Market Forecast By Type (Mass, Premium), By Product (Lotion, Cream, Gel, Others), By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, E-commerce, Others) And Competitive Landscape
| Product Code: ETC311189 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Report | |
| Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Philippines saw a significant increase in import shipments of after sun care products in 2024, with top exporters being Thailand, South Korea, Malaysia, Canada, and Indonesia. Despite high market concentration indicated by the HHI, the industry experienced strong growth with a CAGR of 11.63% from 2020 to 2024. However, there was a slight decline in growth rate from 2023 to 2024 at -8.34%, indicating a potential shift in market dynamics. Overall, the Philippines remains a key market for after sun care products, attracting imports from diverse countries.
| Report Name | Philippines After Sun Care Products Market |
| Forecast period | 2025-2031 |
| CAGR | 7.7% |
| Growing Sector | Personal Care |
Philippines After Sun Care Products Market report thoroughly covers the market By Type, By Product, and By Distribution Channel. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Philippines After Sun Care Products Market is forecast to grow rapidly, driven by the high exposure to UV radiation and a rapidly evolving consumer awareness regarding skin health. The inclination towards natural and organic components marks a significant shift in consumer preferences, creating niches for products that align with eco-conscious values.
According to 6Wresearch, the Philippines After Sun Care Products Market size is projected to grow at a CAGR of 7.7% during the forecast period of 2025-2031. The market has seen substantial growth driven by increasing awareness about sun protection and skincare. With a tropical climate and a culture of outdoor activities, consumers are becoming more conscious of the need to protect their skin from sun damage. This awareness has led to higher demand for after sun care products such as soothing lotions and moisturizers. The beauty and skincare industry`s expansion, coupled with a desire for youthful and healthy skin, has further contributed to the Philippines After Sun Care Products Market Growth. However, changing consumer preferences, the need for effective marketing strategies, and convincing consumers of the importance of after sun care and standing out in a saturated skincare market can be difficult.
Nevertheless, capitalizing on the burgeoning demand for after sun care in the Philippines presents lucrative opportunities for both established companies and new entrants in the skincare industry. The growing health-conscious consumer base is a catalyst for companies to innovate and expand their after-sun product lines with a focus on natural ingredients and added skin benefits such as anti-aging properties and enhanced hydration. The increasing influx of tourists, coupled with the country’s robust engagement in outdoor activities, calls for strategic marketing and distribution, particularly in coastal areas and urban centers where exposure to the sun is prevalent.
The government has been proactive in rolling out several policies and schemes. These include incentives for companies investing in eco-friendly production processes and those engaging in the ethical sourcing of local ingredients. Tax benefits and grants have been introduced to stimulate innovation within the after-sun care segment, especially for small to medium enterprises (SMEs) that play a crucial role in the economy. Additionally, educational campaigns have been launched to raise public awareness about the benefits of using after-sun products, particularly those that are organic and locally produced, further supporting the domestic market. Moreover, the government has facilitated partnerships between local companies and international firms, aiming to exchange knowledge and technology that could improve product quality while maintaining environmental stewardship. With these government-backed initiatives, the Philippines is not only safeguarding its natural resources but also fostering a resilient and competitive after-sun care products industry.
Several key players have emerged as the leading ones, setting trends and raising industry standards. Among these, Amara Organics is known for its line of organic after-sun lotions that utilize indigenous ingredients such as coconut oil and aloe vera. Tropics Skincare Inc. has gained recognition for their eco-friendly packaging and innovative UV protection formulas. Another notable entity is SOL Remedies, which specializes in after-sun serums rich in antioxidants sourced from local tropical fruits. Furthermore, SunAway Corporation has partnered with multiple international brands to offer a diverse range of after-sun products tailored to both local and tourist markets.
The Philippines After Sun Care Products Industry is poised for significant growth in the coming years, driven by increased awareness of skin health and the detrimental effects of sun exposure. As consumers become more educated about the causes of skin aging and the risks associated with UV radiation, demand for after sun care products that offer soothing, repairing, and protective benefits is expected to surge. Additionally, product innovation, such as the incorporation of natural and organic ingredients, is likely to cater to the growing preference for eco-friendly and sustainable skincare solutions.
According to Mayank, Senior Research Analyst, 6Wresearch, the Premium segment is dominating the Philippines After Sun Care Products Market Share, fueled by a growing consumer willingness to invest in high-quality products that offer enhanced protection and skincare benefits. =
By Distribution Channel, E-Commerce segment is experiencing growth within the after sun care market in the Philippines. This surge is driven by the convenience of online shopping, a diverse array of available products, and the pervasive use of social media and digital marketing.
