Nepal Sanitary Paper Products Market size is projected to grow at a CAGR of 26.8% during 2021-2027F


Sanitary napkins, tampons, and diapers held the largest revenue share in the sanitary paper products market of Nepal in recent years – 6Wresearch.

Nepal sanitary paper products market witnessed considerable growth due to growing awareness among people for hygiene and cleanliness. The Nepal government is taking a comprehensive approach in making people aware of cleanliness and the importance of maintaining good hygiene during mensuration. Moreover, the Covid-19 pandemic has complemented the demand for sanitary paper products during the year 2020.

According to 6Wresearch, the Nepal Sanitary Paper Products Market size is projected to grow at a CAGR of 26.8% during 2021-2027F. Nepal sanitary paper market has witnessed a steady demand on the back of increasing hygiene concerns due to post-pandemic Covid-19 as people are more health-conscious these days, strengthening the demand for sanitary products in the country and is likely to further proliferate in the upcoming years. In addition, people are shifting towards disposable paper products in order to hold the spread of viral infection. Thereby, the market would register a considerable demand.

According to Navneet Aggarwal, Senior Research Analyst, 6Wresearch, "In terms of product types sanitary napkins, tampons and diapers had witnessed the majority revenue share of Nepal sanitary paper products market in 2020 and would continue to dominate the market during the forecast period. At the beginning of 2020,  the Nepalese government launched its national Sanitary Pad Procedure to distribute sanitary pads. The government allocated 1.82 billion rupees (approximately US$16 million) in 2020 for the purchase and distribution of free sanitary pads to the approximately 29,000 government-aided schools in Nepal."

"Moreover, the WASH program is one such program wherein the government works closely with local authorities to improve sanitation services and spread awareness about practicing basic hygiene. In addition, community-led total sanitation (CLTS) has been initiated in WASH projects by at least ten local NGOs in over 30 of Nepal's 77 districts, with the assistance of six international NGOs. It provides education about menstrual hygiene which will drive the demand for sanitary napkins, tampons, and diapers.", Navneet further added.

According to Ankur Ugharade, Research Associate, 6Wresearch, "Towns and rural areas in Nepal are seeing annual growth in the urbanization of between 5% and 7%, respectively. This is also more than the country's capital, Kathmandu, with an annual growth of 4 percent. Since people move to more developed areas, the immediate outcome is urbanization leading to improved lifestyles. Thereby, sanitary paper products market is registering a steady demand due to increasing hygiene awareness."

"Based on sales channel, brick and mortar stores held the largest revenue share in sanitary paper products market of Nepal. But online sales channel will grow faster than brick and mortar stores for the forecast period due to younger generation's preference to e-commerce.", Ankur further added.

"Nepal Sanitary Paper Products Market (2021-2027F)" report provides an in-depth analysis with 14 figures and two tables, covered in 71 pages. The report estimates and forecasts the overall Nepal sanitary paper products market by revenues, product types, sales channel, and end-user. The report provides an unbiased and detailed analysis of the ongoing trends, opportunities, high growth areas, and market drivers, which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

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