatings Market Import-Export Trade Statistics |
7.1 United States (US) Waterborne Coatings Market Export to Major Countries |
7.2 United States (US) Waterborne Coatings Market Imports from Major Countries |
8 United States (US) Waterborne Coatings Market Key Performance Indicators |
8.1 Adoption rate of waterborne coatings by major industries in the US |
8.2 Investment in research and development for improving waterborne coatings technology |
8.3 Percentage of new construction projects specifying the use of waterborne coatings |
9 United States (US) Waterborne Coatings Market - Opportunity Assessment |
9.1 United States (US) Waterborne Coatings Market Opportunity Assessment, By Resin Type, 2022 & 2032F |
9.2 United States (US) Waterborne Coatings Market Opportunity Assessment, By Application, 2022 & 2032F |
10 United States (US) Waterborne Coatings Market - Competitive Landscape |
10.1 United States (US) Waterborne Coatings Market Revenue Share, By Companies, 2025 |
10.2 United States (US) Waterborne Coatings Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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