The report offers a comprehensive study of the subsequent market segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 Philippines After Sun Care Products Market Overview |
| 3.1 Philippines Country Macro Economic Indicators |
| 3.2 Philippines After Sun Care Products Market Revenues & Volume, 2021 & 2031F |
| 3.3 Philippines After Sun Care Products Market - Industry Life Cycle |
| 3.4 Philippines After Sun Care Products Market - Porter's Five Forces |
| 3.5 Philippines After Sun Care Products Market Revenues & Volume Share, By Type, 2021 & 2031F |
| 3.6 Philippines After Sun Care Products Market Revenues & Volume Share, By Product, 2021 & 2031F |
| 3.7 Philippines After Sun Care Products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
| 4 Philippines After Sun Care Products Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing awareness about the importance of sun protection and skincare. |
| 4.2.2 Growth in tourism industry leading to higher demand for after sun care products. |
| 4.2.3 Rising disposable income and changing lifestyles driving consumer spending on skincare products. |
| 4.3 Market Restraints |
| 4.3.1 Seasonality of demand due to variations in weather and tourist seasons. |
| 4.3.2 Presence of counterfeit products impacting consumer trust and market growth. |
| 4.3.3 Price sensitivity among consumers limiting premium product adoption. |
| 5 Philippines After Sun Care Products Market Trends |
| 6 Philippines After Sun Care Products Market, By Types |
| 6.1 Philippines After Sun Care Products Market, By Type |
| 6.1.1 Overview and Analysis |
| 6.1.2 Philippines After Sun Care Products Market Revenues & Volume, By Type, 2021-2031F |
| 6.1.3 Philippines After Sun Care Products Market Revenues & Volume, By Mass, 2021-2031F |
| 6.1.4 Philippines After Sun Care Products Market Revenues & Volume, By Premium, 2021-2031F |
| 6.2 Philippines After Sun Care Products Market, By Product |
| 6.2.1 Overview and Analysis |
| 6.2.2 Philippines After Sun Care Products Market Revenues & Volume, By Lotion, 2021-2031F |
| 6.2.3 Philippines After Sun Care Products Market Revenues & Volume, By Cream, 2021-2031F |
| 6.2.4 Philippines After Sun Care Products Market Revenues & Volume, By Gel, 2021-2031F |
| 6.2.5 Philippines After Sun Care Products Market Revenues & Volume, By Others, 2021-2031F |
| 6.3 Philippines After Sun Care Products Market, By Distribution Channel |
| 6.3.1 Overview and Analysis |
| 6.3.2 Philippines After Sun Care Products Market Revenues & Volume, By Hypermarkets & Supermarkets, 2021-2031F |
| 6.3.3 Philippines After Sun Care Products Market Revenues & Volume, By Specialty Stores, 2021-2031F |
| 6.3.4 Philippines After Sun Care Products Market Revenues & Volume, By E-commerce, 2021-2031F |
| 6.3.5 Philippines After Sun Care Products Market Revenues & Volume, By Others, 2021-2031F |
| 7 Philippines After Sun Care Products Market Import-Export Trade Statistics |
| 7.1 Philippines After Sun Care Products Market Export to Major Countries |
| 7.2 Philippines After Sun Care Products Market Imports from Major Countries |
| 8 Philippines After Sun Care Products Market Key Performance Indicators |
| 8.1 Number of online searches and social media engagement related to after sun care products. |
| 8.2 Percentage increase in tourist arrivals in the Philippines. |
| 8.3 Growth in the number of exclusive partnerships with dermatologists or skincare experts for product endorsements. |
| 8.4 Average rating and positive reviews on e-commerce platforms for after sun care products. |
| 8.5 Percentage of repeat customers for after sun care products. |
| 9 Philippines After Sun Care Products Market - Opportunity Assessment |
| 9.1 Philippines After Sun Care Products Market Opportunity Assessment, By Type, 2021 & 2031F |
| 9.2 Philippines After Sun Care Products Market Opportunity Assessment, By Product, 2021 & 2031F |
| 9.3 Philippines After Sun Care Products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
| 10 Philippines After Sun Care Products Market - Competitive Landscape |
| 10.1 Philippines After Sun Care Products Market Revenue Share, By Companies, 2024 |
| 10.2 Philippines After Sun Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |