How Big is the Truck Rental Market | Insights, Forecast & Growth Analysis 2025

Code: MTA9442 Publication Date: Sep 2025

What is the size of the Truck Rental Market?

According to 6Wresearch internal database and industry insights, the Global Truck Rental Market was valued at USD 45.7 Billion in 2024 and is expected to reach USD 68.9 Billion by 2031, growing at a compound annual growth rate of 5.50% during the forecast period (2025-2031).

The truck rental market is witnessing significant growth due to increasing demand for transportation services in logistics, construction, and the retail sector. Flexible rental options, combined with the rising need for efficient, short-term transportation solutions are also contributing to the growth.

Key Growth Drivers of the Truck Rental Market

  • Rising demand for flexible transportation options in industries like construction, retail, and logistics.
  • Growth in the e-commerce sector driving logistics and delivery services.
  • Increasing preference for rental services to avoid long-term maintenance costs and capital investments.
  • Advancements in telematics and fleet management technologies.
  • Rising consumer preference for eco-friendly and fuel-efficient vehicles.

Truck Rental Market Trends

The Truck Rental Market is set to grow with notable trends such as the increasing popularity of electric trucks in rental fleets, particularly for urban logistics. The trend towards offering on-demand truck rental services, driven by digital platforms and mobile apps, is further enhancing market growth. Additionally, customers are increasingly opting for short-term, flexible rental contracts as opposed to long-term commitments.

There is also a notable increase in partnerships between rental companies and e-commerce businesses to streamline supply chain solutions. Furthermore, the rise in demand for refrigerated trucks for perishable goods transportation is shaping rental offerings, with more specialized vehicles being added to fleets.

Emerging Developments in the Truck Rental Market

The Truck Rental Market is evolving with advancements in fleet management technologies, such as AI-powered route optimization and real-time tracking. Companies are investing in alternative fuel vehicles, including electric and hydrogen-powered trucks, to meet environmental standards and cater to growing sustainability concerns. Moreover, digital platforms offering real-time booking, fleet availability, and payment processing are transforming the market landscape.

Collaborative partnerships between truck rental providers and logistics companies are further enhancing operational efficiency and expanding the service offerings. Additionally, increasing investment in autonomous truck technology is expected to revolutionize the industry in the coming years.

List of Leading Companies in the Truck Rental Market

Some of the leading companies include:

  • Enterprise Holdings, Inc.
  • Ryder System, Inc.
  • U-Haul International, Inc.
  • Penske Corporation
  • Avis Budget Group, Inc.
  • Hertz Global Holdings, Inc.
  • The National Truck Rental Association (NTRA)

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