Vietnam Home Appliances Market (2020-2026) | Companies, Revenue, Outlook, Share, Trends, Size, Forecast, Industry, Value, Growth, Analysis & COVID-19 IMPACT

Market Forecast By Product Types (Kitchen Appliances, Washing Appliances, Entertainment Appliances , Air Conditioner, Others), By Technology (Wi-Fi, Bluetooth, ZigBee, Radio Frequency Identification, Cellular Technology, IoT), By Distribution Channel (Retail, E-commerce, Others) And Competitive Landscape
Product Code: ETC013190 Publication Date: Jun 2023 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

vietnam home appliances market synopsis

The Vietnam home appliances market has seen considerable growth in recent years. This is due to an increase in purchasing power, rising incomes and the growing popularity of electronic products such as air conditioners, refrigerators and washing machines among households. In 2018, the home appliance industry had a total value of USD 1.6 billion with 28% year-on-year growth from 2017. Domestic brands dominate the market share while sales for foreign brands are increasing rapidly as well mainly driven by strong presence of Samsung and LG Electronics. The top 5 key players that accounted for more than 50 percent of total market were Samsung (22%), Panasonic (11%), Hisense (7%) Electrolux (5%) and LG Electronics (4%).

In terms of product categories, refrigerator was leading segment in Vietnam?s home appliance sector with 36% share followed by air conditioner accounting at 26%, washing machine 23%, television 10%, kitchen appliances 4%and other small electronics like vacuum cleaner making up remaining 1%. With regards to distribution channel, modern retail outlets have been gaining traction over traditional trade due to their convenience advantages and attractive promotional campaigns.. A majority sales almost 90 percent comes from multi brand stores located across urban centers while rest comes from single brand outlets or ecommerce platforms like Lazada , Shopee etc .

Key Highlights of the Report:

  • Vietnam Home Appliances Market Outlook
  • Market Size of Vietnam Home Appliances Market, 2019
  • Forecast of Vietnam Home Appliances Market, 2026
  • Historical Data and Forecast of Vietnam Home Appliances Revenues & Volume for the Period 2016 - 2026
  • Vietnam Home Appliances Market Trend Evolution
  • Vietnam Home Appliances Market Drivers and Challenges
  • Vietnam Home Appliances Price Trends
  • Vietnam Home Appliances Porter's Five Forces
  • Vietnam Home Appliances Industry Life Cycle
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Product Types for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Kitchen Appliances for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Washing Appliances for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Entertainment Appliances for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Air Conditioner for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Others for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Technology for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Wi-Fi for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Bluetooth for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By ZigBee for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Radio Frequency Identification for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Cellular Technology for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By IoT for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Distribution Channel for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Retail for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By E-commerce for the Period 2016 - 2026
  • Historical Data and Forecast of Vietnam Home Appliances Market Revenues & Volume By Others for the Period 2016 - 2026
  • Vietnam Home Appliances Import Export Trade Statistics
  • Market Opportunity Assessment By Product Types
  • Market Opportunity Assessment By Technology
  • Market Opportunity Assessment By Distribution Channel
  • Vietnam Home Appliances Top Companies Market Share
  • Vietnam Home Appliances Competitive Benchmarking By Technical and Operational Parameters
  • Vietnam Home Appliances Company Profiles
  • Vietnam Home Appliances Key Strategic Recommendations
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Vietnam Home Appliances Market Overview

3.1 Vietnam Country Macro Economic Indicators

3.2 Vietnam Home Appliances Market Revenues & Volume, 2019 & 2026F

3.3 Vietnam Home Appliances Market - Industry Life Cycle

3.4 Vietnam Home Appliances Market - Porter's Five Forces

3.5 Vietnam Home Appliances Market Revenues & Volume Share, By Product Types, 2019 & 2026F

3.6 Vietnam Home Appliances Market Revenues & Volume Share, By Technology, 2019 & 2026F

3.7 Vietnam Home Appliances Market Revenues & Volume Share, By Distribution Channel, 2019 & 2026F

4 Vietnam Home Appliances Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Vietnam Home Appliances Market Trends

6 Vietnam Home Appliances Market, By Types

6.1 Vietnam Home Appliances Market, By Product Types

6.1.1 Overview and Analysis

6.1.2 Vietnam Home Appliances Market Revenues & Volume, By Product Types, 2016 - 2026F

6.1.3 Vietnam Home Appliances Market Revenues & Volume, By Kitchen Appliances, 2016 - 2026F

6.1.4 Vietnam Home Appliances Market Revenues & Volume, By Washing Appliances, 2016 - 2026F

6.1.5 Vietnam Home Appliances Market Revenues & Volume, By Entertainment Appliances , 2016 - 2026F

6.1.6 Vietnam Home Appliances Market Revenues & Volume, By Air Conditioner, 2016 - 2026F

6.1.7 Vietnam Home Appliances Market Revenues & Volume, By Others, 2016 - 2026F

6.2 Vietnam Home Appliances Market, By Technology

6.2.1 Overview and Analysis

6.2.2 Vietnam Home Appliances Market Revenues & Volume, By Wi-Fi, 2016 - 2026F

6.2.3 Vietnam Home Appliances Market Revenues & Volume, By Bluetooth, 2016 - 2026F

6.2.4 Vietnam Home Appliances Market Revenues & Volume, By ZigBee, 2016 - 2026F

6.2.5 Vietnam Home Appliances Market Revenues & Volume, By Radio Frequency Identification, 2016 - 2026F

6.2.6 Vietnam Home Appliances Market Revenues & Volume, By Cellular Technology, 2016 - 2026F

6.2.7 Vietnam Home Appliances Market Revenues & Volume, By IoT, 2016 - 2026F

6.3 Vietnam Home Appliances Market, By Distribution Channel

6.3.1 Overview and Analysis

6.3.2 Vietnam Home Appliances Market Revenues & Volume, By Retail, 2016 - 2026F

6.3.3 Vietnam Home Appliances Market Revenues & Volume, By E-commerce, 2016 - 2026F

6.3.4 Vietnam Home Appliances Market Revenues & Volume, By Others, 2016 - 2026F

7 Vietnam Home Appliances Market Import-Export Trade Statistics

7.1 Vietnam Home Appliances Market Export to Major Countries

7.2 Vietnam Home Appliances Market Imports from Major Countries

8 Vietnam Home Appliances Market Key Performance Indicators

9 Vietnam Home Appliances Market - Opportunity Assessment

9.1 Vietnam Home Appliances Market Opportunity Assessment, By Product Types, 2019 & 2026F

9.2 Vietnam Home Appliances Market Opportunity Assessment, By Technology, 2019 & 2026F

9.3 Vietnam Home Appliances Market Opportunity Assessment, By Distribution Channel, 2019 & 2026F

10 Vietnam Home Appliances Market - Competitive Landscape

10.1 Vietnam Home Appliances Market Revenue Share, By Companies, 2019

10.2 Vietnam Home Appliances Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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