| Product Code: ETC11370874 | Publication Date: Apr 2025 | Updated Date: Apr 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
The import shipments of tissues to Zambia from top exporting countries like Tanzania, South Africa, Kenya, China, and Turkey have shown a significant increase in concentration levels, with the Herfindahl-Hirschman Index (HHI) reaching very high levels in 2024. This indicates a growing dominance of these key players in the market. The impressive compound annual growth rate (CAGR) of 36.16% from 2020 to 2024, along with a notable growth rate of 20.14% from 2023 to 2024, reflects a thriving market for tissue imports in Zambia, presenting lucrative opportunities for businesses in the sector.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zambia Away from Home Tissues Market Overview |
3.1 Zambia Country Macro Economic Indicators |
3.2 Zambia Away from Home Tissues Market Revenues & Volume, 2022 & 2032F |
3.3 Zambia Away from Home Tissues Market - Industry Life Cycle |
3.4 Zambia Away from Home Tissues Market - Porter's Five Forces |
3.5 Zambia Away from Home Tissues Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 Zambia Away from Home Tissues Market Revenues & Volume Share, By Material Type, 2022 & 2032F |
3.7 Zambia Away from Home Tissues Market Revenues & Volume Share, By Restaurants, 2022 & 2032F |
3.8 Zambia Away from Home Tissues Market Revenues & Volume Share, By Online Retail, 2022 & 2032F |
4 Zambia Away from Home Tissues Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increase in tourism and hospitality industry in Zambia leading to higher demand for away from home tissues. |
4.2.2 Growing awareness about hygiene and sanitation practices in public places driving the demand for tissues. |
4.2.3 Development of infrastructure such as airports, hotels, and restaurants in Zambia increasing the need for away from home tissues. |
4.3 Market Restraints |
4.3.1 Fluctuating exchange rates impacting the cost of imported tissues. |
4.3.2 Seasonal fluctuations in tourist arrivals affecting the demand for away from home tissues. |
4.3.3 Competition from alternative products like hand dryers in public restrooms. |
5 Zambia Away from Home Tissues Market Trends |
6 Zambia Away from Home Tissues Market, By Types |
6.1 Zambia Away from Home Tissues Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Zambia Away from Home Tissues Market Revenues & Volume, By Product Type, 2022 - 2032F |
6.1.3 Zambia Away from Home Tissues Market Revenues & Volume, By Toilet Paper, 2022 - 2032F |
6.1.4 Zambia Away from Home Tissues Market Revenues & Volume, By Facial Tissue, 2022 - 2032F |
6.1.5 Zambia Away from Home Tissues Market Revenues & Volume, By Paper Towels, 2022 - 2032F |
6.1.6 Zambia Away from Home Tissues Market Revenues & Volume, By Napkins, 2022 - 2032F |
6.1.7 Zambia Away from Home Tissues Market Revenues & Volume, By Wipes, 2022 - 2032F |
6.2 Zambia Away from Home Tissues Market, By Material Type |
6.2.1 Overview and Analysis |
6.2.2 Zambia Away from Home Tissues Market Revenues & Volume, By Virgin Wood Pulp, 2022 - 2032F |
6.2.3 Zambia Away from Home Tissues Market Revenues & Volume, By Recycled Paper, 2022 - 2032F |
6.2.4 Zambia Away from Home Tissues Market Revenues & Volume, By Bamboo, 2022 - 2032F |
6.2.5 Zambia Away from Home Tissues Market Revenues & Volume, By Non-Woven Fabrics, 2022 - 2032F |
6.3 Zambia Away from Home Tissues Market, By Restaurants |
6.3.1 Overview and Analysis |
6.3.2 Zambia Away from Home Tissues Market Revenues & Volume, By Healthcare Facilities, 2022 - 2032F |
6.3.3 Zambia Away from Home Tissues Market Revenues & Volume, By Educational Institutions, 2022 - 2032F |
6.3.4 Zambia Away from Home Tissues Market Revenues & Volume, By Public Restrooms, 2022 - 2032F |
6.4 Zambia Away from Home Tissues Market, By Online Retail |
6.4.1 Overview and Analysis |
6.4.2 Zambia Away from Home Tissues Market Revenues & Volume, By Supermarkets, 2022 - 2032F |
6.4.3 Zambia Away from Home Tissues Market Revenues & Volume, By Convenience Stores, 2022 - 2032F |
6.4.4 Zambia Away from Home Tissues Market Revenues & Volume, By Wholesale Distributors, 2022 - 2032F |
7 Zambia Away from Home Tissues Market Import-Export Trade Statistics |
7.1 Zambia Away from Home Tissues Market Export to Major Countries |
7.2 Zambia Away from Home Tissues Market Imports from Major Countries |
8 Zambia Away from Home Tissues Market Key Performance Indicators |
8.1 Average revenue per user (ARPU) for away from home tissues. |
8.2 Percentage of hotels and restaurants using branded away from home tissues. |
8.3 Number of public facilities equipped with tissue dispensers. |
9 Zambia Away from Home Tissues Market - Opportunity Assessment |
9.1 Zambia Away from Home Tissues Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 Zambia Away from Home Tissues Market Opportunity Assessment, By Material Type, 2022 & 2032F |
9.3 Zambia Away from Home Tissues Market Opportunity Assessment, By Restaurants, 2022 & 2032F |
9.4 Zambia Away from Home Tissues Market Opportunity Assessment, By Online Retail, 2022 & 2032F |
10 Zambia Away from Home Tissues Market - Competitive Landscape |
10.1 Zambia Away from Home Tissues Market Revenue Share, By Companies, 2025 |
10.2 Zambia Away from Home Tissues Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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