Market Forecast by Countries (United States (US), Canada, Rest of North America), By Product Type (Retro, Standing/Self-Balancing, Folding), By Battery Type (Sealed Lead Acid, NiMH, Li-Ion), By Voltage Type (24V, 36V, 48V, Greater than 48V) And Competitive Landscape
| Product Code: ETC13130429 | Publication Date: Apr 2025 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 150 | No. of Figures: 55 | No. of Tables: 32 |
According to 6Wresearch internal database and industry insights, the North America Electric Scooters Market was valued at USD 4.8 billion in 2024 and is estimated to reach USD 9.7 billion by 2031, representing a compound annual growth rate (CAGR) of 10.3% during the forecast period (2025-2031).
| Report Name | North America Electric Scooters Market |
| Forecast Period | 2025-2031 |
| CAGR | 10.3% |
| Market Size | USD 9.7 billion by 2031 |
| Growing Sector | Urban Mobility and Sustainable Transportation |
The North America Electric Scooters Market report comprehensively covers the market by Countries, Product Type, Battery Type, and Voltage Type. It provides an unbiased and detailed analysis of prevailing market trends, growth prospects, and key drivers to help stakeholders align their strategies with the evolving demand for electric scooters across urban mobility, micro-mobility services, personal commuting, and shared transportation sectors.
The North America Electric Scooters Industry is witnessing robust growth fuelled by rising demand for eco-friendly commuting solutions, government incentives for clean mobility, and growing urban traffic congestion. The number of available e-scooters to cover the first- and last-mile and the proliferation of app-based ride-sharing services are driving the market. The further improvements of battery technologies, charging infrastructure, and incorporation of IoT-driven features are bolstering the adoption. At the regional level, the United States is the dominant player on account of high customer acceptance, extensive mobility service provider networks, and extensive city electrification programs, whereas Canada has recently begun to invest in sustainable mobility and expand charging infrastructure to drive its long-term market.
The North America Electric Scooters Market is projected to grow at a steady CAGR of 10.3% during the forecast period 2025-2031. Rising demand for eco-friendly transportation, government subsidies on electric mobility, and growing adoption of shared micro-mobility services are the primary factors driving the North America Electric Scooters Market Growth. The expansion of charging infrastructure, advances in battery technology, and increasing consumer preference for cost-efficient commuting solutions are further accelerating adoption across the region.
Despite these opportunities, the market faces challenges such as limited charging infrastructure in smaller cities, safety concerns regarding road regulations, and intense competition from traditional two-wheelers and other micro-mobility options. Availability of battery raw materials due to a fluctuation in costs increases and environmental resistance to disposal of battery causes challenges to long-term growth. Innovation, regulatory reform, and sustainable operations will be essential to the resilient and advanced electric scooters market in North America; it will help to combat these challenges.
The North America Electric Scooters Market is witnessing key trends such as rising adoption of shared mobility platforms, strong preference for lightweight and foldable scooters, and technological integration with features like GPS, IoT connectivity, and app-based ride monitoring. The growth in demand among environmentally aware consumers is additionally caused by increasing attention to the concepts of sustainability and zero-emission transport. Moreover, electric scooters are becoming more dependable and interesting to use with continual improvements in lithium-ion batteries capacity and shorter charging times.
The North America Electric Scooters Market has great potential in terms of battery technology advancements, charging vehicle network, and shared mobility options. Development of government incentives helping the adoption of electric mobility and more restrictive regulation of emissions introduces a favourable business environment. Strategic investments in durable and long-range scooter models, AI-driven fleet management solutions, and eco-friendly battery recycling systems will drive long-term expansion, further boosting the overall North America Electric Scooters Market Revenue.
The North America Electric Scooters Market is driven by leading global and regional players focusing on design innovation, battery efficiency, and connected mobility. The major players are Bird Rides Inc., Lime, Razor USA, Segway-Ninebot, and Xiaomi that have established positions in the market due to diversified products and fleet management. Moreover, newer players and mobility startups are investing in new scooter-sharing models, fleet management utilizing AI and long-range battery technology, which is likely to increase the competition in the region.
Government regulations significantly influence the North America Electric Scooters Market, particularly in terms of road safety standards, emission policies, and micro-mobility frameworks. Government incentives in terms of tax credits, subsidies, and EV charging infrastructure have helped the growth. Meanwhile, regulations offered by cities to determine speed limits, parking areas, and licensing of fleets immediately influence the operating models of scooter-sharers. In addition, the policies that emphasize sustainability on battery recycling as well as environment-friendly procedures of manufacturing are transforming industry operations.
The future of the North America Electric Scooters Market appears highly promising with growing consumer demand for cost-efficient, eco-friendly, and flexible mobility solutions. Faster urbanization and the growth in congestion will further drive the increase in micro-mobility. The market will also be enhanced by technological changes in battery lifetime and smart connectivity and integration into multi modal transport systems. The push by government developing incentives and the spread of charging infrastructure will maintain the growth and electric scooters will become a mainstream mobility solution in the region.
The report offers a comprehensive study of the following market segments and their leading categories:
According to Parth, Senior Research Analyst at 6Wresearch, the United States is projected to dominate the North America Electric Scooters Market due to rapid adoption of micro-mobility solutions, strong presence of global scooter-sharing companies, and government incentives promoting clean transportation.
Within product type, the Standing/Self-Balancing scooter segment holds the North America Electric Scooters Market Share owing to their popularity in urban commuting, widespread adoption in shared mobility platforms, and ease of usage for short-distance travel.
The Lithium-Ion (Li-Ion) battery segment is expected to lead the market as they offer higher energy density, longer lifespan, lightweight design, and fast charging, making them the preferred choice for manufacturers and consumers alike.
Based on voltage type, the 36V and 48V electric scooters are expected to dominate due to their optimal balance of performance, range, and affordability, making them highly suitable for both personal use and commercial fleet operations across North America.
The market report thoroughly covers the following segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 North America Electric Scooters Market Overview |
| 3.1 North America Regional Macro Economic Indicators |
| 3.2 North America Electric Scooters Market Revenues & Volume, 2021 & 2031F |
| 3.3 North America Electric Scooters Market - Industry Life Cycle |
| 3.4 North America Electric Scooters Market - Porter's Five Forces |
| 3.5 North America Electric Scooters Market Revenues & Volume Share, By Countries, 2021 & 2031F |
| 3.6 North America Electric Scooters Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
| 3.7 North America Electric Scooters Market Revenues & Volume Share, By Battery Type, 2021 & 2031F |
| 3.8 North America Electric Scooters Market Revenues & Volume Share, By Voltage Type, 2021 & 2031F |
| 4 North America Electric Scooters Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.3 Market Restraints |
| 5 North America Electric Scooters Market Trends |
| 6 North America Electric Scooters Market, 2021 - 2031 |
| 6.1 North America Electric Scooters Market, Revenues & Volume, By Product Type, 2021 - 2031 |
| 6.1.1 Overview & Analysis |
| 6.1.2 North America Electric Scooters Market, Revenues & Volume, By Retro, 2021 - 2031 |
| 6.1.3 North America Electric Scooters Market, Revenues & Volume, By Standing/Self-Balancing, 2021 - 2031 |
| 6.1.4 North America Electric Scooters Market, Revenues & Volume, By Folding, 2021 - 2031 |
| 6.2 North America Electric Scooters Market, Revenues & Volume, By Battery Type, 2021 - 2031 |
| 6.2.1 Overview & Analysis |
| 6.2.2 North America Electric Scooters Market, Revenues & Volume, By Sealed Lead Acid, 2021 - 2031 |
| 6.2.3 North America Electric Scooters Market, Revenues & Volume, By NiMH, 2021 - 2031 |
| 6.2.4 North America Electric Scooters Market, Revenues & Volume, By Li-Ion, 2021 - 2031 |
| 6.3 North America Electric Scooters Market, Revenues & Volume, By Voltage Type, 2021 - 2031 |
| 6.3.1 Overview & Analysis |
| 6.3.2 North America Electric Scooters Market, Revenues & Volume, By 24V, 2021 - 2031 |
| 6.3.3 North America Electric Scooters Market, Revenues & Volume, By 36V, 2021 - 2031 |
| 6.3.4 North America Electric Scooters Market, Revenues & Volume, By 48V, 2021 - 2031 |
| 6.3.5 North America Electric Scooters Market, Revenues & Volume, By Greater than 48V, 2021 - 2031 |
| 7 North America Electric Scooters Market, By Countries, 2021 - 2031 |
| 7.1 Overview & Analysis |
| 7.2 North America Electric Scooters Market, Revenues & Volume, By Product Type, 2021 - 2031 |
| 7.2.1 United States (US) Electric Scooters Market, Revenues & Volume, By Product Type, 2021 - 2031 |
| 7.2.2 Canada Electric Scooters Market, Revenues & Volume, By Product Type, 2021 - 2031 |
| 7.2.3 Rest of North America Electric Scooters Market, Revenues & Volume, By Product Type, 2021 - 2031 |
| 7.3 North America Electric Scooters Market Revenues & Volume Share, By Battery Type, 2021 & 2031F |
| 7.3.1 United States (US) Electric Scooters Market, Revenues & Volume, By Battery Type, 2021 - 2031 |
| 7.3.2 Canada Electric Scooters Market, Revenues & Volume, By Battery Type, 2021 - 2031 |
| 7.3.3 Rest of North America Electric Scooters Market, Revenues & Volume, By Battery Type, 2021 - 2031 |
| 7.4 North America Electric Scooters Market, Revenues & Volume, By Voltage Type, 2021 - 2031 |
| 7.4.1 United States (US) Electric Scooters Market, Revenues & Volume, By Voltage Type, 2021 - 2031 |
| 7.4.2 Canada Electric Scooters Market, Revenues & Volume, By Voltage Type, 2021 - 2031 |
| 7.4.3 Rest of North America Electric Scooters Market, Revenues & Volume, By Voltage Type, 2021 - 2031 |
| 8 North America Electric Scooters Market Key Performance Indicators |
| 9 North America Electric Scooters Market - Export/Import By Countries Assessment |
| 10 North America Electric Scooters Market - Opportunity Assessment |
| 10.1 North America Electric Scooters Market Opportunity Assessment, By Countries, 2021 & 2031F |
| 10.2 North America Electric Scooters Market Opportunity Assessment, By Product Type, 2021 & 2031F |
| 10.3 North America Electric Scooters Market Opportunity Assessment, By Battery Type, 2021 & 2031F |
| 10.4 North America Electric Scooters Market Opportunity Assessment, By Voltage Type, 2021 & 2031F |
| 11 North America Electric Scooters Market - Competitive Landscape |
| 11.1 North America Electric Scooters Market Revenue Share, By Companies, 2024 |
| 11.2 North America Electric Scooters Market Competitive Benchmarking, By Operating and Technical Parameters |
| 12 Top 10 Company Profiles |
| 13 Recommendations |
| 14 Disclaimer |