Product Code: ETC022190 | Publication Date: Aug 2023 | Updated Date: Sep 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Vietnam personal computers (PC) market experienced significant growth during the period from 2025 to 2031. With the country`s increasing digitalization, growing internet penetration, and rising demand for remote work and online learning, there was a surging need for personal computers. PCs became essential tools for individuals, businesses, and educational institutions, leading to a robust market for computing devices. As Vietnam continued to embrace digital technologies, the PC market witnessed steady expansion.
Several drivers fueled the growth of the PC market in Vietnam. Firstly, the rapid advancement of technology and the availability of affordable PCs contributed to the increasing adoption of personal computers. As the prices of PCs decreased, more consumers and businesses could afford to invest in computing devices. Secondly, the shift towards remote work arrangements and online education during the Covid-19 pandemic further accelerated the demand for personal computers. With many individuals working and studying from home, there was a surge in PC purchases to support virtual productivity and learning.
Despite its growth, the Vietnam PC market faced certain challenges during the mentioned period. One of the primary challenges was the competition from mobile devices, such as smartphones and tablets. The increasing popularity of mobile devices, especially among younger consumers, created competition for PC manufacturers and impacted PC sales. Additionally, ensuring affordability and providing value for money was crucial for PC manufacturers. To attract price-sensitive consumers, companies had to offer competitive pricing and feature-rich PCs.
The outbreak of the Covid-19 pandemic in 2025 had significant implications for the Vietnam PC market. The pandemic led to changes in consumer behavior and work patterns. With remote work becoming the norm and schools adopting online learning, the demand for PCs surged, and people sought computing devices to facilitate virtual productivity and communication. Moreover, the pandemic accelerated the adoption of e-commerce platforms for PC purchases, creating new opportunities for brands to reach consumers and adapt to changing market dynamics.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Personal computers (PC) Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Personal computers (PC) Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Personal computers (PC) Market - Industry Life Cycle |
3.4 Vietnam Personal computers (PC) Market - Porter's Five Forces |
3.5 Vietnam Personal computers (PC) Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Vietnam Personal computers (PC) Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Vietnam Personal computers (PC) Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing demand for personal computers in Vietnam due to increasing digitization and technology adoption. |
4.2.2 Rising disposable income levels leading to higher purchasing power for personal computers. |
4.2.3 Government initiatives to promote digital literacy and technology infrastructure development. |
4.3 Market Restraints |
4.3.1 Intense competition from smartphones and tablets as alternative devices for computing needs. |
4.3.2 High initial investment required for personal computers leading to affordability issues for some consumers. |
4.3.3 Rapid technological advancements leading to shorter product life cycles and potential obsolescence. |
5 Vietnam Personal computers (PC) Market Trends |
6 Vietnam Personal computers (PC) Market, By Types |
6.1 Vietnam Personal computers (PC) Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Personal computers (PC) Market Revenues & Volume, By Product, 2021-2031F |
6.1.3 Vietnam Personal computers (PC) Market Revenues & Volume, By Commercial Desktop, 2021-2031F |
6.1.4 Vietnam Personal computers (PC) Market Revenues & Volume, By Commercial Notebook, 2021-2031F |
6.1.5 Vietnam Personal computers (PC) Market Revenues & Volume, By Consumer Desktop, 2021-2031F |
6.1.6 Vietnam Personal computers (PC) Market Revenues & Volume, By Consumer Notebook and Workstation, 2021-2031F |
6.2 Vietnam Personal computers (PC) Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Personal computers (PC) Market Revenues & Volume, By Online, 2021-2031F |
6.2.3 Vietnam Personal computers (PC) Market Revenues & Volume, By Offline, 2021-2031F |
7 Vietnam Personal computers (PC) Market Import-Export Trade Statistics |
7.1 Vietnam Personal computers (PC) Market Export to Major Countries |
7.2 Vietnam Personal computers (PC) Market Imports from Major Countries |
8 Vietnam Personal computers (PC) Market Key Performance Indicators |
8.1 Average selling price (ASP) of personal computers in Vietnam. |
8.2 Adoption rate of personal computers in educational institutions and businesses. |
8.3 Percentage of households with access to personal computers. |
8.4 Average time spent on personal computers per user in Vietnam. |
8.5 Number of software applications developed specifically for the Vietnamese personal computer market. |
9 Vietnam Personal computers (PC) Market - Opportunity Assessment |
9.1 Vietnam Personal computers (PC) Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Vietnam Personal computers (PC) Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Vietnam Personal computers (PC) Market - Competitive Landscape |
10.1 Vietnam Personal computers (PC) Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Personal computers (PC) Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |