Product Code: ETC428186 | Publication Date: Oct 2022 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Vietnam Ready Meals Market is projected to witness mixed growth rate patterns during 2025 to 2029. Growth accelerates to 15.64% in 2028, following an initial rate of 13.63%, before easing to 14.44% at the end of the period.
The Ready Meals market in Vietnam is projected to grow at a exponential growth rate of 15.50% by 2027, within the Asia region led by China, along with other countries like India, Japan, Australia and South Korea, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.
The Vietnam ready meals market is experiencing remarkable growth due to changing lifestyles, urbanization, and a shift towards convenience foods. Ready meals offer quick and convenient solutions for busy consumers. This market includes a wide range of products, from frozen dinners to packaged snacks. Vietnam ready meals market is characterized by both local and international brands competing to meet the diverse culinary preferences of consumers while maintaining affordability and quality.
The Vietnam ready meals market is witnessing significant growth driven by changing consumer lifestyles and dietary preferences. As urbanization and busy lifestyles become more common, consumers seek convenient and quick meal options. Ready meals, including frozen and pre-packaged dishes, offer a convenient solution for busy individuals and families. Additionally, the influence of global cuisine and the desire for diverse culinary experiences are fueling the demand for ready meals with international flavors. Moreover, the COVID-19 pandemic has accelerated the trend of home cooking convenience, further boosting the market`s growth.
The Vietnam ready meals market faces various challenges that impact its growth potential. One of the primary challenges is the need to maintain product quality and safety standards while extending shelf life, as consumers are increasingly health-conscious and demand natural ingredients. Additionally, the market must address concerns about the environmental impact of packaging materials and find sustainable alternatives. Competition is fierce in this market, with both local and international brands vying for market share, making it essential for companies to invest in marketing and innovation. Furthermore, logistics and distribution can be challenging, especially in remote areas, affecting the timely delivery of ready meals. Lastly, fluctuations in raw material prices and supply chain disruptions can impact production costs and pricing strategies, requiring careful management.
The Vietnam ready meals market witnessed notable changes during the COVID-19 pandemic. With more people staying at home and cooking less, there was an increased demand for ready-to-eat meals and convenience foods. Some ready meal manufacturers experienced a surge in sales. However, the market also faced supply chain challenges and increased competition as new players entered the segment to meet the rising demand.
Prominent players in the Vietnam ready meals market may include both international brands like Nestl? and local food manufacturers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Ready Meals Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Ready Meals Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Ready Meals Market - Industry Life Cycle |
3.4 Vietnam Ready Meals Market - Porter's Five Forces |
3.5 Vietnam Ready Meals Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.6 Vietnam Ready Meals Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Vietnam Ready Meals Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Vietnam Ready Meals Market Trends |
6 Vietnam Ready Meals Market, By Types |
6.1 Vietnam Ready Meals Market, By Application |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Ready Meals Market Revenues & Volume, By Application, 2021-2031F |
6.1.3 Vietnam Ready Meals Market Revenues & Volume, By Restaurants, 2021-2031F |
6.1.4 Vietnam Ready Meals Market Revenues & Volume, By Hotels, 2021-2031F |
6.1.5 Vietnam Ready Meals Market Revenues & Volume, By Corporate, 2021-2031F |
6.1.6 Vietnam Ready Meals Market Revenues & Volume, By Household, 2021-2031F |
6.1.7 Vietnam Ready Meals Market Revenues & Volume, By Others, 2021-2031F |
6.2 Vietnam Ready Meals Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Ready Meals Market Revenues & Volume, By Online Stores, 2021-2031F |
6.2.3 Vietnam Ready Meals Market Revenues & Volume, By Offline Stores, 2021-2031F |
7 Vietnam Ready Meals Market Import-Export Trade Statistics |
7.1 Vietnam Ready Meals Market Export to Major Countries |
7.2 Vietnam Ready Meals Market Imports from Major Countries |
8 Vietnam Ready Meals Market Key Performance Indicators |
9 Vietnam Ready Meals Market - Opportunity Assessment |
9.1 Vietnam Ready Meals Market Opportunity Assessment, By Application, 2021 & 2031F |
9.2 Vietnam Ready Meals Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Vietnam Ready Meals Market - Competitive Landscape |
10.1 Vietnam Ready Meals Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Ready Meals Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |