What is the size of Sports Merchandise Market in India | Industry Trends & Forecast 2025

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

Code: MTA11259

Publication Date: Nov 2025

What is the growth rate of the India Sports Merchandise Market?

According to 6Wresearch internal database and industry insights, the India Sports Merchandise Market is expected to grow at a CAGR of 9.4% during 2025-2031.

The primary forces contributing to this growth include heightened interest in fitness-linked lifestyles, substantial consumer engagement around leagues and tournaments, expanding influence of athleisure fashion, and increased brand exposure across online properties, promoting wider acceptance of licensed apparel, footwear and accessories.

Growth Factors for India Sports Merchandise Industry

Expansion of sports leagues is driving increased demand for licensed jerseys, accessories and team collections.
Heightened fitness culture is motivating consumers to shop for performance apparel and footwear.
Considerable youth affinity with athleisure fashion is elevating repurchase traffic across price tiers.
Increase of e-commerce platforms that offer a large selection of Sports Merchandise.
Heightened brand collaborations introducing premium and limited-edition Sports Merchandise collections.

India Sports Merchandise Market Trends

Trends in the sport merchandise market in India suggest a significantly increasing acceptance of athleisure, premium branded fan gear and performance-related accessories, particularly among younger consumers who appreciate fashion combined with comfort and advanced performance properties. There is increasing demand for team-oriented clothing, sustainable materials, custom DIY merchandise and influencer-led merchandise. Interest continues to grow in running, cricket, football and indoor fitness, influencing styles and seasonality of releases.

View Main Report

Schedule Analyst Call

Emerging Developments in the India Sports Merchandise Market

Emerging developments in the Sports Merchandise Market in India suggest rapid growth in branded stores, fan engagement zones and exclusive athlete-inspired merchandise. Companies are beginning to provide eco-friendly manufacturing, custom printing capabilities and performance apparel specifically for recreational sport participants. Enhanced omni-channel strategies are enabling premium partnerships, while sustainability and delivery logistics are aiding visibility of products and access to consumers across cities and emerging markets.