The Middle East and Africa hand sanitizer market is expected to grow at a 2.5% annual growth rate

The Middle East and Africa hand sanitizer market is expected to grow at an annual growth rate of 2.5% Source: Economic and Commercial Office of the Embassy of the Hashemite Kingdom of Jordan

According to the latest market report from, with the outbreak of the new crown epidemic in 2020, people's awareness of personal and hand hygiene continues to increase, and the Middle East and Africa (MEA) region has a rising demand for hand sanitizer. According to 6Wresearch, the MEA hand sanitizer market is expected to grow at a compound annual growth rate of 2.5% in 2020-2026. In addition, due to the widespread use of hand sanitizer as a preventive measure, and the increase in domestic manufacturing in most of the MEA countries, the region is expected to experience moderate growth during the forecast period.

Calculated by country, due to the growing domestic production, increasing population, and increasing demand for hand sanitizer, Saudi Arabia has the largest share of the overall hand sanitizer market in the MEA region in 2019.

According to Mansi Bisht, a research analyst at 6Wresearch, gel-type hand sanitizers accounted for the largest proportion in the MEA region in 2019. Factors such as cost-effectiveness and ease of use have made gel hand sanitizers a popular choice for consumers in almost all countries in the Middle East and Africa. In addition, providing the best and most comprehensive skin coverage also plays a vital role in increasing the sales of gel products. Assistant researcher Shubham Chorazia said that depending on the product type, alcohol-based hand sanitizers will also account for a large share of the market in the future.

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Media Courtesy : Sina

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