Product Code: ETC023870 | Publication Date: Aug 2023 | Updated Date: Apr 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Vietnam Bread Market is projected to witness mixed growth rate patterns during 2025 to 2029. Starting at 13.05% in 2025, the market peaks at 15.21% in 2028, and settles at 14.21% by 2029.
The Bread market in Vietnam is projected to grow at a high growth rate of 14.96% by 2027, within the Asia region led by China, along with other countries like India, Japan, Australia and South Korea, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.
The Vietnam bread market has experienced significant growth in recent years, driven by changing consumer preferences, urbanization, and the increasing influence of Western culture on dietary habits. Bread, once considered a novelty in Vietnamese cuisine, has now become a staple food in many households and a popular choice among consumers of all age groups. As the demand for convenient and ready-to-eat food options rises, the bread market in Vietnam continues to expand.
Several factors have contributed to the growth of the bread market in Vietnam. Firstly, the country`s rapid urbanization and changing lifestyles have led to an increasing demand for quick and convenient food solutions, making bread an appealing choice for busy consumers. Secondly, the influence of Western culture and an increase in international tourism have introduced Vietnamese consumers to different types of bread, encouraging the adoption of bread as a part of their daily diet. Moreover, the widespread availability of bread across various retail channels, including supermarkets, convenience stores, and local bakeries, has made it easily accessible to consumers across different regions of Vietnam.
Despite its growth, the Vietnam bread market faces certain challenges. One of the primary challenges is the competition from traditional Vietnamese staples like rice and noodles, which are deeply ingrained in the country`s culinary culture. Additionally, ensuring the quality and freshness of bread products is crucial to maintain consumer trust and meet their expectations.
The Covid-19 pandemic had implications for the Vietnam bread market. The increased focus on hygiene and safety during the pandemic may have led to higher demand for packaged bread products that offer convenience and assurance of quality. Disruptions in supply chains and logistics during the pandemic may have impacted the availability and distribution of bread products, especially during periods of restricted movement. Moreover, with the economic challenges faced by many households during the pandemic, consumer spending on non-essential items, including bakery products, may have been temporarily affected.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Bread Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Bread Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Bread Market - Industry Life Cycle |
3.4 Vietnam Bread Market - Porter's Five Forces |
3.5 Vietnam Bread Market Revenues & Volume Share, By Loaves, 2021 & 2031F |
3.6 Vietnam Bread Market Revenues & Volume Share, By Convenience Stores, 2021 & 2031F |
4 Vietnam Bread Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Vietnam Bread Market Trends |
6 Vietnam Bread Market, By Types |
6.1 Vietnam Bread Market, By Loaves |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Bread Market Revenues & Volume, By Loaves, 2021-2031F |
6.1.3 Vietnam Bread Market Revenues & Volume, By Baguettes, 2021-2031F |
6.1.4 Vietnam Bread Market Revenues & Volume, By Rolls, 2021-2031F |
6.1.5 Vietnam Bread Market Revenues & Volume, By Burger Buns, 2021-2031F |
6.1.6 Vietnam Bread Market Revenues & Volume, By Ciabatta, 2021-2031F |
6.1.7 Vietnam Bread Market Revenues & Volume, By Others, 2021-2031F |
6.2 Vietnam Bread Market, By Convenience Stores |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Bread Market Revenues & Volume, By Specialist Retailers, 2021-2031F |
6.2.3 Vietnam Bread Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021-2031F |
6.2.4 Vietnam Bread Market Revenues & Volume, By Online Retail, 2021-2031F |
6.2.5 Vietnam Bread Market Revenues & Volume, By Variety Stores, 2021-2031F |
6.2.6 Vietnam Bread Market Revenues & Volume, By Others, 2021-2031F |
7 Vietnam Bread Market Import-Export Trade Statistics |
7.1 Vietnam Bread Market Export to Major Countries |
7.2 Vietnam Bread Market Imports from Major Countries |
8 Vietnam Bread Market Key Performance Indicators |
9 Vietnam Bread Market - Opportunity Assessment |
9.1 Vietnam Bread Market Opportunity Assessment, By Loaves, 2021 & 2031F |
9.2 Vietnam Bread Market Opportunity Assessment, By Convenience Stores, 2021 & 2031F |
10 Vietnam Bread Market - Competitive Landscape |
10.1 Vietnam Bread Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Bread Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |